There are a lot of ways to make money online from the comfort of your home, some of which are simply time wasters that you might want to avoid. Many people spend hours taking surveys online hoping that the financial rewards would be well worth that time spent. Many also invest hours each day trying to sell items, used and new, on eBay.
The payout for these types of online income is generally pretty small. After all is said and done you would see that the total earnings for some of these "money-making" ideas would be at the minimum wage level or even less.
There are lots of jobs and businesses that you can do online that will pay so much more and be much more rewarding also. The suggestions in this article are to give you some ideas so that you can possibly find a nice career that offers a future and pays well.
So, get excited and start earning a full-time income working from home with any of the following suggestion opportunities. See if any of these ideas sound good or inspire you to find the right opportunity to earn a full-time income from home or anywhere on your laptop.
This is a very popular and potentially rewarding career. A merchant with a product(s) for sale will pay a commission to marketers for referring potential customers to their websites, and/or for selling their products. These are called "affiliate marketers" who only get paid after their promotional efforts results are in.
Affiliate marketing is performance based and there are various campaign methods used by affiliates including Pay-per-click, pay-per-lead, call-to-action, or pay for each conversion. The more viewers that you can attract to yours, or the merchant's website, the more transactions will potentially occur and the more money can be earned.
2. Amazon Associates
This was one of the first affiliate marketing programs online that started in 1996 and is very popular, one reason being the marketer will get a commission on anything that their viewer purchases on Amazon within 24 hours of their visit.
When an associate, or marketer, creates links from their own websites to the Amazon site and their viewers click through and make purchases, they earn referral commissions. It's free to join and with over a million products available to promote it's also very easy to use. They have easy to use linking tools to help with your advertising efforts as you monetize your website. Amazon associates can earn up to 10% in advertising fees depending on what was purchased and, to mention again, you earn a commission on anything that is purchased at the Amazon site, not just the products that you advertise.
But Wait
Before joining Amazon Associates make sure that your website has some traffic flow. If your efforts don't make any sales within a year of your start date, your account will be canceled. You can still open a new one in the future but avoid getting canceled, if possible. So the best advice is to build up your website with lots of nice content and start generating traffic to the site before joining the associate program.
3. Writer
A writer can produce any number of publications to reach people of any group or niche. Their texts are published in all areas of the media, and writers who are able to skillfully use language that expresses their ideas often positively, or negatively, add to the cultural content of the viewing public. There are a variety of types of writing and writers, some of which are:
Novelists, poet, satirist, short story writer, playwright, screenwriter, speechwriter, biographer, critic, and a few more types, no doubt.
The term writer is often used in reference to an author even though an author has a wider meaning and is used to carry a legal responsibility for some things that they write.
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Unless you are an incredibly well-connected Solopreneur who is making a killing and maybe even turning business away, social media will play a role in your branding and marketing strategies. Each platform has its cohort of devoted users and will be a good fit for some businesses, but maybe less so for others.
The platforms are free of charge, aside from the time it costs to keep your content up-to-date. No matter how responsive to social media marketing your venture is, time will not allow most Solopreneurs and business owners to maintain a presence on all platforms, unless social media management is outsourced. If the ROI positively impacts sales revenues, then the investment will be worthwhile. Let's take a look at Facebook, Instagram and LinkedIn. Facebook
The most popular social media platform has 2.19 billion users (Statista, 1Q 2018) around the world. There are somewhat more female users than male and the bulk of the age demographic is 18-44 years. Forbes Magazine data indicates that 47% of Americans report that Facebook is their primary influencer when it comes to making purchases.
Facebook often delivers excellent ROI for B2C enterprises (somewhat less for B2B). In-store events and promotions, speaking engagements, your workshops and other events can be announced to Facebook Friends. Content provided in text, photos, or video can be uploaded. You can create groups and build communities, or post a customer survey. Share behind-the-scenes information about your business and what it takes to do what you do and in the process, you'll engage customers, strengthen your brand and build relationships.
Does that sound like too much work and too much sharing? Then create a Fan Page and limit your presence to basic info and a good call to action. Be aware that your presentation of text, photos and other content should be relaxed and welcoming, to create a personal feel (but remember that business is the context).
Instagram
You'll find 1 billion users (Statista, June 2018) from around the world and 80% are outside of the U.S. 95 million posts are shared daily, with many accessed on a mobile device. Approximately 59% of U.S. users are 18-29 years. As of 1Q 2018, there are 300 million daily Instagram Stories users and 30% of users have purchased a product.
Visual storytelling, behind-the-scenes photo montages, social selling, brand awareness, engaging with customers and creating relationships are good uses of Instagram. If you are in public relations or special event/conference planning, then you will find worthwhile B2B use, otherwise it's B2C as far as I can tell.
Photo sharing, brief video trailers and concise text postings that include a hashtag # to better distribute your content are ideal content. Add a link to your profile bio. Decide if you want a public or members-only account. Links cannot be shared.
LinkedIn
Considered the gold standard B2B social media platform, LinkedIn has 500 million members globally (Statista, January 2018). Business ventures large and small, Solopreneurs, corporate and nonprofit leaders, physicians and dentists, any employee who harbors professional aspirations and most college students maintain a profile page. Recruiters use LinkedIn to identify potential candidates for job openings. LinkedIn ProFinder helps Solpreneurs find project work.
LinkedIn is an excellent platform on which to build a community of professional colleagues through your connections and share with them your professional story, successes, highlights and other updates that support your personal brand. My B2B blog posts to my LinkedIn page and my connections receive notice of its arrival. Your connections will also share their stories and there is great opportunity to be in touch and nurture relationships.
Professional portfolios, videos, white papers, newsletters, blogs, infographics, SlideShare presentations and podcasts can be featured on your profile page to add depth to your brand story. Links to articles or studies that might interest your connections can be posted. Recommendations and endorsements let others verify your professional bona fides and you can return the favor.
In the Groups section, you'll engage with colleagues within your industry, or with alumni of your school. Topics of interest are explored through posted questions and group members can respond and in the process get to know one another and possibly, forge relationships that lead to doing business.
Thanks for reading,
Kim
Kim L. Clark is an external strategy and marketing consultant who brings agile skills to the for-profit and not-for-profit organization leaders with whom she works. Ensure that your organization is positioned to achieve mission-critical goals when you contact Kim http://polishedprofessionalsboston.com.
All business goals are geared towards attracting the customers into their trade. That is probably the ultimate target of every entrepreneur. Business requires websites, the influx of visitors into one's site as gauged by Analytics demands unique strategies to boost site traffic. More website visitors mean more customers, more sales and therefore more revenue! Increase in traffic requires a more aggressive approach though your campaign should be more organic in nature.
Building your brand by coming out with a well-designed, efficiently developed, highly optimized website;
Second is to get social by engaging your customers through social media marketing which of course should be consistent. Daily postings are necessary of course but it should contain catchy and relevant insights while actively participating in the community;
Third is to include a blog in your business website where your team can publish high-quality, compelling and original topics. It is where you can speak your mind about significant topics related to the nature of your trade, a way to invite visitors who are in the same niche;
Fourth is to focus on your On-Page and Off-Page SEO by optimizing your business site and its content so it can easily crawl on Search Engines such as Google, Bing, Yahoo and the like;
Fifth and final is to ensure that your website is responsive and fast. This is precisely a must in the development of websites as most customers now use mobile devices to access the web.
Websites should be accessible and viewable in varied devices even on the smallest smartphones. Your webpage should load fast as well or you probably will push your prospective customer onto some other sites. That is why website developers should guarantee that your website is technically optimized and made highly responsive to load better and faster.This will definitely attract more customers as your website is found on the first page of a search engine results page (SERP).
Engaging your customers to explore on your webpages means entrusting the task only to the best website designers and developers.We cannot risk our resources on fly by night agencies which does not possess the expertise of the real developers who have spent years in the creation of e-commerce sites, blogs, travel sites and the like. Choosing the authorities in the field of web design and development entails checking on their credibility and reliability. Hence it is a must to seek for the assistance of premium web developers who will work hard for your business marketing but will offer only the most affordable business site because your resources are not finite so return of investment should be assured.
Increase in traffic requires a more aggressive approach. Every business campaign should be more organic in nature. We need to employ the assistance of premium web developers and genuine marketing specialists who will work hard for your business goals. They should offer only the most affordable business site because your resources are not finite so return of investment should be guaranteed for trade security.
With millions of web sites on the internet (and every one of them competing for the almighty visitor), we are literally being pulled in 50 thousand different directions by web masters all wanting us to visit their web site with hopes that once there, we'll buy what ever it is they're selling.
But what happens when you receive all this traffic and no one buys? If only we knew what all those visitors really wanted. It seems to me that many of us webmasters and web business owners are at a loss as to understanding some of the finer details when it comes to marketing online. Before I go on, let me say this. We who do business on the internet are, in some ways, at a real advantage to those who are only focusing on the brick and mortar model.
You see, when someone leaves a retail outlet there's really no way of knowing what that potential customer really wanted, unless you ask them of course. But for us web business owners we can know. How? you ask, well, there's hidden secrets right under our noses and many of us don't even know it. I want to share a true story with you about a successful web site owner who knew enough to find these hidden secrets and turned his business into one of the most popular sites on the web.
About four years ago, Marc McDonald had a hobby where he ran an awards site. After a while he started listing everything by category. Shortly after that, he discovered that his freebie page was receiving more traffic than all his other pages put together. Now, what happened next, was a crucial point in Marc's progress and literally changed his life.
Realizing that his freebies page was the most popular to those visiting his site, he wisely changed his focus from an awards site to a freebie site. The results were astounding. Today Marc's web site receives over 1.5 million visitors a month and has a subscriber base of over 132,000 for his freebie newsletter. How many of us would like these kind of statistics to brag about. Marc has now quit his job and works full time on the web doing what he loves.
Did Marc just luck out ? NO, he discovered hidden secrets that are available to all of us. What were these secrets and where did he find them?, in his log files. That's right, hidden away in his log files were secrets that told him exactly what his visitors wanted. Sure, they were interested in sites that were worthy of an award, but they were more interested in all the freebies that the web offered.
Now this is just one example of how to use little known secrets to expand or perhaps even, change your focus to your online business. If you discover that you have pages on your site that get more traffic than others, why not give your visitors more of what they want. Expand on those pages, maybe even let people opt in to your list so they can be kept up to date with the most current changes or offerings. What pages on your site are the most popular? Hey, your visitors might be trying to tell you something.
Although many are drawn to the idea of having their own small internet business, many budding entrepreneurs do not know how to start a small business online.
Have a Solid Business Model
The first rule of how to start a small business online is to have a solid business model. There is no secret 'push-button' model to generating income online. There are many hyped-up schemes on the internet that promise that you will make millions of dollars for doing very little work by just pushing a few buttons. But these are just not reality. Having a small online business is just like any other business.
However, a small internet business is scalable and enjoys higher margins and lower set up costs than a traditional 'offline' business. A solid business model for an online business has the prefect mixture of recurring income, affiliate income and high ticket income.
Take Action
You have to be willing to actually get started. The internet is a great resource and there a many articles, forums and websites that all provide information on how start a small business online. It is important to do research on the best business that suits you, but you have to commit and get started building a list of potential customers. This list of potential customers will become a valuable asset as you start to build a relationship with them. You need to provide valuable and relevant information to them to build their trust so that they will be willing to buy from you.
Provide Value
As mentioned above, one of the keys of how to start a small business online is to provide value. In the business world of the internet, if you give, you will receive. If you provide valuable information to your potential customers for free, they will be grateful for it and want more and will be willing to buy it. If you provide rubbish, they will think that you product is rubbish too.
Generate Traffic
A business online without traffic is like a shop in the back street of a old run-down town with no passers-by and nobody knows that it is there. If you really want to know how to start a small business online, you need practical skills to generate traffic to your website pages. Website traffic can either be free or paid for and they both have their advantages and disadvantages. But, with a skilled combination of both, you can have a long term stream of potential customers coming to your online business.
Invest In Education
As with any business, if you want to know how to start a small business online the most important skill you can learn, is marketing. There are many online business entrepreneurs who have gone before you. If they have had success with a business model that interests you, you can learn from their efforts. It is vital to have access to a community and mentors because learning from someone who's already successful online will make a big difference to your results.
The internet and the new digital economy has made it possible for many people to discover how to start a small business online. An online business does not require a bricks and mortar premises, staff, stock or large financial investment in inventory to make it a success. If you have a computer and access to the internet you can start straight away. You do not have to buy stock or worry about how to supply it to your customers and your online business can work for you whilst you are sleeping!
Passive income, also known as recurring income, is a popular term right now, and it includes a wide range of income streams from rental properties, membership services, book or eBook sales, and more. The phrase "passive income" can be inaccurate because there's nothing passive about creating a passive income stream.
Recurring income is simply an income stream where you don't trade your time for a specific amount of money. It's not time or project based. It also takes work to maintain a passive income stream so it continues to make you money.
You must proactively build and maintain a passive income stream if you want it to continue to earn money for you for a long period of time. The more work and attention you give to income streams, the more money it will make you.
Membership Website
A membership website is a good way to develop a unique community around the products that you provide. Exclusivity sells, and this is no different with a paid membership area on your website for members to network, get unique content, and exclusive access to you.
Subscriptions
If you're an info-product creator, subscriptions are an excellent way to build passive income streams. You can sell subscriptions to your content where people subscribing gain access to regularly released content for as long as their subscription is available. It is much easier to keep regular customers with a subscription-based business model.
Webinars
Although webinars are not a passive income source, having said that, you can record a webinar and then sell access to it. This can make you money given that the content remains relevant. It can be stand-alone or be part of a course, subscription, or even in a bundle with several of your products.
Courses
There are several ways to develop a course to go alongside another product you have or as a stand-alone product. There are a number of websites out there for course creation, or you can choose to host your course on your own site. You may also prefer to email a course to customers.
Sponsorships and Ads
Sponsorships and ads are often overlooked examples of passive income streams. You can sell advertising spots on your website in set spaces either on your main page or in the sidebars. Also, you can sell sponsorships for individual posts or categories on your blog. If you have a podcast, you can have sponsors for each episode of your podcast.
Creating a membership website is a great way to set up recurring, passive income. You build the website and create the content once, and you receive recurring weekly, monthly or quarterly payments. For an easy to follow guide, download my free checklist, How To Start A Membership Website, at https://jonallo.com/membership
Do you have a website or blog you publish content to every day but still not able to get enough visitors?
Have you just created your very first blog and are keen to try out all the ways to promote it?
This article presents 10 smartest and most effective strategies you can use to promote your blog and instantly attract visitors who are genuinely interested in your niche.
1. Stop Tweaking / Modifying Your Blog
Are you spending too much time tweaking your blog to give it the right feel? Let me tell you, the overall design does not matter to your audience as much as your content does. Instead of tweaking your blog every now and then, focus on creating content that is fresh, engaging and informative for your readers and make them come back for more.
2. Creating Pillar Content
Producing quality content is one of the biggest challenges for bloggers because creating high-quality content on a regular basis isn't easy. Good content makes a powerful impact on your audience, which is why it is important that you take the time to create the high-quality pillar content that can solidify your blog's reputation. Pillar content refers to a series of posts that represents your blog's best content. It includes all the great posts that you will refer new visitors to for their usefulness.
Great content serves as a go-to source for good and informative message for your audience within your particular industry. Pillar posts provide major support to your blog and are considered a very important component or staple of your blog. When you start promoting your blog, pillar content will serve as your bait to attract more traffic.
Once you have set up your blog, the very first strategy you should implement is to create relevant posts and populate your blog with some really new, yet interactive information.
3. Don't Focus On Monetizing Your Blog Too Much
Many new bloggers create blogs to earn money. Although there is no harm in earning money, putting too many banner ads on your blog can become too distracting for your audience. If there are too many, they can make your blog look really ugly and they can actually take your visitors away from your blog. Do you still think this could be a great way to promote your blog? I bet you don't. In fact, you should focus on building your email list and a targeted pixel list. Both of them will help you get what you're desperately looking for, more visitors and more money by re-targeting your visitors through paid ads.
4. Research Your Niche and Find Out Who and What Matters
A very important step you should take before starting your blog is to thoroughly research your niche. You should need to spend know all the ins and outs of your niche and know who matters, for instance, who are the influencers, big players and small players contributing to the niche in their own capacities. You should make a list of all the competing sites, channels, podcasts, influencers, communities and groups that are working within your particular niche. It's very easy with SE Ranking competitor research.
By doing so, you will have a major reference file of all your competitors within your niche. You will be able to see what they are doing and talking about and also all the items they are putting for sale and products that are popular among your audience.
5. Reach Out To Your Audience
Once you have your blog nicely set up and great content to pull your audience in, start promoting your blog. Take out the detailed list of all the influencers, big players and small players you're made prior to starting your blog. Keep a close eye on the small players, because you need them for blog promotion. You can start by offering them testimonials, case studies or even a blog post they would be interested in publishing. It is important for you to start a one-on-one relationship with the big and small players. By contribute on other people's' sites through commenting and sharing their work on your blog, they will start to recognize you and connect with you.
6. Become An Expert In Your Niche
Whether your niche is SEO, Digital Marketing, Content Marketing or any other, you should not only attain extensive knowledge about your niche but also present it in an interactive and engaging way through your blog. Your future audience is waiting to read content that addresses them and their needs. It is the power of your writing and expert analysis that will help you attract your audience.
7. Post Comments
Commenting on blog posts and participating in various forums and social groups is often seen as a way to get backlinks. But if it's done right, no such issue will arise. Always post comments on blog posts only when you have something meaningful and informative to add. Make sure to use your own name to do it, and not your brand. Participate in niche groups and influential communities on social media. Present yourself as an authority in your niche and genuinely help people. Don't just drop links.
8. Create An Interactive Conversation Flow And Acknowledge Your Readers
When creating content, make sure it is engaging enough to get the audience talking. Your posts should pose questions from your audience and encourage them to respond or share their own similar experiences. Your audience can talk to you via blog comments or email, make sure to acknowledge them and reply to them. This will encourage facilitate interaction.
9. Monetize Your Site
When it comes to earning money from your blog, take a proactive approach, because it can bring organic traffic. When you offer a product or service on your site you can attract your target audience. By creating a profit funnel, you cannot only generate more leads but also generate a lot of revenue in the next few months.
10. Use Paid or Sponsored Media
Utilizing paid or sponsored media is a viable option and an effective strategy for blog promotion. It includes blog promotion through Facebook ads, Google ads, promoted tweets, YouTube pre-roll ads, and much more. These social networks can bring an incredible amount of traffic, as well as, hundreds of leads to your site.
When you follow the strategies discussed above for promoting your site you will not only be able to boost traffic to your site but also generate revenue from it. Remember, promoting a site or blog is not a difficult task. It just takes a little time and understanding of what works. Implement one strategy at a time and see the difference.
Nowadays there is huge competition prevailing in the online marketplaces. Thus, it has become very important to improve your online sales process and provide a better user-friendly experience. However, you will need effective tips to connect with your potential customers on your social media channels. By using the right plan, you can improve the experience of your visitors and create more sales.
1. Use messaging services to offer excellent sales support
You must focus on providing sales support by using native chatting within every social network. By using conversational e-commerce you can use the messaging services that will help you to personalize, automate and customize your communication. These messaging apps have become great go-to-choices for many customers. It helps them to directly interact with companies as these apps have increased engagement and retention rates.
So, if you aren't using messaging apps to automate confirmations and for selling, you're losing a big social e-commerce opportunity. However, make sure to be careful while using automated chat apps such as Facebook Messenger Bots.
2. Analyse conversations about your brand and services
When it comes to participating in conversations with your customer's social media is the most effective tool. However, the continuous attack by customers make it difficult to determine the useful information. Thus, keeping an eye on your users online activities will help you to understand the confusing situations. You will be able to generate more leads and create effective marketing strategies.
Brand listening is the skills of developing important insights by analysing your clients' conversations about your services, brand, and competitors. However, you will need to need to focus on more than simply monitoring your official social media accounts.
3. Encourage your users to share their personal experience
There is no doubt that the success of every social media is not based how much they talk about themselves. Instead, it depends on how much their customers talk about their services and brand. Thus, you must provide your customers an option to share their experience before, during and after making a purchase.
A recent evidence has shown that 1 out of 3 Facebook user has first shared, liked and commented the product prior to purchasing it.
4. Provide easy and quick buying options on your social channels
These days we can see a great expansion in retail sales that are driven by social channels. In these channels buying buttons play a major role in generating more sales. With the help of the buy buttons your clients can make smooth and secure purchases from within the social networks. This reduces the need to follow a multi-step process and limit it to a single click sale process.
5. Feature User-generated content (UGC)
The content that is created and shared by your customers, followers and fans on social channels also generate content - User-generated content (UGC). They either create it instinctively or through other options like giveaways or contests. Curating UGC's work effectively for e-commerce businesses. Usually, people who see UGC are 97% more likely to buy your services, according to Business Insider.
The content generated in the form of images by the customers also work effectively. In fact, 77% of online shoppers choose Instagram pictures when they were to make a choice between UGC (like images posted on Instagram's) and professional images (given on the pages of product description). When you use authentic pictures it works as a social proof, enhance your ad performance, attract high-intent visitors from Instagram to product pages and improve on-site conversion rates.
6. Develop seasonal and business-related content
Almost all eCommerce businesses create effective business-related according to the seasonal calendar. They perform very well in generating sales, creating special offers, incentives and emails. They also outdo at stocking their social channels with announcements about all related seasonal e-commerce activities.
Nearly all businesses using social streams are hard pressed to create social-friendly content. As users are more knowledgeable and they avoid generic stock images. According to a Chute Digi day Study over 70% of users find it at least two times more effective to use pictures than only written content alone.
However, the problem arises when a web owner is not able to hire a professional designer. In that case, you can consider using Buffer's Pablo, which offers more than 600,000 royalty-free photos to choose from. On the other hand, if you need pictures for graphics and infographics, using Venn gage will be a great option. It offers hundreds of design templates to generate detailed images quickly. These templates are usually are categorized into Beginner, Intermediate, and Advanced. So, you can choose pictures according to your level of expertise.
Whether you're running a large or small business, one of the things that can effects your success is getting your brand and voice right. If you're in a sector that's very competitive, it's vital that you know how to make your brand stand out and what you can do in order to get the most from your advertising and marketing, consumers and business in general.
Appeal To People's Feelings
People like it when they feel they can relate to somebody or something. This means showing the human side of your brand. If you're a one-person business then that might mean showing your personality. If you're a bigger organization, you can still add emotion and character to what you do.
Tell An Interesting Story
To make your customers more interested and engaged in your business, tell them an interesting story. It could be something to which people can easily relate, or you might want to tell a story that really pulls at the heartstrings and makes your brand and voice memorable. Despite the fact that people might not think of you as the most successful company in the world, they'll be able to remember you, and that can often be much more important
What Are The Strengths of Your Business?
Think about the strong points lie within your business. For instance, you might not sell the lowest priced type of your product or service when compared to your competitors, but perhaps you offer the best support to your customers. Or maybe you really shine in explaining things in a simple and easy-to-understand way. No matter what your strengths are, use them in your branding.
Product Differentiation
A strong brand can quickly be seen as distinctive from its competition. Know where to be competitive, whether or not it's on cost, support, or some other key elements. Be very clear on precisely what advantages your business provides over other businesses and communicate these elements in your marketing messages.
Be Consistent
You want your audience to see to your brand across multiple channels. Your brand needs to deliver them with the same basic message and experience. If your brand is different on social media than it is in your email messages, the end result is confusion. Confusion drives people away. That's not your objective. Consistency builds brands.
Show Your Passion
The joy and focus that your passion brings your product and service will support your business during both bad and good times. Your passion will also enable you and your team to provide top-notch customer care and continued product and service development.
One of the keys to successful digital product creation is picking a problem you can solve. Too often, many new Internet marketers will choose to create a product they like, but that usually doesn't solve a problem that is currently in the marketplace. As a result, there is no real demand for that product.
The common result in this case is that the person will go to a great deal of time and effort to create his/her product, but when no or few sales comes through, the person becomes disillusioned by the prospect of making a profitable living online, calls it "a scam," and often returns to their dreary job, figuring it's the only way to "make it in the world."
To have an in-demand product, you need to create a product that solves a problem. If this problem is widespread throughout the industry, and you develop an effective solution for it, people from all across the industry will want to get their hands on your item, setting you up for some nice profits. Thus, it is critical that you find a problem you can solve, then develop a solution for it, whether it's an e-book with information of an effective solution for the problem, a software program that can alleviate the problem, a membership site with information and resources that can solve the problem, etc.
You may be wondering, "how do I identify a problem I can solve?" Here, you will need to do some observation and some research. Some of the best ways is to go to your favorite search engine, type in the industry or topic you are interested in along with "+ forums." This should bring up a list of online forums that serve the people in that industry or who deal with that topic. You can go to these forums and read about the current topics and issues being dealt with in that industry. You may have to register at these forums first in order to access some sections of them, but this is not the case at all forums.
If an issue or problem continues to be brought up by several members of a forum, chances are that this is a problem you can build a product around in an effort to solve or alleviate it. This is a problem that is demanding a solution, and you have the opportunity to provide that solution and make good profits by doing it, plus build your reputation as a problem solver and solution creator.
You can also read about various topics and information in online newsletters, magazines, and ezines related to your industry to find potential problems that you can build a product around. Oftentimes, there are statistics in publications regarding common problems people in an industry are facing; if the statistics indicate a great deal of people are struggling with that same problem or issue, you have a potential product idea to build around.
Social communities are all around you and the chances are very good that you are a part of at least a few online social communities for your business. However, did you ever think about building your own online community and populating it with the people who you feel will be most effective? There are easy ways to accomplish that and before you know it, you will have created an amazing online social community of your own.
Choosing the right theme and the right people
When it comes to growing a social community online, there are certain important things that you will want to consider so that your community is really effective and it really accomplishes the goals that you have set up to accomplish over time.
Once you have been able to build your social community, you will need to grow that community and continue to populate it with the most appropriate people so that the discussions that occur help the community to flourish. That means that you not only need to work the community once you have attracted the initial number of people but that you also need to continue to attract the right kind of people so that your community can grow and grow in the right way.
At this point, you are probably wondering exactly you should go about establishing and growing your social community and you should understand that it is not as intimidating or difficult as you may think it is.
Recognize that establishing and growing your online social community is a really good thing: There are several positive aspects of this. First of all, if the community belongs to you, you have control over who you admit and who you don't admit. You can choose to put limits on the types of discussions that occur or to let the people who are interacting to have a tremendous amount of freedom with the discussions that they are having. It is totally your call. Of course, the other people have free will. They can choose to be a part of your community or not.
If they choose to leave, so be it. On the other hand, if they find your community to be valuable and to support their values and what they are trying to accomplish with their own businesses, they will probably be with you for quite a while. Another thing that is totally under your control is the types of people you want to have in your community.
You can promote the community in different ways and you can customize your promotion to appeal to the people you want to have around you. You should remember that if you populate your community with the right people, the quality of the interactions that you share with the community members will be very high.
Do it for the right reasons: If you are going to go through the effort and time to establish your community and then to populate it with cherry-picked members, you need to make sure that the commitment that you are making to the community is for the right reasons. Your community is a reflection of you and of the members of your community.
That means that you will express your values and anyone who is involved with your community will understand your position on a whole bunch of issues, not to mention that your core values and your mission will be apparent as well. Just as is the case with the other communities (belonging to other people) of which you are a member, you will need to revolve around top-quality, relevant, valuable content that allows the community to grow in the right direction.
It is important to remain well aware of the fact that your community is made up of human beings. That means that you all interact on an emotional level. That fact alone will allow you to grow the groups successfully because the relationships that you share with the other group members will become deeper and more meaningful over time.
Choose the right members: In addition to establishing your social community for the right reasons, you also need to choose the right people with whom to populate your community. Without them, your community will not be successful. You will want to be very careful about the demographics that you choose. Considering that it is an online community, geography may not play an extremely important role. However, each community is different and your community may end up being a combination of online and in-person. That is entirely up to you. Whatever demographic aspects you choose, you will want to make sure that the people who possess those features actually enhance your community.
Ensure that your community experience is valuable to your members: The truth is that there is a lot of information out there and, let's be honest, a lot of garbage out there as well. The fact is that, once you establish your community, you have a responsibility to the members of that community. You should make certain decisions right at the beginning, as you are building the foundation of your community. It is important to remember that your social community is not just for your benefit. The members of the community deserve just as much as you do.
The only difference between you is that you are in a position in which you can make decisions. In your quest to attract the most appropriate people, you will need to make a tremendous effort to let those people know that not only is your community worthwhile for them but that you will also do your best to make them want to stick around for a long time. Smoke and mirrors can be very impressive; however, if you have not substance or real meaning to your community, what is the point?
The people are what is important: The reality is that you will need to tell the right people about your community; however, the promotion of the community is not nearly as important as the people themselves. Your community is a democracy (to a great extent). That means that your members have opinions, thoughts, and feelings that matter to you and that matter to the community as a whole. You must always make the community members understand that you are not in it by yourself. Without them, there would be no community. Human beings love to be valued and they love to feel that there needs and want are important.
Conclusion
Your online social community can really do a lot of great work. Your online social community will increase your business' visibility and your credibility will increase. The people in your community will take you a very long way if you choose them appropriately. For that reason, you will want to take your time and choose them carefully. If you combine the right people (who have all sorts of amazing ideas) with the right information (content that is on target and extremely effective), you have a winning combination that will be a raging success.
Michael Cohn is the founder and Chief Technology Officer (CTO) of CompuKol Communications. He has over 25 years of experience in IT and web technologies. Mr. Cohn spent a significant amount of time at a major telecommunications company, where his main focus was on initiating and leading synergy efforts across all business units by dramatically improving efficiency, online collaboration, and the company's Intranet capabilities, which accelerated gains in business productivity. He also reduced company travel and travel costs by introducing and implementing various collaboration technologies.
His expertise includes business analysis; project management; management of global cross-matrix teams; systems engineering and analysis, architecture, prototyping and integration; technology evaluation and assessment; systems development; performance evaluation; and management of off-shore development.
Mr. Cohn earned a Master's degree in project management from George Washington University in Washington, DC; and a Master's degree in computer science and a Bachelor of Science degree in electrical engineering from Fairleigh Dickinson University in Teaneck, NJ.
Mr. Cohn is a member of the Institute of Electrical and Electronics Engineers (IEEE).
Affiliate marketers earn money by selling products created by other companies in exchange for a commission. But things online have become much more competitive than when affiliate marketing first started out nearly 20 years ago. Affiliate marketing is still a good way to make money online, but the rules have changed in recent years.
Today's successful online entrepreneurs have figured out how to make affiliate marketing work more effectively so their efforts bring the results they want. How do they do it?
The best way to make affiliate marketing work effectively is to increase the exposure of your affiliate links. These are the links that take your prospects to a sales page or website and which track sales back to you.
Your Own Website
One of the most important elements of affiliate marketing today is to have your own website or blog. This is where you produce content relevant to the products you want to sell. You can write general articles and provide links to suggested products at the end of the content. The most important things to remember are that everything you write should be the factual and the truth. This helps position you as an expert worth paying attention to.
Building an Email Marketing List
It can be challenging to build an email marketing list these days because people have such jammed inboxes. That being said, knowing your niche and your target audience are two of the best ways to come up with an incentive they will be keen to get and so will be happy to give you their contact information.
Two good incentives would be an eBook or eCourse on a hot topic related to your niche. Think of the kinds of problems people have in your niche and create an information product which offers real solutions.
Be Careful About What You Sell
Don't promote anything you would not use yourself or are not impressed by. You don't want to get the reputation of being an affiliate who will pretty much sell any old rubbish just to get a commission. Rather, you want to show you're in the know, with great deals on products that really work.
Keywords In Your Content
Keywords related to your niche will help drive free traffic via the search engines. Your keywords should be related to your topic or niche. They should be words that an ordinary person interested in your niche would search for. Keyword all media files such as images and videos as well.
Companies are happy to pay commissions to people just like you, in return for selling their products and services. You have the potential to make a great income when you choose the right niche, stay committed, and understand your audience. For a no-nonsense, kick-start guide to getting started, download my free checklist, Affiliate Marketing For Beginners at https://jonallo.com/affiliatechecklist
According to the IRS there are three categories of income: Active, passive, and portfolio.
Active is what it sounds like. You do income-producing activities that you get income.
Portfolio is also what it sounds like. You invest money into things like stocks, real estate funds, or other investment vehicles and - in the best of times - your investment yields gains, or income.
The sacred cow of network marketing companies and continuity/membership site experts.
The goal of every over-worked, under-earning, praying-for-a-miracle self-employed type.
Passive intimates no work. You, on the beach, cocktail in hand, checking your PayPal account for the sales every few hours. Or, better yet, you, on your couch, in your jammies, binge watching GOT or House. Again.
I googled a ton of content on passive income and although there are some sound possibilities out there - lend money for interest for instance - many take a sound idea and run it right off the rails, like this one that admits you must frontload the work to get to passive: "first you need to haul ass and do something crazy, e.g. write a quality 20,000-word eBook (insane, not passive hahahah)", but here is where it runs wild -"but then you get to sit back and enjoy seeing PayPal sale messages pop up on your iPhone each morning as sale after sale after sale is made... on an ongoing basis and without any additional work. That's some seriously Pina Colada flavored passive goodness!"
There's some seriously delusional-flavored thinking.
Let's look at digital products. You write or create it once, set it up on a landing page, hook up the cart, drive traffic and you are off to the beach to collect your moolah.
A well done e-book or virtual program takes hours of research, writing, producing, formatting, etc. Those hours cost your time, and during those hours you are not making money. But OK, we can all agree, there has to be work on the front end right?
Right, but it doesn't end there.
Now we have marketing. If your landing page is optimized, your copy is killer, and your ads are spot on - something by the way that takes daily monitoring - and your e-book/product/program is targeted to the right audience, you could see recurring revenue from this evergreen type product.
Phew. We've done quite a bit of work so far and there are lots of "ifs" from a marketing perspective. (If your landing page converts because you've got conversion copy and the page is optimized for SEO, and you are targeting an audience that wants what you've got from you, and on and on.)
And marketing doesn't end if you want to keep the sales coming.
What about managing affiliate partners, returns, customer service? Even outsourced, there is still some active participation.
This type of income, as you see, is far from passive but it is leveraged.
Leveraged is good. It's how businesses grow and in our case, entrepreneurs, how we get out of the income-capping trap in the fee-for-service-only model.
I don't want to be Debbie downer, but part of my commitment to my clients and you, my readers, is to bring the truth; shine a light on traps, false gods, and naked emperors.
Am I suggesting not to do an e-book, a virtual program, or a continuity program? NO! (Well, I might in the case of the membership/continuity program, and I'm getting a few experts together to parse the good and bad and who should and shouldn't and when. I'll have details next week here.)
I am suggesting that you examine your attraction to a marketing idea before jumping in. No one idea will "save" a shaky business - sales is the exception here - and one idea that promises to "change everything" in your business is likely to fall short of its promise. What it really requires will only be found in the mice type - that tiny print at the bottom of webpages and print ads that gives you the disclaimer.
Always read the mice type.
And start researching leveraged income streams. Find out what it will really take to set one up and get started. It may not be passive, but it's income that requires less of you one-on-one or one-to-many. And that means more time to work on your portfolio or pina coladas.
Gregory Anne Cox is a free spirited entrepreneur who offers marketing in a fashion without using tired and boring content but a new fresh approach getting away from "Squishy Language" From becoming a freelance writer in NYC, to opening her own restaurant in San Diego, she is also a world renown author. Her most recent publications are "Everything is Food Journal" & "Your Genes Do Not Determine The Size of Your Jeans". Gregory now specializes in Online copy assessment, Done-For-You and Speaker and Engagement Services.
How would you react if I say that you will be able to earn a minimum of $100 a day online? Your immediate reaction would be something like this. "Are you out of your mind?" In fact, there are ways by which you can earn money online. With a little bit of hard work and perseverance, you can touch the magical figure of $100 per day. It is definitely not beyond the reach of a dedicated individual. Let us look at some ways by which you can achieve this objective.
Have you heard the word, Affiliate Marketing? You must have because this has become a very common method of earning money online today.
What is affiliate marketing and what do you do in this type of marketing?
This is a type of a performance-based marketing rewarding its customers for referring other prospective customers to its fold. This is how the system works.
This method of marketing is an overlapping of various types of internet marketing methods. There are four players in this kind of industry. The first category is the merchant or the retailer. The second category is the network through which the affiliates work. This takes care of the payment aspects too. The affiliate is the third link of the chain. He is the one who publishes the advertisements and brings in the customers. The customer forms the final link to the chain.
The affiliates use a variety of methods to market the produce. This is also a type of referral marketing. However, there is a major difference between the two. Affiliate marketing focuses on the financial aspects and motivations. Referral marketing uses the trust and personal relationships as a base to improve the sales.
The affiliate marketer uses all the internet-marketing methods to some degree such as email marketing, search engine marketing, pay per click advertising methods, and even display marketing techniques too. He also relies of product reviews by customers or professional bloggers on the internet.
What are the advantages of affiliate marketing?
We shall look at three simple advantages.
Cost-effective for the merchant because he saves on advertising costs thereby passing on the benefits to the final user.
The affiliate marketer eliminates the entire middle chain and links the customer directly to the merchant. He derives a decent commission out of the sales proceeds.
The customer can get his product at a much lower price than the retail market cost.
Hence, you can see that affiliate marketing provides a great opportunity for the individual to earn extra money online. You have to do the hard work in the initial stages. However, after you set up the chain beautifully, making $100 a day would be very easy. You can have a great team working for you.
This is one of the time-tested methods of earning money online. There are other methods whereby you can earn handsomely, but affiliate marketing ensures a steady stream of income once you are able to establish the chain properly. Of course, you need to maintain excellent rapport with the people in the chain below you.
Trevor Browne is the author of this article on earn money online. Find more information, about earn extra money online.
When you pause and listen, you may be surprised at how much 'chatter' is going on in your head. You're actually conversing with yourself almost constantly. And this isn't just idle chatter.
Indeed, the stories you tell yourself, to a surprising extent, define your reality.
So, when it comes to meaningful conversations, the silent ones you have with yourself may be the most important ones to pay attention to.
And what better time than the start of a New Year to think about that? Maybe it's time to consider telling yourself some new stories.
What you tell yourself is your choice...
Here's a scenario that a client told me about not long ago:
Joan had invited a few of her friends to join her family for their holiday meal. She was really looking forward to it, had cooked up a storm, and had created a centerpiece that she was really proud of. Just before the guests started arriving, her cat jumped up on the table and started tearing the centerpiece apart.
Upset, Joan sprang into action to shoo the cat away. In the process, she knocked over a pitcher of water. It soaked the tablecloth and was starting to puddle on the floor as the doorbell rang.
Telling the story, Joan smiled proudly and said that in that moment she made a really important choice. She decided to laugh as she opened the door to her first guests. And that decision powerfully defined her present reality and had a ripple effect that changed the shape of her day.
What our stories tell us...
So Joan told herself quite a bit with her laughter. She indicated that there was no need to feel ashamed or to panic. Her laughter meant that what had just happened was something she accepted. It became part of the unfolding story of her day and was a source of humor, not horror.
And I'm sure you can imagine how differently this would all have felt had she chosen differently. Picture her face as she opens the door. How does it look if she is furious with the cat or self-critical about knocking over the pitcher?
Choose your stories well.
So, as we move into a new year, I invite you to consider the power of the choices you make. And especially, think about the stories you tell yourself about your life. You can make such a big difference for yourself.
You'll find expert guidance quickly with our free Finding Time Success Kit, so check out our video at http://thetimefinder.com/ and then sign up for your Kit!
You'll receive our Finding Time Boundary Template, our popular Weekly Tips, and our monthly, award-winning E-zine -- all free and all right to your in-box!
For even more time tips, tools and techniques, visit our blog at http://thetimefinder.com/blog/
Offered by Paula Eder, Ph.D. The Time Finder Expert
The idea of being an "entrepreneur" is the new "rock star" - millions of young people going off the beaten track in order to try and secure a better future for themselves or their families.
Fuelled partly by the Internet and partly by a changing economic landscape, the young of today are more focused on themselves than ever, unwilling to take "menial" jobs at the likes of McDonald's; instead taking on large amounts of student debt in order to secure as lucrative career as possible.
It's in the midst of this tectonic shift (where barriers-to-entry have been eroded massively, and the world opened up for business) that many have placed "entrepreneurship"... the idea of "working for yourself". Unfortunately, it's most a lie.
If you're interested in this type of thing, the first thing you need to realize is that entrepreneurship is a lifestyle, not a vocation. Most people are not "entrepreneurs", they're merchants (buy and sell products).
REAL entrepreneurship is about doing / building something that's NEVER been done before. This might be something simple (a new flavour of soft drink), or something as difficult as getting humanity to Mars. It is NOT about "selling" products for the sake of it.
What many see as a "choice" between a Dystopic future of student debt, mortgages, auto loans and 40+ years of 9-5, is in fact fraught with the utmost danger and risk. The biggest problem is that no one will help you. You're 100% on your own.
In other words, don't become an "entrepreneur"... you have to either be "born" one (which isn't strictly true), or be so utterly determined to see your ideas come to fruition that you're willing to risk your life on making it work.
This is what most people don't see. They see the accolades, cars, success - they don't see what goes on behind the scenes. It's because of this that I wanted to write this article.
Angela Lee Duckworth called it "grit", Elon Musk called it "chewing glass and looking into the abyss of death"... the one thing that anyone looking to bring their ideas to life is survivability - the ability to persist even when everyone else has either quit or been killed.
Every time you look back through history, at the *true* entrepreneurs... the Galileo's of the world; Magellan's; Sir Francis Drakes... we see the same pattern every time. A world-defining event that THEY survived. This was then brought to the market in some form or another, transforming the way that people live and are able to operate.
What most people think of as "entrepreneurship"... starting a "blog", running a "social media" account or some other menial achievement... is nothing worthy of note.
It doesn't *do* anything. It's paper pushing.
To "become" an entrepreneur is very simple.
Shut up and get to work. Most make the error of telling everybody what they're doing. Not only is this a mistake, but kills and chances of actually completing the task you set out to perform. Move in silence.
In terms of what you "do", this is also simple - focus on completing a task that pays you money. Don't worry about changing the world or anything up front, that comes later. Just get your head down and focus on making more money than the other guy, by producing the *best quality work* you can.
Imbue EVERYTHING you do with excellence - reaching to your highest possible potential to pull it off. This is what it takes to become successful.
What's interesting is if you do this, you end up finding opportunities that come out of the blue. They just appear without actually being forced in any way, allowing you to then develop "systems" which can be used to elevate your work to a new level.
It's these systems which end up being the hallmark of an entrepreneur - having the insight to create *new* systems gives you the ability to continue on your upwards spiral. It's also where the "best" entrepreneurs begin to shine - they typically are dogged enough to understand that putting a "system" out into the world is - by far - the most important aspect to achieving growth in life. This is where the "grit" element comes from.
You see a gazillion emails everyday bombarding you for everything imaginable about making money online. How do you tell the difference between hype and ripe?
Well to start off, it has to be simple. You shouldn't have to create web pages, you shouldn't have to create capture pages, you shouldn't have to write auto-responder messages.
Everything should be done for you. Easy peasy, lemon squeezy.
It doesn't get any easier than this. All you have to do is learn to send traffic to a capture page to build your list so that you can follow-up and introduce them to you business flopportunity.
Get them from skeptical visitor to getting them engaged by sharing your story. (And everybody has one). Your job is not to sell them on the business, but to build a relationship with the people on your list.
Learn to be a Leader. Get out of the learning curve. Find a strategy that works and... Master It.
If you've never grown a business before, if you have zero business experience, no internet experience... you're in the right place at the right time because there is nowhere better to learn all this... and nowhere easier.
Don't get left behind - start your business online. It's very easy to be a leader in your own home business.
You're told... "We have everything here for you to help you develop the skills that you need to develop. You will learn how to turn those leads into members and to be the leader you want to be."
Helping other people to realize their dreams, helping other people to become healthier, helping other people to understand or find a solution to the problem they're having is pretty rewarding - pretty sweet, (and it helps that you're making big money).
That feeling is what you need to fall in love with. Fall in love with helping the people whom you introduce your business to. You need to put YOU into your business. Engage, Learn, Teach!
And here is a million dollar idea for you...
When you wake up in the morning the first thing you need to do is decide that you're going to have a GREAT day. Regardless of what went on yesterday, regardless of how good or how bad your results are, regardless of the amount (or lack of amount) is in your bank account, wake up and decide...
Now that you have seen the Keyword Research Tool, we can discuss the importance and role of keywords to the level of your achievement. It is also important to decide on a niche, so you know which direction to take. Direction is so much more important than speed because 97% of affiliate marketers are going nowhere fast. The only difference is that the 3% built their Online Empire with Keywords as the foundation. You are looking for keywords with a high search volume and a low competition within your niche.
There are three kinds of Primary Keyword Research Steps known as;
Short Tail Keywords - Are single keywords and often referred to as Primary Keywords. These are the keywords that you want present in your domain name, but be objective and precise. Let's use the Dieting Niche for demonstration. Good Short tail keywords will then be Health, Diet and Weight. These three particular keywords get searched around 982,000 times on Google Per Month. That's almost a Million Searches, can you see where this keyword thing is going?
Long Tail Keywords - These are normally no more than Three Keywords making up a Keyword Phrase. Within the Niche we're using for demonstration, lose weight, losing weight, lose weight fast, and fast weight loss are excellent Long Tail Keywords. They are searched around 564,100 times on Google Per Month. But you will have to research the keywords relevant to your niche, which means your results will be different. Long Tail Keywords are being used in your Site, and Posts Title. It works really well if the Long and Short tail Keywords are combined.
Anchor Text - These are Longer Keyword Phrases and refer to the phrase someone will type into their browser to search a specific interest. The kind of search someone would enter when they are much more likely to buy. For this demonstration, how to lose weight, how to lose weight fast, and want to lose weight are great examples. Anchor text is what must be present on your site's home page, the Google Spider love seeing this and it helps with ranking. These anchor texts are searched 852,300 times on Google Per Month. Now combine the results of the three tests we've just done.
Yes, 2,398, 400 Searches on Google Per Month for the three search categories combined. By now you must realize the potential of proper keyword research, and why the 3% get to make those disgusting amounts of money online! This article will Simplify the Basics of SEO, what to include in Headers with Titles and even Categories, Tag Lines and Single tags. There is also the Site Map within Google Search Console.
Identifying the H1 Heading - May sometimes also be a Post or Blog Page Title but this usually refer to the Blog, Site or Video Title. The H1 Heading is where you include the Primary Search Phrases you wish your Site or Video to Rank for in Google within 15 - 65 Characters. It is important to preferably keep the H1 Heading within 60 Characters, because the H1 Heading will appear at the top in Google Search Result pages. Make the H1 Heading both Easy to Read and to Remember.
Identifying the H2 Heading - This is usually the Blog Post Title and once again the desired Search Phrases and Keywords need to populate this Heading. Numbers play a huge role with H2 Headings, and strangely enough uneven numbers have a more striking effect, combine this with a "Reason Why" kind of suggestion and you have a winner H2 Heading.
Identifying the H3 Header - Post Titles often also make up the H3 Header, along with Widget Descriptions within the Blog Side Bar. When you use the Text Widget to load HTML code, then the "Alt=" Attribute usually appear as an H3 Header.
A Blog post Title also appears as an H3 Header when you use an SEO Plugin like "All in One SEO Tools" and your Blog Post Title appears after the forward slash (/) to the Primary Domain. Using an SEO Plugin will allow you to submit all your individual pages, posts, tags and categories as individual site maps.
Identifying the H4 Header - This can be defined as something like the Tagline to you Blog Title Tag or H1 header. A Logo image is also often accepted as an H4 header within certain Plugins which may display a logo icon.
The Site Map Description - Your Blog Site Map is extremely important, and for this you simply install the Plugin "Google XML Site Maps". This Plugin will share an updated your Blog Site Map to the Google Search Console each time you make changes, but the changes may take a while (Normally 2 - 3 Weeks) to show up in Search Results.
It is however important to manually check for the Site Map Acceptance from inside the Google Search Console, even with the Google Site Maps Plugin Activated. There may be times when certain errors occur with your Blog Site Map inside Google, which means Google cannot find your Blog.
You have to then test the site map with the tools provided from within the Google Search Console, fix the errors found from inside your Blog C-Panel and test the Site Map again. When the results return with Zero errors found, you simply delete the old site map and upload the new site map.
Accessing the Google Search Console you will need a Google account, as with all the Free Tools Google gives you and it's a Lot. You simply need to look in the right places and then take your time getting to know how to use the tools. Simple Search your Browser (Preferably Chrome) for the search phrase "Google Search Console" and simply follow the instructions after opening the link on the search result page.
The Blog Site Map is what Search Engine Spiders use to Crawl your Blog so it can be categorized correctly, sending the right visitors your way. This is why the presence of Keywords and Search Phrases are so important throughout all content on your Blog, just the right ones in the right positions.
We all know that commenting, and especially the writing of eBooks and Articles are among the absolute favourites among successful affiliate marketers with no exception to Blogging. Driving visitors is one thing, but getting those visitors to actually convert is quite another exercise all together.
Problem is that many newbies are commenting and publishing on sites and with publishers that aren't even indexed in Google yet. This completely defeats the purpose in its entirety, simply because the chances of actually getting visitors from such efforts is exceptionally little to none at best.
Now the best part is that Google already provide you with all the tools you need at absolutely no cost, in fact most tools used by professionals are free tools. You simply have to look in the right places, but that is also the reason most newbies find it difficult. It is not the tactics behind the method of making money online that is all that difficult, but more the time consuming factor that renders it an exercise less sought after.
The Page Rank Checking Tool - This is where you use the Google Page Rank Checker to ensure that sites are in fact indexed and even ranking in Google. But you need to apply a few simple rules.
When you enter a Domain into the page rank checker, you want to focus on the Primary Domain only and disregard anything after that. Now a Primary Domain will end in (.com) (.info) (.org) (.net) (.co.za) to name but a few examples, but you should pick up on the simplicity. Anything with a forward slash (/) after the primary domain must not be entered into the Google Page rank Checker, and preferably no Non S.E.O Friendly characters like (?_!*%&). S.E.O Friendly characters are only numbers, letters and any character entered without the use of the Shift button on your keyboard.
You may also notice that some URLs will start with (https) as opposed to the normal (http), and in such cases I would strongly advise in removing the (S). Failing to do so will result in an inaccurate search result and you may just be losing out on a high ranking site.
Even a 0/10 result from a possible 10 is clear indication that the site is indexed in Google. Now, do not make the mistake of underestimating sites with a 0/10 result, as I have come across some of these sites that has Millions of monthly visitors per month.
We will take a look at how to establish that with the second tool later in the article. You will have various kinds of results and after opening the Google Page Rank Checking Tool. Now, simply enter the URL you wish to analyse into the window provided and click on search. Next you will simply fill out the caption and proceed to search the URL of your choice. When you have the search result returning with a score indicating (N/A) that is a clear indication that the site is in fact Not Indexed in Google. These are the kind of sites that may just result in you wasting your time commenting on and publishing with.
You may also end up with a result page indicating the (N/A) result as discussed above, but with a big red colored block along with the result. You want to steer clear of these kind of sites especially, because back-links from such sites will do much more harm than good to your own site's Google Rating. These kind of back-links may even result in your site being flagged as unsafe by Google, and that means Months of Hard Work down the drain.
How To Know How Much Traffic A Site Gets - This too is done by using a free tool called Similar Web, where you also enter the URL you wish to check. Only with this tool you need not concern with the (https) and (http) sections of the URL, but do still focus on only the Primary Domain URL.
Similar Web Tool. Now simply enter the URL and click on "Start", and the Similar Web Tool will do the rest. You will have ranking results and category ranking analytics but may find in some cases that there are no results available for a particular site yet.
But don't just disregard such sites, it only means that the site is fairly new and not necessarily a danger as a back-link to your own site. You must however ensure that the site is in fact indexed in Google with the first tool presented and discussed in this article.
Two simple, but exceptionally effective tools to leverage more appropriate visitors which will result in better conversion and even sales. Now the "Trick" to getting those converting visitors, apart from using these two tools is to ensure your targeting is done right. Target the right audience by means of your keyword research. Keyword Research can be done with another free tool Google gives you to work with called the Google Keyword Planner.
Keyword Planner Tool allows you to search the three most important keyword categories namely;
Short tail Keywords - These are normally single words, and are also the kind of keywords you want present in places like your site Domain Name and Site Title. This makes it easier for Google to know what your site is about and it helps with your ranking within a specific Niche.
Long Tail Keywords - These are normally no more than 2 - 3 keywords combined in a phrase. Short tail keywords may be something like "Internet", "Online" and "Marketing" where the Long Tail Keyword can be something like "Online Marketing". Long Tail Keywords are the ones you may want to include in things like a site H1 and/or H2 heading, and especially in Blog Post Titles.
Anchor Text - Now to best illustrate anchor text, it's the kind of phrase someone within your niche may enter into their browser for a specific search. As illustration, let's go with something like "How to Work from Home". This means the person searching is looking for something specific, they are interested in working from home. This is also what professionals call, buyer traffic. When such a search result lead that visitor to your site, and you have a proven program that will interest them they will be most likely to purchase from you. Anchor Text are the kind of search phrase you want to use in populating the content of your Article and/or Blog Post.
That brings us to the conclusion of some great tools to use in actually making money online. But, do spend time and learn how to use these tools correctly, because they are tools. It's a proven fact that any tool only works as good as the person using it, so invest the extra effort and research properly.
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