Showing posts with label social bookmarking. Show all posts
Showing posts with label social bookmarking. Show all posts

Thursday, 22 November 2018

How to Make Money Streaming - 6 Ways to Monetize Your Video


How to make money streaming - 6 ways to go live and get paid

In this article, we are going to see how you can make money by video streaming or in other words monetize your live video stream.

1. Run ads

Running ads is one sure method of monetizing your live video stream. There are two types of video ads - In-Stream (Linear video ads) and In-Display (non-linear video ads). The ads that are displayed before the video are called linear video ads while the non-linear ads are the ones that the viewers see concurrently while watching the video.

Ads are a great way to monetize your video content, but it's tricky. You need to play the ad, get the viewer to click on it, and at the same time ensure that the viewer doesn't get bored and leave your live stream. Plus, major platforms like Facebook and YouTube have different regulations for video streaming and running ads.

When to run the ads - the best time would be when the creator or the person doing the live streaming wants to take a break. Time the ad correctly - don't leave the viewer hanging in the middle of a sentence!

When you're running a live stream on YouTube, you can play the ad at any point of time in your live video. However, do try to keep your audience informed that a break would be coming up.

On Facebook, not every video streamer will have the option of taking a break. If your Facebook page displaying the live stream has more than 50,000 followers and more than 300 concurrent viewers in the last live video, you can take a break after 4 minutes.

If you want to maximize the earnings from your live video stream, you need to build traffic to your website or your Facebook page. When you have higher number of visitors, the number of concurrent viewers increase, so the chances of ads converting are higher, which translates to increased revenue.

2. Subscriptions/Pay per view

The other way to make money from your videos is to get your audience to subscribe or pay for your video. You could release a teaser, giving the audience a taste of what is to come. If the viewers want to watch more, they need to subscribe to your page or pay for the video. Streaming platforms such as Vimeo Live and IBM Cloud have in-built subscription features.

3. Donations and Crowdfunding

A recent study by Deloitte Global found that "Donations are also an emerging element of the business model for other live-streaming platforms, including platforms used for streaming video game play." Many live streams are asking their fans for donations and in return giving them virtual gifts.

Crowdfunding is another method to monetize your video stream. Indiegogo, Kickstarter and Patreon are a few of the popular crowd-funding platforms. You need to create an account on these platforms, build your project, specify your goals, and then promote your project on other platforms, so people visit your project page and contribute to it.

4. Affiliates

Setting up an affiliate program is a sure way of monetizing your video stream. It could however take time to establish and give you the returns you expect. The best part is that once you have set it up, you can passively earn money as your video gets more popular.

You need to first link up with affiliate platforms like Amazon and Flipkart. You can create videos about products sold on the platforms. If you have a video stream that focusses on technology, then you can choose such products. For example, a mobile phone - you can create a video about the features of the mobile phone, trouble shooting tips, best ways to customize the cell phone, and lot's more. At the end of the video, direct the viewer to go to the product page on the affiliate platform. Every time a viewer clicks on your video and goes to the affiliate site, you earn a commission.

5. Sponsorships

If your live stream channel is popular, then you can confidently approach the larger players in the market for deals and sponsorships. Brands don't come forward to sponsor your video stream, you need to take the first step and approach the right people. However, when you're doing that make sure you stay within your niche. The theme of your video should be in accord with the brand that is sponsoring you.

6. Sell your products

Live videos are a great opportunity for subconscious selling. For ages, marketers have been using this technique to sell products and services to their audience. However, you should remember that subconscious selling only happens when you have already built the trust in your viewers. Market research shows that a person is more likely to buy a product when someone in his/her social group has already purchased it. That's why influencers play a huge role in promotions. However, you don't have to directly sell your product when you're streaming the live video. Use the product and then casually talk about its features and where one can buy it and then go back to your video's main theme. This could subconsciously encourage viewers to check out the product and buy it.

Live video streaming gives you plenty of scope to explore your passion, share your views with your fans, and still get to earn money. To make the maximum earnings from your live video streams, you can use a mix of the above 6 ways. Competition on the internet is very high, so you need to continually work to keep your fans' attentions so that they keep coming back to you. To keep your fans interested, your video content needs to be interesting, useful, and clear. Create great videos and build a loyal fan following - you can surely see returns on your investment.

Article Source: http://EzineArticles.com/expert/Hemalatha_Gangadharan/905950
Article Source: http://EzineArticles.com/10037876

Thursday, 25 October 2018

Tips to Attracting Visitors and Increasing Website Traffic


There are numerous ways to increase your website traffic and attract new visitors to your website. It is important that you understand that this is not an overnight success story and will require you spend numerous hours of work and dedication to push your business forward and reach that first page of search results in order to achieve the goal you are looking to achieve.

So where do you start? The first place to start is to carry out a speed test of your website. The speed of your site and the time it takes pages to load is essential to ensure your potential clients have the best user experience and also to help you improve your ranking. Many people don't realise how much search engine optimization has changed over the years and the speed in which your site pages take to pen play an important role in your SEO success.

The top SEO companies will also tell you never ignore pay per click (PPC) advertising. You may think its a money making racket and why should you pay for advertising when you can go onto social media and type your status and share with clients for free. PPC advertising is an affordable marketing method for online, you only pay when a client clicks on the link provided to find out more, this means that they are real customers wanting to find out more so that they can buy or order your services.

Ensure any SEO carried out by top SEO companies on your behalf only offer white hat and ethical search engine optimization techniques. You want to be seen in a positive light and therefore you can't afford negativity. They should use techniques which are above board and effective to push you forward and help you achieve your goals.

Links have become one of the best ways to attract visitors to your website and any of the top SEO companies will agree. It is essential that you only take advantage of manual link building services and never automatic links. While automatic links appear the easiest solution, they can result in you being penalised by the top search engines. Rather ensure the top SEO company you choose to employ does all the link biding themselves in house to achieve the best end result.

Everyone these days has a social media account. Social media has become the most visited sites on the internet from Facebook to Twitter and LinkedIn to Instagram, Pinterest and so many more. You have thousands of potential clients just visiting these social media sites daily which is why its essential that all companies embrace this and open an account with each site, to ensure that they reach their entire audience in the long run.

"Content is king," a phrase used by all in the SEO industry. You want to always ensure that all the content that you publish online is of the finest quality. It should be relevant to your industry, it should be written to the highest of quality providing interesting and valuable information that potential clients want to know about and that will make them want to know more about your company. This should be whether they re visiting your website, reading your blog or reading an article you published online.

Finally, you can consider email marketing to ensure your company name is seen and remembered in a positive light. Email marketing can ensure that clients are aware of your website and have the address on hand to visit as and when they want to.

Indazo is a leading internet marketing services provider based in India. This well-established company has built up a solid reputation on a global scale for their high levels of service and proven results. The company focuses on helping their customers drive more traffic to their website with a host of top quality services their customers can rely on and trust. The company offers everything form pay per click advertising to professional SEO services and web development to internet branding and so much more. Indazo has an experienced team of professionals who focus on helping their customers achieve their on line goals, offering years of knowledge and experience combined with proven results that are white hat and ethical. To find out more, visit http://www.indazo.com.

Article Source: http://EzineArticles.com/expert/Anoop_K_Krishnan/1444776
Article Source: http://EzineArticles.com/9881662

Sunday, 14 October 2018

Using Social Bookmarking To Promote Start-Up Businesses


What Social Media Engagement Achieves For Business

Social media in essence is in relation to engagement through sharing, which for business means targeting your product range, your articles, or your services at engaging a potential customer or client base. Collectively, products, services and articles are known as content, and it is through offering quality content that success through your channels can be achieved. Social marketing has around 900 million users globally, and covers every topic range you can think of. As well as engaging a potential customer and client base or readership, social media is also relevant to search engine optimization.

Social media is a unique format as it helps you promote your content on to your audience, and in turn it generates traffic via people sharing your content with others, and through SEO. Perhaps more importantly than this, however, social media with its online reviews helps a business build trust, and nearly every brand you can think of uses social media for this reason. Think of this as: you come across two companies offering the same services; one has 250 Facebook likes, the other 43 - which one would you opt for? So regardless of whether you're an online retailer, an affiliate marketer, offer a service such as tuition, or run a news site, social media can assist you build your business online. Google estimates that by 2015, UK consumers will have purchased £40bn of products and services online.

Popular Social Media Sites And Their Uses

Getting to get grips with the nuances of social media's role in promoting your business can cause more than its fair share connected with headaches. Here is a list of the most popular social media sites and their uses:

Facebook is predominately for sharing. This can be products, articles, or services. In a nutshell, it's for sharing your content with as many people as possible.

Twitter is about sharing news on any subject. Don't let the word news make you feel it not apply for products. New product launches, new stock ready to be sold - Twitter is good for all of this.

Google+ is in part a combination of the two and has become important for search engine optimization if nothing else.

Blogging is a great way to impart news and expertise on your readership, customer and client base, or followers. It offers a good way to attract visitors on your site via search engines.

YouTube is about showcasing videos to a wide audience. It is being utilized by businesses all the time to sell products and services. As YouTube is owned by The search engines, videos tend to feature prominently on search engine results. You can also utilize the YouTube ads to make a secondary income stream.

Pinterest and other bookmarking sites are very good at showcasing visual products. If your business is selling something online, albeit a product or service, ensure you are posting on Pinter est and as many bookmarking sites you could find.
Social Media And Search Engine Optimization (SEO)

Good positioning on search engines is about unique quality content that is well shared and well linked to from other websites. By sharing your content on social sites, the more chance there is of people liking it on Facebook, re tweeting with Twitter, or sharing the pin on Pinter est. Links are important for good SEO and posting your content on social sites provides a link from the social site to yours, and in every case this can be targeted to a specific web page. By web page I mean a specific solution, service, or article. This also ensures Google indexes the web page. That is to say, it adds it to its database, ensuring it can be found on search engines.

Finding The Best Social Media Sites For Your Business

To find the best social sites suited to your business, think as to what your business is trying to do. If your business sells products or services, then use social sites that showcase pictures and videos to sell the product. YouTube, Pinter est, Delicious and Instagram are all really good for showcasing products. If you're in the selling game, make videos of your products, take good professional photos and find them on these sites, and ensure you link the pictures and videos directly to the content on your site. If you sell on eBay or an affiliate seller, try to link directly to the product page where a potential customer can buy it. Also, put the products on your Facebook or my space page, Google+ page, and Twitter. For service providers, a slightly different spin on social media promotion is needed as, more often than not, a service provider will sit in the middle of visual social media, and text-based social sites. This also applies to affiliate marketers. If you can, represent your services that has a picture or icon, and publish the picture or icon on the visual sites. Use videos to showcase your services - if you can get testimonials from clients, well, that's gold dust. Publish regularly on your blog and tweet the articles, together with insights into the industry. This engagement will help build trust with all your existing clients, showcase your skills, and help you to be found by people wishing to become new clients.

Social Media Advertising

If you have the budget for it, Facebook offers advertising on a click-through basis like Google Ad Sense, or it can be used to earn likes. It is often in instances of experimentation. For affiliate marketing revenue streams, click-through will expose the user to your revenue stream, while a like will ensure every time an article or new product is published they'll be informed. It's trial and error and seems to work well for some businesses, but others have lost faith from it.

Saving Time

By now, you have probably guessed that updating social sites, especially if you publish a lot of daily content, is hard work. Larger businesses employ people to keep on top of it, something many start-up business don't have the budget or the time for. It is possible to help automate your social accounts updating using automatic syndication sites.

A Social Media Strategy

Step 1: Create a Facebook Page, Twitter account and Google+ Page For Business

These have their uses regardless of the type of business, and all help considerably with SEO. Ensure you create business pages on Facebook in addition to Google+. This keeps your personal details and indeed social media life hidden from your customers or clients, and it offers better options to promote a business.

Step 2: Identify Social Media Sites That Are The Most Important To Your Business

If your site sells products, make a list of all the online bookmarking and video sites you could find and create accounts. Ensure you use Pinter est and YouTube. If your business is for services, information, or is for an affiliate marketing revenue stream, you want to spread the word in as many ways as possible. Use blogging sites such as Tumble, Blogger and WordPress. org to syndicate your sites and services, and try to create news content if you provide services to show your expertise in your field.

Step 3: Use Social Media Tools Such As 'If This Then That'

'If this then that' or ifttt.com automatically updates your social accounts. This is easy to establish and works by syndicating the information across a host of social sites automatically as soon as one site is updated. This, as you can imagine, saves a lot of time. Be cautions, however, and ensure social sites suited to the business, such as bookmarking sites for online retailers, appear just as you want them to be found. Automatic syndication has limitations and often links and pictures do not appear as you would like them to. Nonetheless, and especially for syndicating blog posts via an RSS feed, it is a very good time-saver for promoting your business via social media. Not all social media can be syndicated in this way, but the sites that committer syndicates to are well worth creating accounts on to promote your business. The more social media sites you post on, the better.

Step 4: Use #hashtags

Whenever you post your content, ensure you use appropriate #hashtags. This will help users find your content when they search for it. So if I'm selling tyres on eBay, #tyres, #cartyres, #car, #treys is good, and for sports news, #sports news, #football #cricket, and so on is good.

Step 5: Once It Starts

Once your content starts hitting the web 2. 0 world, monitor your accounts for feedback. Concentrate on the sites you've identified as important to your business and respond to questions and comments. When responding, try to be helpful and non-abusive, even if the commentator is not pleasant. Professionalism goes along way.

Step 6: Participation

Twitter and Google+ show trending topics and these include popular subjects people are discussing. It is worth performing the odd Twitter search to see what people are talking about in relation to your business, and making a contribution to the discussion. This is a good way to make connections and hopefully achieve more success.

Step 7: Monitoring Success

Monitoring success has confirmed to be quite difficult for social media. Unlike SEO results, which can be measured on click-through and content engagement, it is not so simple on social sites for a variety of reasons. You may feel if you provide news that 10 comments on one story is a good sign of success, while 100 likes of a product video on YouTube with no obvious link to sales most likely are not immediately obvious as positive. It is worth remembering, however, that though people may not directly access your main site via social sites, it may prompt them to return later. Always keep in mind that social media is for sharing content, so any like, comment or re tweet is positive.



Article Source: http://EzineArticles.com/expert/Irfan_Choudhary_Sheikh/2329340
Article Source: http://EzineArticles.com/9520424

Tuesday, 14 August 2018

How Can I Generate More Traffic To My Website?


It's the question asked by every new online entrepreneur and every seasoned online entrepreneur, "How can I generate more traffic to my website?". But you don't just want traffic. You want to get more web traffic that is targeted and wants more than your free stuff. You want to catch the attention of people who really want what you're offering and will buy what you're offering.

Plan the Right Content

Check to see what content is most popular on your website. The create more of that type of content. If you don't have much content so far, study the content material that your audience looks at from your competition and create similar content. Don't copy, but do deliver to your audience the type of content that they want.

Learn Search Engine Optimization

Search engine optimization (SEO) is important to learn when it comes to getting more traffic to your website. It enables potential customers to find your website by using the search engines. For instance, using keywords in headings, anchor text, titles, subject lines, meta descriptions and alt text for images that are related to your content, you'll move further up the search engine results.

Advertise Your Content

Just like you would advertise one of your most valuable products or services, you need to promote your content. The good news is, using paid traffic to your website does not have to be costly. As an example, Facebook Ads make it possible to directly target your audience in a very cost effective way.

Create Targeted Freebies

Create freebies that are targeted toward a need that your audience has. If you can solve one problem for them, create that freebie. Then offer that freebie in exchange for a prospect's email address. When you have their email address you can message them with links to your website whenever you want.

Use Different Types Of Content

Don't just use written text for on your website. Search engines like a mixture of content. Mix it up and use text, illustrations or photos, online video and audio to make the ways you provide information to your audience complete.

Facebook Groups

A Facebook group is essentially a community where people with similar interests can interact with you and each other. Facebook groups bring in more website traffic because once you gain trust, make friends, and gain followers, you can promote your business effectively in these groups.

Study Your Analytics

The analytics you can gather from your website are very important, because it can tell you what content is getting traffic to your website so that you know what to create more of.

Everybody likes 'free'. If you're a website owner, you probably want more free, targeted traffic from Google and other search engines, rather than having to pay for it. For more free website traffic methods that will lower your reliance on potentially costly paid traffic sources download my Free Website Traffic Checklist at https://jonallo.com/freetrafficchecklist

Article Source: http://EzineArticles.com/expert/Jon_Allo/1079948
Article Source: http://EzineArticles.com/9899849

Sunday, 12 August 2018

How to Choose the Right Traffic Source


If you knew that articles were where you were going to be able to get all of your traction... Or guest blogging was where you were going to get all your traction... Or Google+, or Facebook was where you were going to get all of your traction... Then you could take what I just shared with you and you could say, "Okay, I'll just go out and I will become an expert at that one source of traffic."

However, there's a preliminary stage that has to happen. You've got to figure out which one of these is going to work better for you. In the process of figuring out which one is better for you, you might try multiple sources of traffic.

You'll notice I talked about this second, not first. That's because I wanted you to hear what I just said about specialization first, before I talked about trying out the different traffic sources. Because, if you're not careful you'll come away from what I'm getting ready to say, and say "Okay, well they said go out and try 10 different traffic sources."

Then they don't hear the part where I say "for a limited time period."

They try 10 different traffic sources, 10 years later they're still wallowing in 10 different traffic sources, and they've never become an expert. So they're not generating very much traffic.

What I recommend that you do is: choose any, some, or all of these traffic sources that you wish. And you set up a tracking page for every one of these.

For example, if you write an article that goes to EzineArticles, you send them to a unique squeeze page, that has a unique webform code on it, so you know exactly how many subscribers are being generated every single month from those articles.

You know exactly how many subscribers are generated every month from guest blogging.

You know exactly how many subscribers are generated from LinkedIn, from Facebook, from your affiliate program, from anywhere else.

Then you'll combine that with a time sheet. Call it a traffic time sheet. Every time you sit down to work on traffic, you log into your traffic time sheet. You can do this in an Excel spreadsheet. You can do this with pencil and paper.

Here's how to use it:

If you work on articles for 15 minutes you write down "Articles - 15 minutes."

Let's say, for example, that it's April, so you have an April spreadsheet. And it says, "Articles - 15 minutes. LinkedIn - 30 minutes." Then you spend another 20 minutes in Articles, so you need to update Articles to 35 minutes.

At the end of the month you'll be able to see at a glance that you spent 200 minutes on articles. You spent 100 minutes on guest blogging. You spent 75 minutes in LinkedIn. You spent 95 minutes in Facebook. So on, and so on.

Next you're going to look at how many subscribers you generated from each one of those traffic sources. Do the math! For example:

You spent 75 minutes on Facebook and you got 4 subscribers. That's 1 subscriber every 18.5 minutes or so. For articles you get 10 subscribers for 200 minutes of work, that's 1 subscriber per 20 minutes of work. And at the end of the month, you'll be able to say "Okay, from one traffic source I get a subscriber for every 10 minutes of work. From one traffic source I get a subscriber from 20 minutes of work. From another traffic source it takes me 30 minutes of work."

What does this mean?

It means if you're going to continue to do the work in the future, you probably want to get subscribers that are coming in from sources that don't take you as long to get. Or, what it means is, if you hire somebody to do your work for you, you know what to have them do to be the most cost-effective. Let's say you hire somebody for 10 hours a week to do work for you. If you're going to pay them for 10 hours of work a week, you want them on the traffic source that will allow them to generate the most number of subscribers for you as fast as possible.

The only way you will know is with your spreadsheet.

By the way, would you like to get the newbie-friendly insider's secrets to building a stable, thriving business online... year after year? Swing on by our friendly Business Builders Cafe at http://infobusinessuniversity.com/cafe for the latest freshly-made marketing techniques... that just plain work beautifully. You'll love what you receive!

Article Source: http://EzineArticles.com/expert/Sean_Mize/28298
Article Source: http://EzineArticles.com/9457882

Wednesday, 11 July 2018

Social Media Marketing Tips - Following the 80%-20% Rule


There are endless ways you can reach your audience, there is no secret formula as such. Applying the 80-20 rule should always be an integral part of your social media marketing strategy. In short it means 80% of your content should be engagement oriented which gives something valuable to read to your viewers and engage them in conversations or participation and only 20% should be dedicated for your business promotion.

It is necessary to establish the fact that people come to social media platforms for social interactions and not to read your sales pitch! Social media marketing is more inclined to building relationships, trust and authority online rather than annoying your audience with repeated sales pitch.

80% Content - informative & interactive:

This part of the marketing strategy mainly aims at sharing good content related to your business. Simply put, look over for the content that interests your audience and share the same across various social networking platforms. Think about re-tweets, re-sharing posts, links to reviews, inspirational quotes, greetings, polls, trivia & contests and other such engagement oriented ideas. If confused how to come up with such posts, do as listed below:


  • Follow top influencers in your industry, watch their posts, tweets and design your own or probably re-share them as a good piece of information.
  • Share your own interesting facts, content amongst your own page followers and get them engaging.
  • Make your content reach out to your influencers and try to connect them.
  • Organize trivia, competition and award the winners which compels the audience to engage in the activity and gain confidence in your brand.


20% self promotion:

While working on this section, include information which "benefits" your audience by providing discounts, special offers with a call to action button leading to your website which will enable them to learn more about your services/products. Publish your products/services advantages, reviews, testimonials, specifications and all other information you need to keep your reputation.

The bottom line: 

If a brand focuses too much on its sales and irritates the audience on social network with non stop sales pitch is sure to drive away visitors and referrals. Audience will simply jump in and out of your social media page without even landing on your website (traffic to your website is the sole motive of any marketing strategy). Give your audience what they want to read at regular intervals and you shall see a spike in your brand's followers and authority and maintain a consistent social media presence.

If you like what you read or require any digital marketing assistance, feel free to reach out to us.

Article Source: http://EzineArticles.com/expert/Carlshen_Firoze_Wadia/2502433
Article Source: http://EzineArticles.com/9943393

Tuesday, 10 July 2018

7 Tips for Improving Online Sales Using Social Media


Nowadays there is huge competition prevailing in the online marketplaces. Thus, it has become very important to improve your online sales process and provide a better user-friendly experience. However, you will need effective tips to connect with your potential customers on your social media channels. By using the right plan, you can improve the experience of your visitors and create more sales.

In this post, you will explore seven tips for improving online sales using social media:

1. Use messaging services to offer excellent sales support

You must focus on providing sales support by using native chatting within every social network. By using conversational e-commerce you can use the messaging services that will help you to personalize, automate and customize your communication. These messaging apps have become great go-to-choices for many customers. It helps them to directly interact with companies as these apps have increased engagement and retention rates.

So, if you aren't using messaging apps to automate confirmations and for selling, you're losing a big social e-commerce opportunity. However, make sure to be careful while using automated chat apps such as Facebook Messenger Bots.

2. Analyse conversations about your brand and services

When it comes to participating in conversations with your customer's social media is the most effective tool. However, the continuous attack by customers make it difficult to determine the useful information. Thus, keeping an eye on your users online activities will help you to understand the confusing situations. You will be able to generate more leads and create effective marketing strategies.

Brand listening is the skills of developing important insights by analysing your clients' conversations about your services, brand, and competitors. However, you will need to need to focus on more than simply monitoring your official social media accounts.

3. Encourage your users to share their personal experience

There is no doubt that the success of every social media is not based how much they talk about themselves. Instead, it depends on how much their customers talk about their services and brand. Thus, you must provide your customers an option to share their experience before, during and after making a purchase.

A recent evidence has shown that 1 out of 3 Facebook user has first shared, liked and commented the product prior to purchasing it.

4. Provide easy and quick buying options on your social channels

These days we can see a great expansion in retail sales that are driven by social channels. In these channels buying buttons play a major role in generating more sales. With the help of the buy buttons your clients can make smooth and secure purchases from within the social networks. This reduces the need to follow a multi-step process and limit it to a single click sale process.

5. Feature User-generated content (UGC)

The content that is created and shared by your customers, followers and fans on social channels also generate content - User-generated content (UGC). They either create it instinctively or through other options like giveaways or contests. Curating UGC's work effectively for e-commerce businesses. Usually, people who see UGC are 97% more likely to buy your services, according to Business Insider.

The content generated in the form of images by the customers also work effectively. In fact, 77% of online shoppers choose Instagram pictures when they were to make a choice between UGC (like images posted on Instagram's) and professional images (given on the pages of product description). When you use authentic pictures it works as a social proof, enhance your ad performance, attract high-intent visitors from Instagram to product pages and improve on-site conversion rates.

6. Develop seasonal and business-related content

Almost all eCommerce businesses create effective business-related according to the seasonal calendar. They perform very well in generating sales, creating special offers, incentives and emails. They also outdo at stocking their social channels with announcements about all related seasonal e-commerce activities.

But when you create seasonal content that isn't highly promotional most stores fall short. Therefore, it is best to stay organized with an effective content creation platform on your social media channel.

7. Create social-friendly visuals

Nearly all businesses using social streams are hard pressed to create social-friendly content. As users are more knowledgeable and they avoid generic stock images. According to a Chute Digi day Study over 70% of users find it at least two times more effective to use pictures than only written content alone.

However, the problem arises when a web owner is not able to hire a professional designer. In that case, you can consider using Buffer's Pablo, which offers more than 600,000 royalty-free photos to choose from. On the other hand, if you need pictures for graphics and infographics, using Venn gage will be a great option. It offers hundreds of design templates to generate detailed images quickly. These templates are usually are categorized into Beginner, Intermediate, and Advanced. So, you can choose pictures according to your level of expertise.

Are you planning to improve the online sale for your business using social media, get in touch with A1dezine crew and get this done.

Glen Hunter is an online marketing consultant, PHP programmer, project manager, writer, blogger & social media enthusiasts.

Article Source: http://EzineArticles.com/expert/Glen_Hunter/2552263
Article Source: http://EzineArticles.com/9947191

Monday, 2 July 2018

Improve Your Online Marketing Success


If your marketing efforts are failing over and over again, check to see if you have too many projects in mid-air with none of them paying your bills.

Never attempt to build a lot of AdSense websites, e-books, software, member sites... at the same time!

The only approach to get the desired income accomplished and become successful in your 'on-line' life will be to concentrate on one area, a single niche and one particular method before switching to the next 'opportunity'.

Whatever your ultimate goal is, you are not going to have much (if any) progress when you are juggling five or ten different projects!

'You absolutely must concentrate on one particular thing'!

Quit thinking like this: 'This project is actually 95% finished... now I can also work on this different idea and come back and finish up the remaining 5%!

The truth is, when you find yourself totally into the next project, it will take you forever to get back to completing the earlier one.

You need to concentrate on accomplishing one thing and doing it to the best of your ability, then automate that project before you proceed to the next idea when the initially project is actually 100% complete!

Creating a checklist will help you concentrate on some level, but you may well still become seriously unfocused.

Why won't the checklist work?

Simply because the record you have created will normally have a mixture of numerous projects, ideas and therefore it does not work.

You need to get rid of your old-fashioned 'to do' checklist, create an itemized checklist for each project and complete them one at a time, finishing each project before you go to the next new venture.



Another thought:

Whenever you are considering the purchase of a cool new product, program, e-book, etc.
Or maybe considering the beginning of a new venture, simply ask yourself,
'Does this move me nearer to things I want or perhaps away from it'?
The answer to that question will tell you what you need to know!

Then you will make the right decision on a purchase or change of focus.

When you have reached a decision as to what you should be doing to 'Improve Your Online Marketing Success', you will become more focused, and you will be able to find a lot of the tasks you have been postponing completed, which will help you to stay motivated.

Joyce is a freelance writer, who writes for several quality web sites on an array of subjects.

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Article Source: http://EzineArticles.com/expert/Joyce_McNeill_Christopher/258838
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Friday, 29 June 2018

Video Marketing: Look Into The Future


It is 2017 and the world has become digital. Video marketing has slowly but surely turned out to be the go-to medium for promoting a brand. Social networking platforms are dominating the market as far as video-sharing is concerned. Consumers are becoming more and more keen to educate themselves about a product before purchasing it or learning about a service. A well-crafted video goes a long way in giving potential customers the specifics they require before they take the next step.

There are several trends observed in video marketing that can surely help in shaping the future.

DIY (Do It Yourself) Videos

Of late, YouTube has become the go-to place to promote how-to videos. People love to learn a new skill or become independent. An interesting make-up tutorial or a carpentry workshop will go long way in making folks self-reliant. A great marketing video developed by a Product Video Company for a particular brand can also double up as a training content.

Welcome to the World of VR

Virtual reality (VR) as a concept is already a big thing in the gaming universe. This technology requires a virtual reality headset and produces visuals, sounds as well as other sensations that artificially reproduce a user's actual presence in the imaginary setting. It is only a matter of time when VR will be used as a marketing platform to promote a brand.

Innovative Techniques

When it comes to developing quality videos, it is important to consider all options. Some of the creative ones like drones or time-lapse videos have slowly become popular techniques in video production. If you wish to stand out from the crowd and attempt to impress the audience then using unconventional methods can do the trick.

Live Video

This trend is already emerging as a winner in several social media platforms especially Facebook Live. With live streaming videos, users can be part of the action as it happens. The brand engagement is immediate and viewers can give their feedback immediately via comments.

Strong Storytelling

An emotionally powerful story can always tug at your heartstrings. So a marketing video that has strong storytelling with a crisp video & audio can work wonders. An appealing background music can help viewers connect with the video. A good Explainer Video Production Company should be able to develop an engaging video that leaves a lasting impression in the minds of viewers. An impactful video ought to evoke the right emotions or stir your senses in the correct way. All of this can lead to the video being in your minds all the time, thus increasing brand awareness and ultimately growth in sales.

All businesses, big, medium or small, have started the realize the significance of video marketing and how it can help organizations greatly. This marketing platform has shown that it is an effective tool to craft brand awareness, create a positive brand image and ultimately increase sales for your product/service. With technology developing at a lightning speed, the future of video marketing looks bright.

Amit Thaker is not only the Founder of Buzz Creatix but also a vivid writer. Leading his creative agency which also has a reputation of being one of the leading corporate video productions in Mumbai, he has varied expertise spanning across domains. Gaining a Bachelor of Arts in Film-making at London College of Communications, he has accrued a wealth of experience in corporate and explainer video making catering to several top corporate across industries.

Article Source: https://EzineArticles.com/expert/Amit_Thaker/2466603
Article Source: http://EzineArticles.com/9799065

Tuesday, 26 June 2018

How Video Marketing Can Help Your Business


Reaching the target audience and encouraging engagement are challenging for businesses today with all the updates and changes. Out of all forms of media circulating on the internet, video is the one that's on top. Why is it the top and rising trend today?

Think of a topic and there's probably a video about it. For many people, videos are fun and easy to consume. It's no wonder why it's effective at marketing your products or services. Want to know other benefits of video marketing?

Improves SEO

To get more visibility, businesses also put effort into search engine optimization. The good thing about videos is that it can boost your website's traffic. Videos increase a visitor's time on your page if you get them hooked enough to finish or watch a good chunk of it. You can also share it on platforms such as YouTube, Facebook, Twitter, Instagram, and many more.

Works for Many Types of Audiences

Making a fun and creative video is hard, but watching one is not. Your target audience can view it anywhere and anytime--from their sofa, on the commute, at the office, before they go to bed. The possibilities are endless. People go on the internet to relax and unwind. Most times they won't be inclined to read through your explanation about your product.

It doesn't mean that they are completely shut off from buying. It just has to be less work and more entertaining. How do we do that? Show it with a short entertaining clip, an effective script and attractive graphics.

Highly Shareable Across Platforms

You've seen how many videos go viral on social media in a matter of hours. It doesn't have to be boosted. All you need is to be innovative enough to catch the interests of your target audience. Aside from that, social media platforms now prioritize video content more than images and text posts. They also increase your posts' reach when you can gain more personal engagements such as reactions, shares, and comments. And there's no content more capable of doing that other than video.

More Effective for Ads

Compared to banner and sidebar ads, video ads are not immediately skippable. Within the short time frame, you have the opportunity to capture your viewers' attention so that they continue watching. There's definitely more you can accomplish, given the right copy, so don't forget to include a call to action.

Don't be afraid to experiment with video marketing if you have not tried it yet. Videos have no limit, you can make use of imagery, sound, and message. It's all up to your imagination to craft an effective video that will compel your customers to patronize your brand and buy your product or service.

That's the challenging part of it all. A dedicate content team from a trusted digital marketing company can take those worries off your shoulders.

Article Source: https://EzineArticles.com/expert/Donald_Smithon/2139064
Article Source: http://EzineArticles.com/9957572

Monday, 25 June 2018

Promoting Your Content Effectively So That It Gets Noticed


Writing great, effective, valuable content is absolutely critical to the success of your brand. However, once you have written that amazing content, you still need to promote it so that other people pay attention to what you are sharing with them and to what you are offering them.

The many purposes of your content 
You probably already understand this really well but your content serves many valuable purposes. One of the most important purposes is that it should elevate your brand and enable you to bring your business to the next level. Of course, that will only happen if you promote your content effectively so that other people pay attention to what you are doing, buy into your approach, tell other people about your offerings, and become loyal to you on an enduring basis.

There are several steps that you can take in order to cause your content to get noticed.

Send out Email blasts: The fact is that If you have a person's Email address, they opted in at some point in the past. Otherwise, you wouldn't have the Email address. That is just common sense. So, with that in mind, it makes perfect sense for you to send out a targeted Email blast to your Email recipients. Because you already have an established connection with those recipients, there is a really good likelihood that they will open your Email and (hopefully) read it in its entirety.

Your Email blast is married to whatever content you are posting at the time. You will want to post the content and then send out the Email blast. You don't want to do it the other way around. Without the Email, there is a much smaller chance that your online connections will be aware that you have just posted the content that you want them to read. Don't forget to include a call-to-action (CTA) in your Email. That is the way that your recipients will connect with you (whether that means clicking on a link, Emailing you back, or some other means of communication).

You will want to keep track of the responses to the Email blast so that you can include it in your analytics (to make sure that you identify what is working and what is not). These data are extremely important to your business. After a certain number of days (within a week after you have sent out the first Email blast), resend the Email blast. There may be many people who didn't open your Email the first time around who will open it the next time around. Their not having opened it may have nothing to do with anything more serious than the fact that they were busy and distracted at the time when they received it from you.

Engage your connections as much as possible: The only way to truly secure a solid relationship with the other person is to engage that person as much as possible. If you are not sure how to go about engaging, there is a great deal of information online that can help you with that. Assuming that you are a member of the most effective social networks, you should start there. Each one gives you the opportunity to engage other people. Not only will you be able to do that but you can do it in a really effective, really deep way. That is exactly what social networks are made for.

As far as engaging is concerned, you should just jump right in there. When you are doing the research to determine which groups are the right groups for your business, it is important that you identify groups that are relevant to what you are doing and appropriate. After you have identified those groups, join them and start to become a valued part of the discussion. As thought-provoking questions and comment on what other people are saying. Engaging other people is an extremely important part of your brand and it will help you to bring your business to the next level. There are many opportunities to engage other people and you just need to identify which ones are the best fit for your brand and your business.

Connect with other people through your social media channels: You have golden opportunities to connect with other people online in many different ways. One of those ways is social media channels. Interacting with your fans and followers is a great way to promote your content. Once you have discussed your content, you can expect many of those people to want to read your content. That is certainly effective promotion. If you aren't sure where to find people who you believe would be interested in the topics that you write about, search for groups that are related (or mention) those particular topics.

As you are searching, you should put in the right keywords and/or key phrases. That will help you to identify the right groups and the right people. You can use the keywords and/or key phrases that you have used in your content. Another part of your connecting with other people through social media channels is identifying the influencers with whom you would like to share a connection. Those influencers will help you to bring your business to the next level.

Once you have established those connections with influencers, you can allow the influencers to carry you to the next step by using their name/influence to interest other people in what you are doing. That will be very attractive to your other online connections.

Try to get your content included in many different ways and places: You have something really valuable when it comes to your content and it definitely needs to be shared with other people. In fact, when given the opportunity, the other people would definitely agree with that. You just need to make them aware of what you have to say.

Part of the answer to that is about the exposure of your content. If you are able to post your content in many different places on a regular basis, other people will start to get used to seeing your posts, reading them, interacting with you, and become loyal to your brand. That is exactly how it works.

Conclusion 
Your content is essential to the success of your business. However, that doesn't only mean that you need to write top-quality content. It also means that you need to promote your content so that other people have the opportunity to benefit from your words of wisdom. You have a lot to offer. Perhaps, you have a lot more than you are even aware of. However, it is very important that you spend your time and energy promoting your content in an efficient, effective way.

Your time is extremely valuable, just as is the time of other people. The bottom line is that your content will be totally ineffective if you don't tell other people about it. After all, you are not in it all by yourself. You need other people to ensure your brand's success.

Michael Cohn is the founder and Chief Technology Officer (CTO) of CompuKol Communications. He has over 25 years of experience in IT and web technologies. Mr. Cohn spent a significant amount of time at a major telecommunications company, where his main focus was on initiating and leading synergy efforts across all business units by dramatically improving efficiency, online collaboration, and the company's Intranet capabilities, which accelerated gains in business productivity. He also reduced company travel and travel costs by introducing and implementing various collaboration technologies.

His expertise includes business analysis; project management; management of global cross-matrix teams; systems engineering and analysis, architecture, prototyping and integration; technology evaluation and assessment; systems development; performance evaluation; and management of off-shore development.

Mr. Cohn earned a Master's degree in project management from George Washington University in Washington, DC; and a Master's degree in computer science and a Bachelor of Science degree in electrical engineering from Fairleigh Dickinson University in Teaneck, NJ.

Mr. Cohn is a member of the Institute of Electrical and Electronics Engineers (IEEE).

Article Source: http://EzineArticles.com/expert/Michael_Cohn/404898
Article Source: http://EzineArticles.com/9960914

Friday, 22 June 2018

Using Social Bookmarking To Promote Start-Up Businesses


What Social Media Engagement Achieves For Business

Social media in essence is in relation to engagement through sharing, which for business means targeting your product range, your articles, or your services at engaging a potential customer or client base. Collectively, products, services and articles are known as content, and it is through offering quality content that success through your channels can be achieved.

Social marketing has around 900 million users globally, and covers every topic range you can think of. As well as engaging a potential customer and client base or readership, social media is also relevant to search engine optimization.

Social media is a unique format as it helps you promote your content on to your audience, and in turn it generates traffic via people sharing your content with others, and through SEO. Perhaps more importantly than this, however, social media with its online reviews helps a business build trust, and nearly every brand you can think of uses social media for this reason.

Think of this as: you come across two companies offering the same services; one has 250 Facebook likes, the other 43 - which one would you opt for? So regardless of whether you're an online retailer, an affiliate marketer, offer a service such as tuition, or run a news site, social media can assist you build your business online. Google estimates that by 2015, UK consumers will have purchased £40bn of products and services online.

Popular Social Media Sites And Their Uses

Getting to get grips with the nuances of social media's role in promoting your business can cause more than its fair share connected with headaches. Here is a list of the most popular social media sites and their uses:

Facebook is predominately for sharing. This can be products, articles, or services. In a nutshell, it's for sharing your content with as many people as possible.

Twitter is about sharing news on any subject. Don't let the word news make you feel it not apply for products. New product launches, new stock ready to be sold - Twitter is good for all of this.

Google+ is in part a combination of the two and has become important for search engine optimization if nothing else.

Blogging is a great way to impart news and expertise on your readership, customer and client base, or followers. It offers a good way to attract visitors on your site via search engines.

YouTube is about showcasing videos to a wide audience. It is being utilized by businesses all the time to sell products and services. As YouTube is owned by The search engines, videos tend to feature prominently on search engine results. You can also utilize the YouTube ads to make a secondary income stream.

Pinter est and other bookmarking sites are very good at showcasing visual products. If your business is selling something online, albeit a product or service, ensure you are posting on Pinter est and as many bookmarking sites you could find.

Social Media And Search Engine Optimization (SEO)

Good positioning on search engines is about unique quality content that is well shared and well linked to from other websites. By sharing your content on social sites, the more chance there is of people liking it on Facebook, re tweeting with Twitter, or sharing the pin on Pinter est. Links are important for good SEO and posting your content on social sites provides a link from the social site to yours, and in every case this can be targeted to a specific web page.

By web page I mean a specific solution, service, or article. This also ensures Google indexes the web page. That is to say, it adds it to its database, ensuring it can be found on search engines.

Finding The Best Social Media Sites For Your Business

To find the best social sites suited to your business, think as to what your business is trying to do. If your business sells products or services, then use social sites that showcase pictures and videos to sell the product. YouTube, Pinter est, Delicious and Instagram are all really good for showcasing products.

If you're in the selling game, make videos of your products, take good professional photos and find them on these sites, and ensure you link the pictures and videos directly to the content on your site. If you sell on eBay or an affiliate seller, try to link directly to the product page where a potential customer can buy it. Also, put the products on your Facebook or my space page, Google+ page, and Twitter. For service providers, a slightly different spin on social media promotion is needed as, more often than not, a service provider will sit in the middle of visual social media, and text-based social sites.

This also applies to affiliate marketers. If you can, represent your services that has a picture or icon, and publish the picture or icon on the visual sites. Use videos to showcase your services - if you can get testimonials from clients, well, that's gold dust. Publish regularly on your blog and tweet the articles, together with insights into the industry. This engagement will help build trust with all your existing clients, showcase your skills, and help you to be found by people wishing to become new clients.

Social Media Advertising

If you have the budget for it, Facebook offers advertising on a click-through basis like Google Ad Sense, or it can be used to earn likes. It is often in instances of experimentation. For affiliate marketing revenue streams, click-through will expose the user to your revenue stream, while a like will ensure every time an article or new product is published they'll be informed. It's trial and error and seems to work well for some businesses, but others have lost faith from it.

Saving Time

By now, you have probably guessed that updating social sites, especially if you publish a lot of daily content, is hard work. Larger businesses employ people to keep on top of it, something many start-up business don't have the budget or the time for. It is possible to help automate your social accounts updating using automatic syndication sites.

A Social Media Strategy

Step 1: Create a Facebook Page, Twitter account and Google+ Page For Business

These have their uses regardless of the type of business, and all help considerably with SEO. Ensure you create business pages on Facebook in addition to Google+. This keeps your personal details and indeed social media life hidden from your customers or clients, and it offers better options to promote a business.

Step 2: Identify Social Media Sites That Are The Most Important To Your Business

If your site sells products, make a list of all the online bookmarking and video sites you could find and create accounts. Ensure you use Pinter est and YouTube. If your business is for services, information, or is for an affiliate marketing revenue stream, you want to spread the word in as many ways as possible. Use blogging sites such as Tumble, Blogger and WordPress. org to syndicate your sites and services, and try to create news content if you provide services to show your expertise in your field.

Step 3: Use Social Media Tools Such As 'If This Then That'

'If this then that' or ifttt.com automatically updates your social accounts. This is easy to establish and works by syndicating the information across a host of social sites automatically as soon as one site is updated. This, as you can imagine, saves a lot of time. Be cautions, however, and ensure social sites suited to the business, such as bookmarking sites for online retailers, appear just as you want them to be found.

Automatic syndication has limitations and often links and pictures do not appear as you would like them to. Nonetheless, and especially for syndicating blog posts via an RSS feed, it is a very good time-saver for promoting your business via social media. Not all social media can be syndicated in this way, but the sites that committer syndicates to are well worth creating accounts on to promote your business. The more social media sites you post on, the better.

Step 4: Use #hashtags

Whenever you post your content, ensure you use appropriate #hashtags. This will help users find your content when they search for it. So if I'm selling tyres on eBay, #tyres, #cartyres, #car, #treys is good, and for sports news, #sports news, #football #cricket, and so on is good.

Step 5: Once It Starts

Once your content starts hitting the web 2. 0 world, monitor your accounts for feedback. Concentrate on the sites you've identified as important to your business and respond to questions and comments. When responding, try to be helpful and non-abusive, even if the commentator is not pleasant. Professionalism goes along way.

Step 6: Participation

Twitter and Google+ show trending topics and these include popular subjects people are discussing. It is worth performing the odd Twitter search to see what people are talking about in relation to your business, and making a contribution to the discussion. This is a good way to make connections and hopefully achieve more success.

Step 7: Monitoring Success

Monitoring success has confirmed to be quite difficult for social media. Unlike SEO results, which can be measured on click-through and content engagement, it is not so simple on social sites for a variety of reasons. You may feel if you provide news that 10 comments on one story is a good sign of success, while 100 likes of a product video on YouTube with no obvious link to sales most likely are not immediately obvious as positive.

It is worth remembering, however, that though people may not directly access your main site via social sites, it may prompt them to return later. Always keep in mind that social media is for sharing content, so any like, comment or re tweet is positive.

Article Source: http://EzineArticles.com/expert/Irfan_Choudhary_Sheikh/2329340
Article Source: http://EzineArticles.com/9520424

Thursday, 21 June 2018

Social Bookmarking Tips For Pros


If you are past the beginner stages for social bookmarking strategies, these tips are going to help you take your game to the next level. In this article, we are going to talk about strategies you can use to get your website noticed through the use of social bookmarking.

Syndication

If you have multiple profiles on social bookmarking sites, you may find it is difficult to get your website on all of them because you do not have the time to do this. One of the easiest ways you can fix this is by using a service like Only Wire that will send your bookmark to all of the sites you have entered your login information for. If you have sites you do not want to share certain bookmarks to, you can unclick those sites and only send them to the ones you desire.

Influencer Marketing

Having influencers with a lot of followers share your bookmarks is a great way to get attention to your website. When you are sharing with influencers, you want to make sure they have an audience that is similar to yours. If an influencer shares to an audience that is not interested in what you have to offer, you are going to be wasting your advertising dollars.

Social Bookmarking Conclusion

As you are looking through your marketing strategies, make sure you pay close attention to what is working for you. If bookmarking on social sites or using influencers that are doing it for you is working, put more money towards it. If it isn't, try another strategy and see if you get better results.

Want to learn more about how to get more traffic to your website? Visit this link: http://jessicalaurenvine.com/how-to-get-more-traffic-to-your-website-11-expert-tips/ for more.

Article Source: http://EzineArticles.com/expert/Jessica_Lauren_Vine/1402989
Article Source: http://EzineArticles.com/9909137