7 Fatal Sins of Online Marketing... Plus Secrets to Boost Website Traffic, Sales Conversion and ROI

If set up well, online marketing can help you generate a consistent passive income. There are many stories of how first-time entrepreneurs have made lots of money selling their products and services through online marketing. But there are hundreds if not thousands of times more stories of how folks failed bad. Investing their money and losing it or recovering little.

In its simplistic model, online marketing has three phases. In phase one, you get traffic to opt-in to your system. In phase two, you convert your opt-in leads into customers. Then in phase three, you retain these customers by getting them to buy from you again.



Yet each of these stages have inherent risks. And if you were to commit just one sin of online marketing, it could kill your entire business.

Here are 7 fatal sins of online marketing. Why you should avoid them. Plus, what you should do instead to be more successful.

Fatal Marketing Sin #1: Sending Traffic to Your Homepage

The money you invest in traffic is a sunk cost. The only way to get a return on your investment is by selling products and services. So if you were to get someone to click on your advertisement, you would want the best opportunity to sell them.

Yet 92 percent of consumers that visit a brand's website for the first time are NOT there to buy. And only 32 percent of those who visited the site with the intention to buy rarely or never make the purchase. This per a study of 1,112 consumers in the United States by Episerver.

That's why it's vital you first get your prospect to opt-in and give you permission to send them email messages. Then you can establish a relationship with them. Plus, nurture them with educational information to establish trust and credibility. All which can lead to sales conversion.

The best place to send traffic is to a landing page solely focused on getting visitors to opt-in. But a homepage is the wrong place to send traffic. That's because most home pages have a menu and too much information to distract visitors from opting in, even if you include an opt-in form.

Fatal Marketing Sin #2: Sending Cold Traffic to Your Sales Page 

Sending cold traffic to your sales page before they opt in can be worse than sending them to your home page. Less than one-third of prospects who otherwise would buy from you, buy on their first visit.

By sending traffic to your sales page, you risk losing them forever by revealing your price, without first establishing a relationship with them. If they leave without buying, you have no way to follow-up. So you waste your advertising investment.

Fatal Marketing Sin #3: Investing in Traffic Before Investing in Your Sales Funnel 

Why spend on website traffic you cannot convert into sales. Don't put the cart before the horse, because you may not get where you want to go.

The key to making sales is to have a good sales funnel. So you can generate sales conversion. A good sales funnel includes a series of email letters with links to content to establish trust and credibility. Plus one or more landing pages with persuasive content and strong offer. And an order page confirming the offer with a fast and easy way for buyers to complete and submit it.

Fatal Marketing Sin #4: Not Knowing Your Target Market 

All too often marketers make the sin of having too broad of a target audience. Yet targeting a broad audience will not only cost you more, it will also lead to lower sales conversion.

The best first step before you invest in traffic, is to conduct market research. An in-depth survey to help you find the demographic, psychographic and buying behavior characteristics of your true target market. The results can help you identify the most appropriate marketing messaging.

Fatal Marketing Sin #5: Not Segmenting Your Contacts 

The era of one message fits all is dead. The advantage of online marketing is you can segment your contacts and give each a personalized experience.

Two common ways to segment your contacts is through custom fields and tags. Then you can group your contacts according to those who have a certain tag or custom field data. And you can personalize the marketing message based on this criterion. That can lead to both increased sales conversion and greater customer satisfaction.

Fatal Marketing Sin #6: Not Split Testing Your Campaigns 

Split testing enables you to compare results between 2 and 4 versions of your landing pages. So you can improve your results. For either higher opt-in rates. Or greater sales conversion.

The key to split testing is to focus on just one variable at a time. This variable can be to compare headlines, pricing, offer, or even design of the landing page. You simply designate the current version as the control and send a certain percent of contacts in your funnel to the "test page(s)". When one "test page" results beat out the control, then it becomes the new control.

Fatal Marketing Sin #7: Not Investing in a Downsell Campaign 

As much as 67% or more may abandon their shopping cart. Yet you can recapture over one-fourth of these lost sales with a downsell campaign.

A downsell campaign involves a series of messages to contacts who abandon the shopping cart. Each message contains a persuasive message with a link to a dedicated landing page with a special offer. What once was sales-lost, now becomes increased sales conversion.

In summary, executing any one of the above online marketing sins can kill your business. But when instead, you execute the strategies suggested, you can help your business grow. To help you achieve higher opt-in rates, increased sales conversion and greater ROI.

Marketing services by Jeff Traister can help you increase your sales conversion through automation and persuasive copywriting. He is a certified Internet marketing automation consultant and direct response copywriter.

To learn more and get tips on how you can increase your sales conversion of leads and get customers to buy more from you, go to Your Digital-Marketing-Automation-Superhero

Article Source: http://EzineArticles.com/expert/Jeff_Traister/2324746
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Seven Cures for a Lean Purse

1. Make your purse - or wallet - get fatter.

That doesn't mean filling it with receipts for all the items you've bought with your credit card. It means, fill your purse with money. And the best way to do that is to spend less than you earn. This cure follows from the first law of gold that we looked at last week: aim to save 10% of your income. Minimum. Save more than that if you can. Save for the long term, for your mortgage deposit or pension, depending on where you are in life. If you need to save for short to medium term things, such as a holiday or car, that should be in addition to and separate from the 10%+ that you save for your long-term needs.

Your 10% can include your pension contributions, ISAs, premium bonds or any kind of high interest/restricted access savings account. With compound interest, your purse will get very plump over the coming months and years, even if interest rates remain low.

2. Control your expenditure.

If you're going to save at least 10% of your income for the long-term, you must make sure that your current spending is no more than 90% of your income. This means wherever you are on the income scale, you'll need to apply some self-discipline when it comes to treating yourself and your loved ones.

For a start, keep your credit card(s) for emergency use only, and if you do use them, pay them off before you start racking up interest. Similarly, avoid taking out loans, unless you can justify the interest you'll end up paying for that privilege. A car acquired on one of the popular leasing schemes can be justified if it's essential for your work or business. But a loan for a holiday? Staycation would be a better choice. Learn to distinguish between wants and needs. A roof over your head and food on the table are needs; a month in the Maldives is a desire. Treat yourself to that when you have saved 10% of your income for a year or two and you can afford to fly off to paradise without dipping into those savings.

The secret to controlling your expenditure is to build a budget and then stick to it. If you have Microsoft Excel you can download a template to help you track your spending over a week or month. You can also find ready-made templates on the internet or apps for your phone. Work out how much you spend on mortgage, rent, travel to work etc. and set yourself limits on items such as eating out, entertainment, travel etc. This will help you keep below 90% of your income.

3. Make your money multiply.

You are looking for steady returns over the long-term, not a lottery win. What you need is a steady increase in your capital, your core wealth, such as compound interest from an ISA or savings account, or - more risky - dividends from shares you hold in well-managed companies, including your employer, if they have an employee share ownership scheme. If you are not an expert in financial products and investment vehicles, find someone who is. Don't make any commitments until you talk to a professional financial adviser. Explain what your investment goals are and ask them to help you develop a plan for realising achieving them.

4. Guard yourself from loss.

The sickening nightmare of seeing your dreams of wealth turn to dust as Bitcoin plummets or the bloke you met in the pub the other night disappears with your life savings. One way to guard against loss is to make it an unbreakable rule that you do not touch that core wealth that you are saving and investing for the long-term. Keep a ring of steel around that! If you are tempted to try your luck with Bitcoin or currency trading, only use money that you can afford to lose. That means any money that you have left over after you have saved your 10%, paid the bills and filled your belly. Money that you might otherwise spend on nights out can be handed over to the online bookies, if you can budget for it - see the second cure above. Never use a credit card or a loan for spread betting, gambling or any high risk investments. Before you engage in any high risk investing or betting, though, make sure you have thoroughly researched the field and that you understand what you're getting into. If online poker is your dream, practice with your mates for match sticks first.

5. Make your home a profitable investment.

Owning your own home (and ideally a few buy to let properties) has become an obsession over the last thirty or forty years. Given the way property prices have ballooned over that time, it makes perfect sense to get on the property ladder as soon as you can, particularly when house prices are increasing at a much faster rate than incomes.

However, be aware that at some point the bubble may burst. Yes, people have been saying that for years and it hasn't happened yet. But it is becoming increasingly likely that the authorities will take steps to let some of the air out of the property market. Potential measures include revaluing property tax bands and punitive taxes on buy to let properties and properties left empty. A major increase in house building is unlikely to have much impact on house prices by itself, but when combined with the potential tax changes, we could see prices reach a plateau and stay there for some time.

Given all that, the best approach is to find an affordable house or flat in an area where you would like to live for the foreseeable future, bearing in mind such things as local amenities, schools and the journey to work. Think also of the benefits of paying a mortgage and gradually acquiring total ownership (leasehold and freehold issues aside) of your home over 25 or 30 years, compared with being beholden to a landlord who can raise the rent or evict you at a month's notice, and who will still own the roof over your head despite all the £000s you put in his or her pocket.

If you can't afford to buy outright in the area where you want to live or work, consider such options as shared ownership and self-build. Check out what schemes are available in the area where you want to live.

If you already own your own home you can use it to generate extra income by taking in a lodger. If you live in a major city, a good source of lodgers is contractors - professional people working on a project local to you who need a place to stay for a few months and don't want to use hotels. Often they will go home for the weekend so you have the place to yourself. Another option is to take in exchange students. They will usually come in for a week or two. You provide them with a bed, breakfast, a packed lunch and an evening meal, and get paid for doing so. Another option is to use your home for holiday lets while you're on holiday yourself. This works particularly well if you live in a major city or a historic town.

Even if you rent, take a lodger (if your landlord will allow this) or run a home business (see below). You can still make your home a source of extra income, even if you don't own it.

Two other things to consider. First, home and contents insurance. Make sure you have adequate cover for the worst that can happen: fire, flood, burglary. Second, if you have a mortgage, look at insuring it against unemployment and illness. Take advice and make sure that any policies you take out are fit for purpose and will pay out if the worst happens.

6. Develop a future income.

Who wouldn't want to wake up in the morning knowing that whatever happens, they are assured of a steady income for eternity? Well, you can achieve this through your long-term savings, that 10%+ that you put by month after month, year after year.

When you talk to your financial adviser (as you must!) about your saving and investment goals, the first two issues you should focus on are a pension for you (and your partner, if you have one) and providing for your family when you're no longer around, i.e. life insurance. Your financial adviser should also point you to other investments that can deliver additional income for you and your family, such as ISAs, unit trusts and government bonds.

Your aim is to ensure an adequate income for a long old age. Remember, people are living longer, but not always healthier. It's not pleasant, I know, but think about the worst that can happen to you (short of an early death). You or your partner become chronically ill or disabled and need long-term care. How will you fund that? If you sell your home what will you leave to your children. This is the kind of issue you need to discuss with a financial adviser. You need a pension, plus other income streams, that will pay for all your needs for perhaps thirty or forty years after you stop working. Develop a plan, implement it, then get on with enjoying life.

7. Increase your ability to earn.

There is no such thing as a job for life anymore. These days, even professional occupations such as lawyer, accountant and insurance underwriter are threatened with automation and off-shoring. So, it makes sense to develop additional skills that you can make use of if you find yourself out of work.

If you think you're at risk of being replaced by a robot, you should look very carefully at "future-proofing" your career. Think about jobs that are unlikely to be automated or off-shored in the future. They tend to be ones that involve face to face contact e.g. complementary therapies, nail technician hair stylist, personal trainer, life coach, counsellor. Also, jobs where a local presence is essential: electrician, plumber, lock-smith, builder.

Of course, many of these jobs are relatively low-paid and are in highly competitive sectors. That means you need to find a unique selling point: something you do that no one else does, or no one else does as well as you. Focus on something you are genuinely interested in - or better still, passionate about - and that you know you can be brilliant at. Be realistic about the potential income, the competition and the time and energy needed to make it work. Unless you already have experience in your chosen field, you will need to devote a lot of time, and perhaps money, to acquiring the necessary skills and certifications. You will also need to decide how you will operate: sole trader, limited company, franchise? Take advice before committing yourself to anything.

A popular option for generating extra income is online selling. Even if you're in full time work and happy with your income, you can try it in your spare time and get a feel for what's involved. A regular declutter will reveal all sorts of things you can sell: clothes, DVDs, mobile phones, unwanted presents. If you enjoy online selling, you could develop a successful business without risking your core capital.

Apply the Seven Cures diligently and you will place yourself firmly on the road to greater wealth and peace of mind.

Article Source: http://EzineArticles.com/expert/Ian_Paul_Jones/249781
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How to Make Money Streaming - 6 Ways to Monetize Your Video

How to make money streaming - 6 ways to go live and get paid

In this article, we are going to see how you can make money by video streaming or in other words monetize your live video stream.

1. Run ads

Running ads is one sure method of monetizing your live video stream. There are two types of video ads - In-Stream (Linear video ads) and In-Display (non-linear video ads). The ads that are displayed before the video are called linear video ads while the non-linear ads are the ones that the viewers see concurrently while watching the video.

Ads are a great way to monetize your video content, but it's tricky. You need to play the ad, get the viewer to click on it, and at the same time ensure that the viewer doesn't get bored and leave your live stream. Plus, major platforms like Facebook and YouTube have different regulations for video streaming and running ads.

When to run the ads - the best time would be when the creator or the person doing the live streaming wants to take a break. Time the ad correctly - don't leave the viewer hanging in the middle of a sentence!

When you're running a live stream on YouTube, you can play the ad at any point of time in your live video. However, do try to keep your audience informed that a break would be coming up.

On Facebook, not every video streamer will have the option of taking a break. If your Facebook page displaying the live stream has more than 50,000 followers and more than 300 concurrent viewers in the last live video, you can take a break after 4 minutes.

If you want to maximize the earnings from your live video stream, you need to build traffic to your website or your Facebook page. When you have higher number of visitors, the number of concurrent viewers increase, so the chances of ads converting are higher, which translates to increased revenue.

2. Subscriptions/Pay per view

The other way to make money from your videos is to get your audience to subscribe or pay for your video. You could release a teaser, giving the audience a taste of what is to come. If the viewers want to watch more, they need to subscribe to your page or pay for the video. Streaming platforms such as Vimeo Live and IBM Cloud have in-built subscription features.

3. Donations and Crowdfunding

A recent study by Deloitte Global found that "Donations are also an emerging element of the business model for other live-streaming platforms, including platforms used for streaming video game play." Many live streams are asking their fans for donations and in return giving them virtual gifts.

Crowdfunding is another method to monetize your video stream. Indiegogo, Kickstarter and Patreon are a few of the popular crowd-funding platforms. You need to create an account on these platforms, build your project, specify your goals, and then promote your project on other platforms, so people visit your project page and contribute to it.

4. Affiliates

Setting up an affiliate program is a sure way of monetizing your video stream. It could however take time to establish and give you the returns you expect. The best part is that once you have set it up, you can passively earn money as your video gets more popular.

You need to first link up with affiliate platforms like Amazon and Flipkart. You can create videos about products sold on the platforms. If you have a video stream that focusses on technology, then you can choose such products. For example, a mobile phone - you can create a video about the features of the mobile phone, trouble shooting tips, best ways to customize the cell phone, and lot's more. At the end of the video, direct the viewer to go to the product page on the affiliate platform. Every time a viewer clicks on your video and goes to the affiliate site, you earn a commission.

5. Sponsorships

If your live stream channel is popular, then you can confidently approach the larger players in the market for deals and sponsorships. Brands don't come forward to sponsor your video stream, you need to take the first step and approach the right people. However, when you're doing that make sure you stay within your niche. The theme of your video should be in accord with the brand that is sponsoring you.

6. Sell your products

Live videos are a great opportunity for subconscious selling. For ages, marketers have been using this technique to sell products and services to their audience. However, you should remember that subconscious selling only happens when you have already built the trust in your viewers. Market research shows that a person is more likely to buy a product when someone in his/her social group has already purchased it. That's why influencers play a huge role in promotions. However, you don't have to directly sell your product when you're streaming the live video. Use the product and then casually talk about its features and where one can buy it and then go back to your video's main theme. This could subconsciously encourage viewers to check out the product and buy it.

Live video streaming gives you plenty of scope to explore your passion, share your views with your fans, and still get to earn money. To make the maximum earnings from your live video streams, you can use a mix of the above 6 ways. Competition on the internet is very high, so you need to continually work to keep your fans' attentions so that they keep coming back to you. To keep your fans interested, your video content needs to be interesting, useful, and clear. Create great videos and build a loyal fan following - you can surely see returns on your investment.

Article Source: http://EzineArticles.com/expert/Hemalatha_Gangadharan/905950
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How to Become a Successful Self Made Forex Trader

To really be successful at Forex trading, you need to have it at the back of your mind that Forex will definitely pay you well if you'll only work hard with patience and consistency. The market may already be saturated with traders, but there is always room at the top if you're willing to pay the price.

Forex is the largest market on earth, with a trade volume of over $4.5 trillion. That is a huge amount of money, but it's more or less expected when you consider that most currencies, if not all, are traded in the Forex market. People from different locations around the globe take part in it, and it has been in existence since the days of trade-by-batter, when it wasn't known as Forex.

However, so much has changed since the inception of Forex. In the past, Forex trading was as simple as using gold and silver as a method of international payment (which were usually affected by global supply and demand). These days, prospective traders with the view of a successful Forex career will have to be more specific and familiar with the modern strategies of the Forex market.

Here are questions you must ask yourself if you want to be a successful Forex trader.

1. HAVE YOU MADE UP YOUR MIND?

Before you even register with a Forex broker to trade Forex, you need to make up your mind to do what it takes to be a successful trader; otherwise you'll just while away your time and eventually quit. You may think that your drive at the moment will see you through Forex ups and downs, but successful and experienced Forex traders beg to differ - human psychology is a major Forex demon.

It is an established fact that human psychology, if not controlled, can ruin a trader.

If you're not able to control you psychology, that means you allow your emotions to come into play all the time, controlling how you approach a trade. If trades are going well, emotions are high; you're happy, and willing to continue trading. If trades are not going well, you feel bad, and unwilling to continue.

On the other hand, if you learn to control your emotions and not allow them to come in the way of trade, then you can leverage your psychology in trading. You know that there are bad times, but you also know that they will pass with time.

If you do not have a strong determination to make it big as a Forex trader, it is only a matter of time before you throw in the towel. Every successful trader out there fought the battle of the Forex market, and so should you.

2. WHAT DO YOU KNOW ABOUT THE Forex MARKET?

Just like education is important in life, it is also important in Forex trading. You most likely do not need a degree to be able to trade Forex, but you have to study the proven tactics of Forex to help you trade better.

For you to get it right as a Forex trader, you must understand the following

1. Terminologies used in Forex trading

2. The different strategies applicable and when they can be applied for maximum benefits.

3. Forex time zone

4. Forex brokers

5. Trading platforms and software

6. Forex news

7. Trading tools

A good knowledge of all these and more will put you in a better position to trade the market profitably, even as a newbie.

It is important to note that studying the Forex market is a continuous process so long as you're a Forex trader. That is the only way you can keep up with the indisputable changes that take place in the market.

3. WHO WILL BE YOUR Forex BROKER?

While you're researching on what there is to know about the Forex market, take some time out to do quality research on how and where to find a reliable Forex broker. Having a good broker goes a long way to determine if your trades will be successful or not.

To find the right broker for you, you have to first of all select a number of reliable brokers with good reputation based on your regional regulatory compliance. Beware of brokers that are not regulated by authority bodies; they tend to operate carelessly, and they cannot be questioned by anyone; unlike the regulated ones monitored by the regulatory bodies.

Go ahead to narrow your selection down to find out what broker can meet your specific needs as a Forex trader. Most brokers will allow their prospective clients to test their services with a demo trading platform before deciding whether to register with them or not. You're allowed to experiment with as many trading platforms as possible to help you choose the best broker to work with.

Also take note of the packages offered by the broker and go for the one that best suits you. Be sure to consider the initial deposit, spreads and commissions, leverage and margin, etc.

Never register with a broker on the account of a positive review or reference. There are different kind of brokers and traders, and it is your responsibility to carry out researches to find one that best suits your style as a Forex trader.

4. IS DEMO TRADING REALLY NECESSARY?

A demo account is a "pretend" Forex trading account. It has almost everything you can find in a real Forex account, except that it is not real. It is a simulated platform where traders, old and new alike, can trade Forex for free.

With a demo account, you can

- Trade with simulated money

- Test a broker's services

- Get familiar with a particular trading platform

- Gain notable experience about the Forex market

- Develop a Forex strategy suitable to your trading methods

- Learn to control your emotions while you trade

So, you see. Demo trading is really necessary.

5. WHAT TRADING STRATEGY SHOULD I CHOOSE?

As a new Forex trader, you'll be amazed to find out there's a huge volume of strategies for Forex trading. There are so many of them that it is confusing and stressful trying to find the right one to trade with. A lot of them are not simple enough for new traders, and should be avoided. It is always better to start with the simplest ones and then add to it as you progress in knowledge and experience of the trade.

Understand that you don't need to develop a trading strategy yourself, especially if you're new. Choose from a number of strategies designed by professional traders to benefit newbie Forex traders.

Note that it is at your own risk to trade with any strategy; and a strategy that worked gloriously well for mister A may be a disaster for you if you trade with it. To avoid this, be sure to test any strategy on a demo account to see if it's a good fit.

CONCLUSION:

There is no need to hurry; the Forex market is always open to traders from all over the world. To this note, it is best to take your time and approach Forex trading with caution at every step of the way. Failure is inevitable, but if you've really made up your mind to trade Forex, no failure will be enough to deter you.

If you fail, dust yourself up and try again. Do not stick to a particular strategy if it's not working well for you. The same applies to brokers and trading platforms; change them if they're not a good fit for you. Learn something new about Forex trading every day, practice what you've learnt, with steadfastness, and success will find you.

Hi there,
I am UC, a professional freelance writer.
If you'd like me to write for you based on Forex trading, business, and finance, get in touch with me through my email - uc@writematics.com.

Article Source: http://EzineArticles.com/expert/Uchechi_Ann_Nwancho/2533184
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6 Tips For Bloggers To Leverage Digital Marketing

Digital Marketing is not a new concept now. Still, a lot of companies and experts lack the actual understanding of the subject. There are still many dark areas to explore for many. Actually, every blogger also needs it. So, here are my 6 tips for bloggers to leverage digital marketing. It is easy if you apply common sense and go for it with a proper strategy. In fact, it doesn't require you to pay to somebody else for it. If you just acquire some basic understanding, you can do it yourself. So, let us try to take a deep dive into the subject to understand it better. The Internet has been a revolution in everybody's life. In fact, technology gets a new meaning with it. Similarly, marketing has become easier and faster. Definitely, for businesses and entrepreneurs, it might become important to hire an agency or an expert.

The reason for that is businesses can't afford to lose their sales because of lack of their knowledge in the field. That is why they can even think of outsourcing their marketing to an agency. But bloggers can't do that. Contrarily, they also need to market their posts appropriately. So, here are a few tips for bloggers to leverage digital marketing.

#1. Manage Your Online Presence

Every blogger needs to know how your readers perceive your blog and posts. If you look at blogging arena, it is no less than an ocean. Every day new bloggers are born at an exponential rate. So, just imagine why someone would like to spend the time to read your 300/500/700/1500 words post. While your blog is obviously your home ground, but you also need to play on various social media platforms that are not basically your home ground. How do you make your presence on various social media platforms? What is the frequency? How do ensure every new post you write that is worth mentioning through various platforms reaches your followers well in time. Mind it that it is not only your followers that would get to know about your new post. There are people who keep a track on new posts on the basis of keywords or hashtags.

If you are a blogger do go through these tips for bloggers to leverage digital marketing. Understanding your niche is quite important. For instance, if you review products, do you post reviews on other review sites? Do you visit relevant forums and participate in topics of your interest? How is your post performing in Google Search? What more can you do to improve its rank?

#2. Your Time Is Your Marketing Budget

Now, since you are not spending money on outsourcing an expert, you have to invest something substantial at your end. That is your time. You need to spend the time to research well and understand well the crux of the matter. Otherwise, the benefit of these tips for bloggers to leverage digital marketing will not be that fruitful. At times, you might feel that you are in a tunnel with no end and light visible. But the situation will not remain same for long. You will become expert swimmer only if you practice on daily basis. Merely standing at the pool will not bring that expertise. Similarly, you need to have that urge to dive deeper to draw out more.

#3. Your Blog Post Sharing Is As Good As Your Marketing Campaign

When you share your new post on social media platforms does it fetch some interest? Do you get organic reshares, likes, and comments? If not, there is something wrong with your marketing strategy. Either your post is having juicy content or you have not been able to present it well on social media. Learn about the concept of relevant hashtags, keywords, and context to attract more people. Use some tools to find out which social media brings more traffic to your blog. What is the reason that another platform is not fetching that much response? Try to post in some engaging manner. It has to be a perfect mix of the right post with the right pitch.

#4. Gain Knowledge Of Marketing Trends

I covered it in the point above. I hope these tips for bloggers to leverage digital marketing will benefit you in some way.

#5. Test Your Posts

Keep an eye on your posts. Some posts will always do better than others. Definitely, there was something in those that could attract more visitors. Similarly, if comments are not something happening regularly on your posts, some posts attracting comments means there is a reason behind it. Try to analyze. Spend time on these posts to understand what was better that is lacking in other posts.

#6. Make Marketing Your Top Priority

Remember that your blog and posts are yours. If you are not convinced, you will never be able to convince anybody else. Spend time daily on this exercise. Take these tips for bloggers to leverage digital marketing as starting points. Once you are on the right track, you will find your own ways to excel further.

In the end, I would like to request something. When you find out some more ideas that work well for you, don't forget to come back and share them in the comment section so that others can get help and I will have some fresh tips for bloggers to leverage digital marketing. After all, it is all about your passion that needs some polishing so that others feel the glitter.

You can read this and various other posts on my blog http://pebbleinthestillwaters.com

Article Source: http://EzineArticles.com/expert/Jaideep_Khanduja/2534252
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Learn How To Build A Business Plan And Create Your First Product For Your Online Business

Most Internet Marketers fail online because they do not know where their business is going or how they are going to get there (to whatever their end point goal is - usually making money online). Many newbie Internet Marketers may experience a little success at first, but eventually they will fail. They will fail because they do not have or use a solid business plan in the development of their online business. Most people just starting out in Internet Marketing treat this business as a "hobby." It is something they do in their spare time.

Most of these online entrepreneurs run after the hype and eventually close down their online business. This is almost always due to the lack of sales. They thought it would be "easy" to get sales online. The ideas behind these websites were great, but the people who conceived the idea failed to see the potential of the business venture.

To build a solid online business you need to think like a business owner. You are only going to turn your creativity into money by using the resources that are available to you. Whenever you are faced with a challenge in your online business, you should devote time to plan and analyze a strategy to overcome the challenge and succeed. 90% of the people who are investing in business ventures do not do this - and it leads to their failure!

One way I found that will help you plan the content for your website is by using what is called a "10x10 matrix."

10x10 matrix

Open up a new excel file and brainstorm 10 things that you are passionate about. Write these 10 things in the first row - going across the top. These things would be the ones you would do for free and enjoy doing it. Your day job may be that of an office manager but you love vintage cars. Over the years you have learned a lot about vintage cars through magazines, videos and real life experiences. People come to you and ask for your advice on the subject of vintage cars. You really know a lot about vintage cars and you could talk nonstop for hours if provided the opportunity. You may know how to buy vintage cars and you are able to advise others on what vintage cars to choose that will suit their style.

Or you may be an avid golfer. If that is the case, then you need to write down 10 things that you can teach others on how to improve their golf game under the cell "golf."

These things should be short like "warming up"; "driving range" (start with the wedge and move backward to the driver, with 10 shots each); there is the "sand bunker practice"; there is "chipping",there is "putting"; there is staying cool in hot environments etc.

Write 10 things UNDER each main subject you wrote in the cells on the first row at the top. Some categories may not have 10 things you can think of and some may have more than 10.

Now that you have brainstormed a lot of potential topics, you need to see if these topics are being used in search engines on the Internet. You do not want to create content that no one reads about!

You can use Google keyword planner to see the list of related keywords in your niche. You can also see the amount the advertisers are paying for a particular keyword.

If you are creating a blog with the articles related to the keywords, you can use Ad-sense ads in your articles. This will allow you the possibility to make money from each blog post! You will need to build a website to do that (and that requires a small financial investment as well).

Use each sub-category to write an article and post that article to your blog site. Combine all of the sub-categories that you have turned into articles into an e-book that you can offer for sale or use it in a Give Away to build your email list. The possibilities are endless!

If you are not good at writing articles but you enjoy creating videos - use video blogging! You can create a YouTube channel and upload you videos to this channel. You can directly monetize your videos on YouTube. Once you have sufficient subscribers, you can ask for donations or provide premium content for a fee on your channel.

If you like to write articles then you can create an e-Book containing premium content and sell it on your website. I would recommend you use a merchant account from Click-Bank. Click-Bank is an online retail outlet that showcases over 10,000 digital products from vendors around the globe. More than 100,000 active affiliates promote the products of the vendors for commissions.

It is possible that you could receive a lot of sales within a short span of time. To do this, you need to encourage your affiliates to promote your product by providing them various promotional materials which they can use that are related to your product.

Remember to make your business scalable because you will get a lot of customers who are willing to buy more products from you in the future. So you will be building your list while making money! The best of both worlds!

You can even create Joint Ventures with some of the other marketers and make even more money selling your products in the future. Joint Ventures take many forms, such as Give Away events or just emailing a promotion from your JV partner to your list and they mail their list about your product.

You should always create a business plan based on facts and figures. You need to track and modify your campaigns continuously to stay ahead in this very fluid and very competitive business. Do not treat this as a hobby or your will only have a hobby. You can only have a business if you treat this "as a business."

You can receive additional information from my blog located at http://www.bobthibodeau.com I post several articles there each month that will help you to establish and grow your Internet business quickly (and cheaply)! Although I cannot guarantee you I have the answers to all of your problems, I have been "around the block" a few times and probably have experienced what you are going through. Come over to my blog and look around, leave a comment or ask a question.

Article Source: http://EzineArticles.com/expert/Robert_Thibodeau/2198393
Article Source: http://EzineArticles.com/9544834

Why Membership Sites Are The Best Ways To Earn Online And How To Build Them?

For decades since internet marketing started, membership sites are perceived as goldmines of profiting massively in the quickest time possible. And the reason why is because you do the work once as an owner and get paid over and over again by people who are interested and want to continue learning from you. Or they like to use the resources and tools continuously since they needed them to run their own online business.

The question is despite knowing that membership sites are the best and fastest ways to earn, why do so many people procrastinate on having their own? The most common reasons I discovered are from their feedback in surveys are they are not technical. They have no idea how to build a website let alone membership. And moreover it involves a lot of work and time which is true since you have to provide value in the form of content, tools and resources continuously to those who wish to stay on as members. Even if there are free ones like Mark Ling's AffiloBlueprint, the same principles apply since most marketers not only want to make more sales but getting more leads as well. Because to them and myself as well, every subscriber is worth a dollar and every paying customer is worth two dollars and more depending on what they buy.

The way I see it, building memberships do not have to be that hard. You just have to signed up for courses on those, learn and implement and then you are good to go.Over the past 9 years since I began my internet marketing journey, I have invested into numerous membership courses. Besides AffiloBlueprint, I have access to Omar Martin's My Unfair Advantage, Adam Short's Niche Classroom and AmaSuite by Dave Guindon and Chris Guthrie. They all consisted of a set of 20-40 video tutorials, PDF manuals and software applications and other resources.

Although there are many themes on building membership courses, the one I have and been using for the past 5 years is Optimize Press. Designed and founded by James Dyson from UK, it is designed for building blogs, landing pages, salespages and membership sites. It is also the costliest but in terms of quality and customer support, they are among the best. Having learn and implemented what they teach in their video tutorials, I have build many landing pages, salesletters and membership sites in multiple niches. Besides internet marketing, I have other topics like health, personal development and technology.

So with that said, how do you build a membership site?

It might surprise you if I tell you the answer.

Which is -

You don't start out building a membership site.

Instead you began by finding a profitable niche.

As in forums and Facebook groups which you can search on related to what you are interested in or having problems but managed to overcome them.

Then what you need is to get connected to those groups of people as in introducing yourself and getting to know, build rapport and understand them as how you normally make friends. Find out their interests, challenges, strengths and weaknesses before compiling them into your notepad. And then from those, more or less you know what they are looking for.

I hear many people talking about finding, knowing and targeting your market first before starting any business. Which is true. And in internet business, those I mentioned above are those markets.

Then use those points you compiled them and write a series of articles on those. Then put them together into Microsoft Word or Open Office before saving them as PDF e-book.

Once I have done that, the next thing I will proceed is copying and pasting the content from those articles into power point slides. At the same time, I will sign up for the 30 day trial of Camtasia Studio to do and produce video recordings simply by reading from and adding more stuff to those slides.

When it comes to videos, there are two ways you can go about. The first is a straight 10-20 video series which will be best for low to middle-priced online courses. But if you are looking into high priced coaching programs, I will recommend 10-20 modules with each module covering a series of another 10-20 videos. The first module can be about niche and keyword research while the second and third touches on finding profitable affiliate programs and creating engaging content etc.

Once I got the PDF guide and videos done, I will add in other bonuses as resources. It can be interviews with other experts in the same niche, software tools and additional PDF and video series.

When it comes to building the site itself, I will touch on building optin pages, sales offers and membership sites from Optimize Press. Instead of using posts, I will focus more on pages and do certain settings and add plugins to enhance the look and use of the membership site.

I will also add menu on top to allow customers to find what they want quickly and easily.It will comprise of Home, Guides, Videos, Resources, Affiliates and Contact Us Page. Under Videos, there will be more pages with each dedicated to one video on one particular topic.

Finally I will buy Wishlist Members to allow certain customers in with their username and password which they will receive via email and redirection after signing up from the registration page they will be directed to after securing their copy.

In terms of pricing, members can choose to pay monthly and yearly. They can also cancel anytime if they do not wish to continue as members.

Finally I I will invite them to join my Facebook community group in which they can interact with one another and even do Joint Venture business deals.

Amuro Wesley has been marketing online for close to 9 years since starting in 2008 part-time and doing this full-time in 2010.

By promoting other people's products as well as his own.

For more tips and strategies, feel free to check out his blog at http://www.amurowesley.com and latest course at http://www.amurowesley.com/membership-authority-builder

Article Source: http://EzineArticles.com/expert/Amuro_Wesley/2395518

Article Source: http://EzineArticles.com/9689715

What Is An Online Sales Funnel?

What is a Funnel and How Do They Work?

When the word funnel is mentioned I usually visualize a car with the hood opened and an oil funnel in the picture. I'm not the only one, I know because a number of people have asked me to explain what a marketing funnel is. The subject gets many confused and a bit discouraged but it need not be so.

A marketing funnel is really very simple and some make it more complicated than it needs to be. Actually, the best and most successful funnels have only 3 steps and are very simple. The more steps that are added leave a better chance that the viewer will not finish the process designed to get them to a certain end result.

The end result, or goal, of the funnel, can be a number of things including a sale, an opt-in, a phone call, a sign-up, or lead. These are called conversions and are the end result of the funnel.

A website is a funnel even if someone doesn't understand just what a marketing funnel is. Someone sets up their site with the intentions of drawing traffic to their site for a specific purpose, let's say to purchase a product. They might see an advertisement ad on another site and click on it to get to the someone's site. The visitor reads some of the website content and clicks to go to the next step or to make a purchase.

That's typical of a sales funnel and sounds really simple, right? There are said to be over 2 billion viewers online and any website owner would love to get as much of that traffic coming to their site as possible.

Through various outreach campaigns on social media sites and forums, articles written, podcast, videos made, or a webinar, the site owner draws traffic into the funnel that travels through the website page and a percentage will click to proceed and the rest will move onto something else.

That is how simple a funnel is and as mentioned, the end result or goal can be to get an email address, get the visitor to click something, or to make a purchase, each is considered a conversion.

There are funnels that have more steps depending on what the design of the funnel is for the visitor but the fewer steps get better results.

How do they work?

Think of yourself as a tour guide leading visitors onto and through your website and leading them where you would like them to go and to do what you would like them to do. The site owner tries to direct them to click here or go there and see a great product that will enrich their lives in one way or another.

So website owners are like tour guides on their own websites and it's best that they understand drawing viewers into a funnel, their website, and being a tour guide leading them to the goal, or point of conversion with every page.

The Components and Tools Needed for a Funnel

The very first thing needed for a funnel is an idea. An idea could be for a video, a blog post, podcast, audiobook, a presentation, a free offer, or a webinar.

Another thing that's needed is a desired goal or end result, whether it be a sign-up, a sale or something else. Then figure out how to get the desired end results starting from the idea.

Figure out what you want your site visitors to do. What's the purpose of the site? Determine what your funnels end result is and then you can design the pathway toward the end result.

My #1 Recommendation:

My name is Pete. If you would like to learn about making money in your own online business, making your own websites, increasing site traffic, writing content-rich articles, it would be a great idea to take advantage of an absolutely FREE opportunity 10 FREE Certification Course Lessons and get 2 FREE WordPress websites to create, step by step, your own sites. There is No Card Required - Nothing To Lose. Signup at the bottom of every page... https://newcareerat40.com/

Article Source: http://EzineArticles.com/expert/Peter_Mangini/2298216
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10 Sure-Fire Strategies That Can Be Easily Implemented to Generate Sustainable Income Streams Online

1. Affiliate Marketing:

You can make a fortune by affiliating with brands and business to build their brand awareness and patronage for pay of various magnitudes. Affiliate marketing usually entails signing up for an affiliate program, and then disseminating your special affiliate code in order to get people to act on the message contained in the affiliate code. And anytime a sale is generated from a visitor who visits the link contained in the code, you get a commission on the sale. There are a plethora of effective techniques for engaging affiliate marketing, ranging from running a website or blog to social media marketing. Another effective strategy for Affiliate marketing is liaising with other affiliate marketers to exchange ideas and to go into joint ventures with.

2. Google AdSense:

Google AdSense has been around for ages, and is still helping a lot of average folks to make insane amounts of money today. Nearly every ad you come across when browsing websites is effectuated by the auspices of Google AdSense. The program becomes even more lucrative for a site owner the higher the amount of traffic converging on the site where Google AdSense ads are displayed.

The hook here is that even though the program has the potential of generating thousands of dollars per month for a blog or website owner, you can sign up for and set up a Google AdSense account completely for free, and you can monetize your blog or website through the program without investing a red cent on anything, as long as you're able to channel a substantial amount of traffic to your site. Google generates a code for you to paste in your site with which Google monitors your site's matrices, including page views and number of visitors, with respect to the program.

3. Lead Sales:

By setting up a website, driving traffic to the site and collecting personal information of visitors which can be sold to lead buyers, you can generate a steady stream of income through the internet. You can collect such leads and then sell them to people or business who have something to offer the leads similar to the idea or product that got the leads to give out their personal information on your site. There are virtually a ton of businesses and services that can make use of leads generated with this strategy in various legitimate ways. You also get to set the amount you charge for every lead.

4. Forex Trading:

Forex trade is another highly lucrative online business. Although it is associated with a lot of risks, it can generate tremendous amounts of money for you once you're able to gain mastery over it.

One decisive factor in Forex trade is the trading tools. The good news is that it's not challenging to find the right tools and guides for Forex trade. Simply look for those with great reviews from people who've already used them. You can visit Forex trading forums to garner good suggestions concerning online tutorials that you can use to hone your analytical skills.

You also need to choose the right trading platform and tap into the potentials of that platform using the right host. You also need a VPS in order to cater to the high-speed requirements for Forex transactions.

5. Selling Books:

As the use of digital files and documents in the workplace and at homes continue to rise, there's a greater opening now to make money from publishing and selling books online. These days, you can create and publish a book from scratch to finish using free online resources. There's also the Kindle Direct Publishing program (KDP), run by Amazon, that allows you to self-publish your books on Amazon's Kindle platform. All you need is a strategy for coming up with great ideas for books in order to make the most of this free self-publishing scheme. There are also many websites like Create Space which allows you to bypass publishing houses to get printed copies of your eBook up the stands and bookshelves of on-ground bookshops.

6. Online consultations:

You can share your expert knowledge online for worthwhile compensations. You need not underestimate your potentials when it comes to offering your expert knowledge to people and businesses online. With the right tools and right guidance, you get yourself right up the alley of people and businesses looking to make consultations pertaining to your field.

You can start out by signing up for consultation sites such as Clarity.fm. Such sites allow you to set up appealing profiles which people soliciting for expert advice can easily turn to.

7. Podcasting:

An online podcast is another no-brainer avenue for generating a stable income stream online. Sponsors and advertisers looking for a well-run podcast will pay up handsome rewards to book for ad slots in the podcast. You simply need to find a profitable niche to run a podcast in, and then grow your audience base progressively, and then you'll find it easy to connect with sponsors in order to monetize your podcast.

8. Serving Up Expert Knowledge Through Subscription:

You may have come across wildly successful subscription box services like Birchbox, and may have had the impression that it's untenable for small businesses or an average Joe to run a successful subscription box service. However, there are a number of websites that have been created to actually make subscription box services more tenable and worthwhile for anyone looking to offer expert knowledge for pay. Sites like SubHub allow you to set up a worthwhile subscription service with monthly membership for just about any form of knowledge distribution ranging from academic courses to workout plans.

9. Remote ESL Tutorship:

There are uncounted numbers of people from various nationalities looking to learn English via the internet. You can earn a decent income teaching English to these people on a very flexible schedule, even if you don't have any form of certification for teaching English. You can sign up for sites like SayABC to set up a profile and schedule English lessons for decent pay.

10. Transcription Services:

The demand for online transcription services has been on the rise for years now. Today, there are ways of crowdsourcing sites that allow businesses to get transcription services from a pool of fast and efficient transcribers at alluring rates. Without any experience with transcription, you can sign up for these sites and get in line for transcription tasks that are worthwhile. And you stand a good chance of increasing your rates once you're able to gain a significant breadth of experience in transcribing.

Conclusion:

With persistence and due diligence, you can convert any of these money making schemes into source of tremendous income streams. You need to find what works best for you, and once you begin to gain a profitable momentum in the business, you can then venture to scale it and make it even more profitable.

Dr. Olusola Coker is a webmaster General, SEO Expert, Web Designer and Web Developer. He is the chairman of Leonard Babs and Co, an Hosting company with servers in USA. UK. Australia, Europe and Canada. His website is https://www.hostleonard.com

Article Source: http://EzineArticles.com/expert/Dr_Olusola_A_Coker_Ed.D/1243967
Article Source: http://EzineArticles.com/9984988

The Great Affiliate Marketing Hoax?

It sucks.

You check your affiliate stats every day and there, staring you in the face like a
taunting wide-mouthed demon is the figure we all dread;

"$0.00"

Darn.

It doesn't take long until you start questioning the whole premise of affiliate
marketing;

Will this ever work?

Have I wasted all my time setting all this stuff up?

Why can't I make any money at this?

What am I missing?

I know a few burned people who actually believe the whole thing is a hoax.

Well I'm hear to tell you that while it's not always easy - it is definitely not
a hoax either.

The difficulty lies in trying to adopt out-dated, "me-too" methods which
the market is immune to.

Your affiliate marketing methods are like white noise to most prospects.

They're ignoring you.

And it hurts.

The solution is to do something new, something different and something
which will get you noticed, get you clicks and get you sales.



They call it The Commission Machine and when you grab it through the special link below
you'll get a huge discount and AMAZING BONUSES.

Best,

Andre Niemand

THE SPECIAL LINK

How to make lots of commissions without trying...

I'm not gonna lie.

Being an affiliate can be a real pain in the ass at times.

Especially if you're just starting out, don't have an email list and scrabbling around
for commission crumbs among the big guys.

This is how it was for tiny affiliate Naidy Phoon.

He thought he knew what he was doing and he was sure working hard at it.

But he was only making a few dollars a week.

Then he discovered The Commission Machine and now regularly makes $1500
to $2500 a day.

You can check out the rest of his story - and get the Commission Machine for
yourself at the special link.

For REAL VALUE AMAZING BONUSES grab the COMMISSION MACHINE HERE!

Best,

Andre Niemand

EXPOSED: You won't believe how this struggling newbie makes $2500 a day

He's just a kid really.

His name is Naidy Phoon and he lives in Malaysia.

He'd been "dabbling" in internet marketing for a few months and had managed to make a
few dollars here and there but nothing much.

He saw the big potential in affiliate marketing but didn't have a massive list
and wasn't getting hardly any commissions.

He thought it was the size of his list.

It wasn't.

It was the WAY he was doing affiliate marketing.

It was all wrong.

Naidy invested in the groundbreaking Commission Machine and he started making $1500 to $2500 a day, winning affiliate contests and basically kicking a truckload of proverbial butt online.

Bam.

You're getting your hands on never-before-seen tactics here.

Grab your piece of this money-making action here;

If you want AMAZING BONUSES then GET IT HERE!

Best,

Andre Niemand

How to Earn a Secure Residual Income From Home

OK, so you're here now,

And you're probably thinking about many things at this moment, but the one thing that's really pressing at the top of your to-do list is securing a way to generate secure income.

If I'm wrong in any way just let me know (wink)... But you're still reading my article - you have a "need" that you want my help with, true?

So let me explain something before we even get onto the part about you "earning" money...

For those of you who know hardship and struggle in life, I understand where you are at present - been there myself.

If you know what it's like to wake each day doing the same-old tired job, for the same old ungrateful boss/manager/director, you now have an opportunity to divorce your old working lifestyle for something more suited to your liking.

But don't be fooled!

I am not offering you another job, I'm not offering you a vacation, I'm not offering you an opportunity to become lazy and to throw your creativity aside - - -

Big, huge NOPE. We don't do that rubbish here ;) What I'm offering you is a proper opportunity to be in control of how you work, earning a residual income, even as you sleep...

How so? I hear you wondering.

The rich, powerful, and influential people of this world (those who had to work for their wealth) know about residual, or passive income.

If you've never heard of this until now, just know that if you truly desire real, continuous wealth then you need to be in there, earning that passive income.

The best way to understand this kind of income is to know how it differs from a wage that is paid to you for work that you do continually...

Building a residual/passive income is about doing work once and getting paid repeatedly for it each day, week, or month.

Yep. That's it - continuous money, if you have the knack of it.

So, you're now in the know about earning a residual income. Wealthy people know that it is not about working for the man if you truly wish to become rich.

You need to take matters into your own hands for this to happen. And here you're given all that you need to start this life-changing step with no cost to join and get started - imagine that!

No successful person ever allowed a lack of resources to hold them back from getting theirs. Clearly not - instead they fought for their right to be at the top, where they're at now...

Same place you probably want to be right now.

And then you might be one of those people who tend to watch the wealth of others, secretly wishing that it was your own wealth... I call this "watching and wishing." It gets you nowhere fast - nowhere ever, actually.

If you are the lazy kind who wants it all now, and never commits to the challenges that any business brings, then you may as well stop reading...

This opportunity to work on your OWN terms is ONLY for the individual who is earnest, wanting to "earn" their worth.

And so, I'd like to speak with you about stepping outside of your comfort zone...

This is wholly important for those of you who need to earn a living but usually fall short due to procrastination habits that have probably been bleeding you dry for a while now?

Having a "comfort zone" is all fine and well, providing that you know how to disengage from that place of comfort whenever needed.

Can you do that?

If you mean business and are serious about earning a solid residual home income, you'll know that falling shy to work is a sure way to forfeit your opportunity to create the lifestyle you need, and want.

There are vast opportunities just waiting for the hungry individual to step up and get busy.

This is the kind of business that gets you motivated to get up in the mornings, instead of wanting to stay in bed all lazy-like, producing nothing.

Have a good think about what it is that you need and want for yourself and your family (if you're providing for a family), once you've determined this then ask yourself WHY.

Becoming wealthy is about knowing the reason for your desires, making them count. Got a dream? Best you understand the nature and the root of that dream.

Want lots of money? Why? What's the reason behind the reason?

Visit my YouTube channel: http://www.youtube.com/c/beyourbestselftoday247

Email me: aaw1089@gmail.com

I'll respond within 24 hours.

Article Source: http://EzineArticles.com/expert/Anthony_Williams/2411082
Article Source: http://EzineArticles.com/9709446

How To Know When It's Time To Change Careers

Thinking About A New Career?

There are a lot of people who are unhappy with their employment situation and often think about the steps that they should take to successfully change their career. That's the reason why I'm writing this article, to encourage you to not let anything keep you from moving forward and bettering your life situation.

Many have successfully changed their careers and greatly improved the quality of their lives and you can too.

There's some good news in that we all have the ability to learn and it's never been easier to successfully change careers due to the enormous amount of research that can be done on the internet on just about any topic. Is a career change really a good idea right now?

Here are 4 things that make people think about doing something different with their lives:

They are bored at work - Are you bored once in a while or every day? Is there a more fulfilling job available in your workplace that you can do? Is there a change in the daily routine available that can get rid of the source of boredom? Do you need another company or another career, or both?

Not enough income - Can you check out the possibilities for advancement in your present job and career situation? Would a better position and a rise in income, in the same field, be all that's needed?

Talents not being used - Is there another position available where you can better use your talents and do something more fulfilling? You might consider talking to the boss to see if you could make some changes to use those talents and perhaps even get a pay increase in the process.

Health issues - Are you physically unable to comfortably perform the present duties at work? Is it harder because of the age factor and stress on the body? Maybe it's time to evaluate yourself for the years ahead, what would you like to be doing 5-10 years from now? Sometimes after considering these things one can tell for sure if the idea of completely changing careers is right for their situation.Of course you must take family into consideration.

I would say that most often there is a real learning curve that takes place with your new career choice and the income might take many months to build up to what the person is currently earning. It's a must to have a good plan in place so that you can make it through the growing period and still maintain a certain comfort level.

You Gotta Have a Plan

Many would like to change their careers and they might go out looking for another job and find themselves in the same situations in a few years time. This is serious business due to the fact that we only have so many years in our working careers, and they go by quickly.

It's very important to have more than just an idea but a plan to follow that will bring you where you want to be in your older years. Think about how you can help others in your current or new career. See the rewards in their getting what they need and you being financially rewarded for your service.

Make Sure Of What You Want

Do you have a real desire or a short-lived and poorly thought out idea that gets replaced every so often with another great idea? Most people fail for lack of planning and a short-sighted view. Will the change bring you happiness and fulfillment or simply more money, and stress to go along with it?

My name is Pete, internet business entrepreneurs generally have multiple websites which are continuously attracting multiple sources of income. If you would like to learn about making money in your own online business, making your own websites, increasing site traffic, writing content-rich articles, it would be a great idea to take advantage of an absolutely FREE opportunity 10 FREE Certification Course Lessons and get 2 FREE WordPress websites to create, step by step, your own sites. There is No Card Required - Nothing To Lose. Come to see for yourself >>>NewCareerAt40.com

Article Source: https://EzineArticles.com/expert/Peter_Mangini/2298216
Article Source: http://EzineArticles.com/9989143

How To Look Professional Online

There are billions of people who are using internet for professional purposes. It is called online reputation management. No matter what field of work you are in, online content is powerful in making and marring the image of a person. Though no specific rules define professional behavior online but it is advisable to follow some basic steps in order to look more like an expert and less like an amateur. Here is a guide to help you put your best foot forward on the Web-

The best stands out

The internet does not filter out items you don't want other people to see. If somebody key in your name into Google then it will deliver the most relevant results. So, load the web with professional content that reflects well on your name.

Maintain your reputation

Your privacy and reputation should be taken care of. This process is time consuming but try to dedicate some time to find out and remove dubious content. For e.g. If your friend an objectionable photo on Facebook, try and remove the tag yourself. Make sure, no questionable content should be available related to you on web. Though it is virtually impossible to entirely remove the content once published online but your best option is to keep negative materials from ever hitting the web at the first place.

Protect personal information

Protecting password and other vital information is of supreme importance on the web. If anyone gets access to your account, it may ruin things beyond repair. People get victims of identity theft, sometimes financial resources get stolen and other times computers are hacked. So, the password should not be easy-to-guess thing. Keep on monitoring all accounts on daily basis.

Branding is must

Maintaining online reputation is not just being safe about your data but think of your online reputation as a product that needs to be marketed continuously. Creating a business fan page on Facebook, joining professional sites like LinkedIn, writing a blog are some of the effective ways to manage your professional presence. It will be great if colleagues and clients review your services or goods. Honest reviews are powerful. Never forget smart web surfers can quickly spot fake reviews. Try to be consistent with messages and profiles. While writing content, make sure you use the same logos, slogan and even fonts. When anybody offers criticism, respond amicably and figure out the solution to solve the problem.

Cash your expertise

It is important to be online to pump up your reputation in unlimited ways. There is no better way to present yourself as a well-rounded, trustworthy professional than blogging about a topic that interest you. This initiative will help you establish as an expert on a relevant subject. Even you are not among world's top experts but putting a thought and value into online content is always appreciated.

The internet memory is accurate

Internet never forgets. If you put write anything online, it is there forever. So be cautious and vigilant what you are feeding it. Not everyone is happy with the internet's long memory but your vigilance is your best protection.

Reshali Balasubramaniam
Head of HR, HR Counselor and adviser at https://jobpal.lk and EFutureTech Systems. Submit your resume online and be contacted by prospective employers.

Article Source: http://EzineArticles.com/expert/Reshali_Balasubramaniam/2476620
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Why Entrepreneurs Starting at 50+ Have a High Success Rate

It may seem like starting young is the best way to build a successful business, today more than ever. After all, when you're young you have nothing to lose and a lot of energy to spend, and since your whole life is ahead of you, you can afford to make mistakes and learn from them. But starting older isn't bad either. In fact, it turns out that for many people, starting at 50+ years is even better than starting young. Yep, you read that correctly.

A Few Illustrious Examples

Some of the world's best-known and most profitable businesses were started by entrepreneurs past 50. Raymond Kroc was 52 and driving around the US selling milkshake machines when he started McDonald's. Pharmacist and physician John Pemberton was 55 when, in an effort to create an alternative to morphine, removed the "French Wine" from his French Wine Coca recipe and founded the famous Cola company. Colonel Harland David Sanders was 65 when he opened a small service station and started working with franchises, establishing what would later become one of the world's best-known brands: KFC.

You could say "that was then, but things have changed." To some extent things have changed, in that it's now easier than ever for anyone to become an entrepreneur and start a business, which is why so many entrepreneurs are starting young. But here are some present-day facts that can inspire anyone past 50 to start a business.

Entrepreneurs over 55 are almost twice as likely to build successful businesses than entrepreneurs aged 20 to 34. This is true even for the highly competitive tech industry, where young entrepreneurs are thought to have a head start because they grew up with the Internet and 21st century technology.

The highest rate of entrepreneurial activity in the United States in the last 10 years was dominated by entrepreneurs aged 55 to 64. There are many reasons for this, including a new approach to retirement that technology and modern life makes possible, strong professional connections, and the ease with each almost anyone can start a business.

Startups that survive are more likely to be led by owners over 45 years of age, according to a 2004 to 2008 study based on 5,000 startups carried out by the Kauffman Ewing Institute. No less than 64% of the surviving startups were headed by older entrepreneurs.

People over 50 years of age have a greater potential to create innovative companies, products, and solutions. This may sound a bit surprising, but innovators do get better with age. Whether you want to create a startup in an industry you've worked in before or start afresh pursuing a passion in a new industry, the experience that comes with being 50+ can be a big advantage.

People over 55 years are more likely to launch a high-growth startup than those under 35. What's more, this doesn't seem to be localized to specific industries, but can be noticed across the board. Older entrepreneurs have the experience, skills, and insight necessary for them to guide their venture to success. They can better manage fears and expectations and have the balance and determinate to persist in spite of obstacles.

When 50 Is Just Right

Put together all these interesting findings and the message is simple: age is not only not an obstacle to becoming an entrepreneur, but being 50 or older increases your chances of meeting with success. While this insight won't make the creation of your startup any less easy, nor will it eliminate challenges, it can be a wonderful incentive for you to finally create the business you always wanted to have.

Pamela Wigglesworth CSP, is an International Speaker, entrepreneurship & marketing consultant and Managing Director of Experiential Hands-on Learning. She is the author of The 50-60 Something Start-up Entrepreneur: How to Quickly Start and Run a Successful Small Business.

Article Source: http://EzineArticles.com/expert/P_Lorraine_Wigglesworth/969794
Article Source: http://EzineArticles.com/9917423

Why Trading As a Home Business Is the Best Option

At one point or another, we all dreamed of leaving our 9-5 job to have our own business. I had 2 very successful business in my lifetime. One as a college student selling handbags and women's accessories, which led me to leave college because I was making more doing that business than I would graduating from college. The second business was owning and distributing coin-operated video games. I started that business after a very successful US Federal Government career that took me all the way to Washington DC. Even with all the success that I had as a Budget Director at the Secretary's level, I still believe that nothing compares to running your own business.

Both my businesses relied on customer acquisition. Without customers, there was no business. That is true with any business that relies on selling services or products.

Online businesses are no different. Whether you run a blog or have a Shopify account or sell through Amazon or eBay, you will need customers. You may read about SEO rankings, Pay Per Cick ads, or Google AdSense among others. You may also want to try to acquire customers through YouTube, Facebook, Pinterest, Instagram, or any other of the many social media outlets available today. Whichever way you decide to promote your business, you will need customers not only to "follow" you, but, more importantly, to buy your product(s).

Hence, enter trading as a home business. With trading, all you need is to do is learn and master a set of skills. You don't need to rely on social media or Pay Per Clicks to make your money. All you need to do is rely on your ability to make money trading by following some simple rules.

Trading has never been easier than it is today. Computers have taken some of the mystique of trading away. There are many automated solutions available today that can make even the most inexperienced trader a successful trader if they follow the simple rules outlined by the software. There are even fully automated software aka robots aka Expert Advisors that will execute your trades for you making trading a totally hands-free business.

Forex has the biggest number of automated solutions in the market today. For that reason, these solutions are available at much lower prices ($200-$600) than their counterparts in the stock, e-minis, and commodity markets. When you consider the cost of just setting up a website for your business versus the cost of an Expert Advisor in Forex, to me the choice was not only obvious, but easy. The added benefit is that after acquiring your Expert Advisor(s), you don't have to worry about acquiring customers to start making profits, but rather immediately start making profits instead.

As a business owner, I can say that trading is, without a doubt, a more appealing option to me. I now work/trade to live instead of live to work. I love spending time with my family and being able to trade/do my business from anywhere in the world. Through trading, me and my family are living the life we dreamed off a few years back. You can live that life too.

I wish you success in any endeavor you choose to embark.

Next... My life long passion is to educate investors like you on how to have a successful career trading. Sign up now to my blog and instantly get your copy of the Understanding The Myths Of Market Trends And Patterns E-Book.! It is absolutely free to join here http://click.forextraders.blog/ebook

Article Source: http://EzineArticles.com/expert/Luis_Nieves/2505229
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5 Factors to Consider When Starting a Home Based Business

More and more people are starting to run a home based business for a wide range of reasons. A major positive of this type of work environment is the ability to avoid the cost of rent for a separate office space or having to spend several hours at the start and end of the day commuting to and from a traditional office. However, there are many different things that need to be considered before starting up a home based business.

Let's take a look at five of the major points related to starting your home based business:

Compliance

A basic requirement is to conduct a little research to learn the laws, rules and regulations that apply to setting up the home based business. The regulations will differ with the different industries and certain to be stricter for a business involved in food preparation compared to web design or similar office based activities. The standard requirements include issues related to safety, licensing and registration. It is essential to check the rules specific to your business industry to avoid any problems with the authorities in the future.

Scope

Many businesses will begin as a small venture and slowly expand over time when they start to see increased brand exposure, more clients, and more money to invest. When first planning the home based business, it is worth putting together a detailed business plan that outlines the future growth of the business, and details how to expand your venture and the time-frame for the different stages of growth. Also, the particular service or product offered is certain to have a major influence on the future scope and success of a business.

Finances

The type of home based business will determine the amount of capital needed to get up and running. This type of business does have the advantage of cutting out the cost of renting or leasing a property because you intend to use your home. However, it is still necessary to have sufficient funds to cover all other business expenses. Related costs may include professional services like accountants, office equipment, production supplies, inventory, licensing and marketing.

Storage space

Any home based business involved in selling physical products is certain to need a decent amount of storage space for not only holding the actual inventory, but also space to prepare and pack the items before shipping.

Marketing

A well planned marketing strategy is essential to see a business succeed. With no physical presence, such as a storefront to bring in the customers, you must look at the most effective options to market your brand and business. There are plenty of marketing techniques that can be used. It is simply a case of finding the most effective ones for your business, and using those that are affordable.

Article Source: http://EzineArticles.com/expert/Kimberly_Ann_Mitchell/2481051
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Is Everyone Capable Of Successfully Doing Work From Home?

Work from home or freelancing looks to be a great idea. Isn't it? Many people think that working from home for any business, online job, or freelancing gives them more space and freedom. Definitely, it does. It has many advantages I'm going to discuss later, however, one must not disregard the demands and disadvantages of it also.

Advantages:

Let's talk about both the positives and negatives of work from home:

Work according to your own schedule: This is perhaps the greatest advantage you have in home-based work. You can make a flexible schedule according to your comfort level. You start or stop work whenever you like. If you feel a bit need to have rest, you just shut down and take a break. Some people like to work in the late evening or night hours. They will be more than happy if they get a work at home opportunity. You can have lunch, dinner, tea, and coffee whenever you feel like to. Just relax, make your own timetable and work anytime or any length of hours round the clock. Manage time as you feel comfortable.

Be your own BOSS: Unlike office-based jobs, you don't have a BOSS. No one will come to your desk to check whether you are working or not. No reporting to and scolding by BOSS at all. 'No sword is hanging over the head' is one of the most relaxing thoughts for many people. Therefore, no or less stress than office work.

Can be managed on weekends or part-time: Flexibility is one of the biggest advantages of work from home. If your work is not too much stretched out, you can manage it on weekends and as part-time along with a regular job. If you are working with a company that allows working as much as easily manageable, you must take the advantage of work from home. It would be a great source of making money, though may not be very highly paid. However, with a few hours of weekly working, you can make some extra bucks.

Decorate your office place as you like: Not only time, space is also yours in work from home. You can fix a corner for your table and computer system wherever you like. Decorate it with flowers, photos, colors and things of your choice. If and when need, you can change the place also. If your work is mostly computer-based, you can sit with your laptop on the lawn, roof-top, balcony etc. Not bound to a single space.

A lot of saving: When you join an office, you need to go to the job 5 days a week. You have to maintain a proper wardrobe as well as taking out a chunk of money for monthly transportation and food expenses. Sometimes, your office is located far away and reaching there is no less than a hassle. Or you have to rely on outside food which you don't like. Some of the companies offer to give pick and drop and food for the employees for a reasonable cutting from their salary. But that way, they get a great facility. Wardrobe, transportation, and food expenses eat up a great portion of your paycheck. Work from home totally minuses the expenses of wardrobe and transportation. Then remains the food only which you enjoy in the form of home-made healthy and low-priced meals.

No frustrating co-workers or workplace issues: One of the biggest and stressful problems of office and a regular job is the presence of unpleasant and non-cooperative co-workers. Harassment is also a great workplace issue for females especially. Work from home saves you from these frustrating things which can have a negative effect on your health and career growth also.

Disadvantages:

Above were a few positives of work from home. Now, let's have a look at negatives also:

Laziness: Work from home gives you the advantage of time flexibility but it also demands a great self-discipline. If you are lazy, you can't meet the deadlines. You must have to make a timetable and set daily working hours to run it smoothly. Postponing the work for the next day will hurt your progress.

Working alone offers no competition: Presence of co-workers offers a competitive environment and motivates you to work better and better. Work at home has nothing like that. You are your own competitor there so performance comparison is also not involving. Competing with, and defeating your own self is not easy for everyone.

Providing a space at home: If you have plenty of space at home, well and good. But if you are living in a tight space, taking out a room for home-based work may be difficult. Additionally, you may have to tolerate the noise and disturbance by kids and family.

Lack of communication in-between the team: If you are working for a remote or out-of-country employer, you feel a lack of communication with other teammates and employers. Online meetings and chat can't produce the results as the face-to-face and office-based jobs offer. Time difference between the countries also matters. You may need to wait for the meeting or chat for long hours.

Work ethics and culture: Ethics and culture matter a lot if you are working for an out-of-country employer. If an African is working for an American company, he/she may have to face cultural and behavioral issues. Some cultures don't like to hear NO from the employees; some encourage to express their opinion. So work from home may also be stressful due to cultural differences.

So these are the positives as well as negatives involved in work from home. If you like it, you must keep all these aspects in mind. Take into account all the facets before plunging into home-based work. It is not suitable for everyone. If you are ready to take on and fulfill the demands of work from home, go ahead. If not, prefer an office based job instead.

Rizwanaa Shaikh is fond of reading and writing on general topics and issues. She believes in bringing awareness and positive changes to the public through writing. She can be found on Twitter: @Rashwriter.

Article Source: http://EzineArticles.com/expert/Rizwanaa_Shaikh/2482845



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