Do blogs really matter? A website will market your products and services 24 hours a day, 7 days a week, 365 days a year. But people do business with people they know, like and trust. Blogs are usually less formal in tone than the text on business websites, giving business owners a chance to really connect with their audience.
Blogging is a relationship-building tool. A blog, either on its own or as part of your website, can illustrate that you are a specialist in your niche who really knows what you are speaking about. It can also show that you have the skills and experience to create quality products.
Content Is King
Content is the main driver of effective marketing these days. And a blog provides content and helps your target audience find you. And that means content in all forms. This includes your videos, reports, eBook, infographics, image names, and more.
Free Traffic
In terms of getting a continuous flow of traffic, the more posts to have, the better. As soon as you have published one, you can share links to it on social media and via email. Provided that the quality of the content is good and relevant to your target audience, you should have no trouble driving traffic to your blog.
Your Blog Posts Are Free Samples
If you sell any types of information products, your blog posts will give a clear idea of the quality your customers can expect. Information products include items like eBooks, reports, videos, audio files etc. Your blog reader will see the quality of what you provide for free and will directly relate that with the quality of your paid products.
Your Recognition
Innovative and well-researched blog posts let readers know that you're serious about your business and know what you're doing. This confidence in you will not only make your audience more likely to buy from you, it will also give them a reason to spread the word about your blog and your business.
Search Engine Optimization (SEO)
Due to their ease of navigation and frequency of updates, the search engines and will crawl your blog often, sending new traffic your way. In many instances, these will be people you haven't connected with yet. Studies have shown that shorter posts might rank in the top 20, but longer posts that are considered highly relevant will usually get into the top three slots.
Are you are ready to be a better blogger? Discover 21 different one-a-day tasks and activities for getting more traffic, more prospects, more customers and more sales. Download my free checklist, 21 Days To A Better Blog, at https://jonallo.com/better-blog
Most of the time, businesses start blogging as a way to build an audience. However, the reverse seems to be happening. More and more people with blogs are starting to monetize their traffic. It makes sense because one of the hardest things to do as a business owner is grow your traffic. If you grow your blog first, you already have a solid following to support your business idea.
Starting a blog is easy, but if you want to make money later, you need to think about your strategy and set yourself up for success. It's important to know what you need to grow your blog and grow your traffic.
What is a Blog?
A blog is a weblog of content updated regularly. It's an online publication written in a personal tone, meant to share opinions, teach others, develop a personal brand, or sell products or services. Blogging is fulfilling, but it also requires commitment.
It's important to be consistent, no matter how often you publish. Your audience grows to expect your posts, so keep at it, and don't disappoint them.
How to Start a Blog
Finding the time to flush out your ideas and do it consistently is the hardest part of blogging. Once you find the time, starting a blog is straightforward. Consider your opportunities to monetize your blog, determine your audience, and plan a publishing strategy.
You need to think like an entrepreneur to make this venture profitable in the future, so map out the groundwork for your distribution and monetization now.
Ways to Make Money
Most people think of running ads on their blogs as a way to make money, but there are other ways. Building a loyal audience is more important than building a big one, and you won't earn the trust of your followers by spamming them with ads all the time.
Instead, think of ways you can sell physical or digital products that align with your audience. Sell your services as a writer or designer. Publish a book. Create subscription-based packages with platforms like Patreon. Do paid reviews or become an affiliate for other brands.
You have to enjoy blogging for it to succeed. Dedicate yourself to serving your audience as best you can.
Pick a Niche
With all of the information on the internet, it's hard to stand out. Try to choose a topic that's hard to find elsewhere. It's also critical to choose a niche audience. There are so many internet users that it's impossible to appeal to all of them.
You can focus on a specific location, present your content in a different style, or focus on a smaller segment of a bigger market. For instance, writing about steakhouses in Kansas City that serve steaks larger than forty-two ounces allows you to focus more deeply on your topic that choosing to write about steakhouses in general.
Choosing a Platform
When it comes to hosting your blog, you have two choices. You can host it yourself or host it on a paid platform. If you host it yourself, you have more customization options. You still have to pay a fee, but it's less than a paid platform, and you have more flexibility in design.
Using a service to host your blog is the best option for those who don't know a lot about design or HTML. Some options include Blogger and WordPress. Think about how you want to monetize your blog because not every platform gives you what you need.
You can also use free platforms like Medium or Tumblr. They have built-in audiences, making it easier for you to get started, but they provide less customization, and your blog design ends up looking like everyone else's on the platform.
Picking a Name
This is a great time to think about what you want to name your blog. Unless you plan to build a personal brand or portfolio, don't use your name. Think of something catchy, fun, and descriptive of your brand. This name should reflect your blog's identity, add personality, and be easy to remember and type.
Groundwork for Growth
Thinking about how to grow your blog and having a solid plan in place helps you to build momentum quickly once you get started. If you don't have a plan, you may end up struggling with distribution because you don't have a strategy. Publishing is nerve-wracking, but having a plan can alleviate some of that.
Planning for growth involves collecting emails as soon as possible. Use a service like MailChimp to store your subscriber list and make distribution easy. It's free for up to two thousand subscribers. You can also use MailChimp for signup forms, which is a critical piece of capturing this information.
Embed your signup forms directly into your content with a call to action to subscribe, so the experience is seamless for your audience and easy to manage for you.
Blogging can be stressful, but it's also a blast. Use these tips to think about how you can grow your blog to make money later. The great thing about starting a blog is that you don't have to quit your day job until you start making money. If done right, once you start making money, you'll grow quickly.
For more instruction on blogging for profit, click SmallBizCourses to choose a course that's right for you.
To your success,
Gail
Whether you're a newbie entrepreneur wondering how to get leads, or still trying to figure out what kind of business to start, click https://SmallBizCourses.com today to see which course is right for you... and don't forget to get your FREE report while you're there!
Blogging has advanced as a capable apparatus for expanding your website improvement, building up your aptitude, and producing leads for your business.
Be that as it may, blogging removes time and assets from different things your independent company can do to create more leads and deals. You need to make your content profitable to your optimal clients - What keeps them up at evening time?
When you know this and how you, your organization, or your item or administration can help them, you can make content that answers those inquiries. By understanding your optimal client's needs, picking the correct watchwords and expressions to concentrate on, and after that utilizing them in the titles, body duplicate and connections, you'll enormously enhance your internet searcher rankings and activity.
They'll likewise discover your blog through your web-based social networking movement when you share your post on Facebook, Twitter or LinkedIn. Once they've found your blog, it's your goal to inspire them to subscribe to it through email.
STEPS TO GET STARTED BLOGGING
Is it true that you are having challenges with beginning a blog for yourself? Here are five essential strides to help you through to kicking your blog off.
i. Select a name for your blog
The initial step to finding a decent blog name is picking your area of focus. You can choose a suitable blog theme though you're the things that you get a kick out of the chance to do best, your wants, and something that you have encountered in life.
ii. Get your blog on the web
Since you have a name chosen, it's an ideal opportunity to get your blog on the internet. This ideal opportunity may sound hard or specialized, yet the means underneath will walk you directly through and make the procedure simple. To get your blog up and running you require two things: blog facilitating and blogging programming. Fortunately, these ordinarily come bundled together. iii. Customize your blog
To begin with, you should login to your blog. If you are uncertain of your login name or watchword, check the email that is sent to you from Blue-Host that has this data.
iv. Write and distribute your first post!
To start composing another post, tap the "Include New" connection. You are presently on the post editorial manager screen. Enter the title of your post in the best box and after that start composing your content in the lower box.
On the off chance that you might want to add a photo to your post, tap on the "Include Media" catch and snap "Select Files" to transfer a picture from your PC. You can influence changes by the photo to estimate on the following screen.
v. Promote your blog
Making an all-around planned blog and composing remarkable substance is quite the beginning. Keeping in mind the end goal to get users to your blog you will require investing some energy advancing it, particularly when you initially begin. Some approaches to get users to my blog is to post interfaces on my online networking accounts like Facebook and Twitter.
How often do you update your social media pages and publish new website content that is useful to your followers?
If you wait to get in the mood before working on them, you could be missing out on the opportunity to increase engagement and conversion.
A new study that was conducted by software company Adobe revealed that online consumers are drawn to brands that create authentic and relevant content. This is especially true for Generation Z who spend nearly half of their waking hours online.
The company surveyed 1,000 consumers to study their content consumption habits and found that Gen Z read, watch and share content online for 10.6 hours, while their millennial counterparts spend 8.5 hours doing practically the same thing.
Moreover, mobile turned out to be their favourite tool for consuming information online, spending an average of 5.9 hours every day.
But because of the proliferation of fake news, only a small percentage of young people share content. 58% of the respondents say they would share something posted by a family member or friend, 29% would share content from a YouTube star, and 19% say they would if information comes from a publishing source.
Who doesn't appreciate a piece of well-written content or an absorbing subject matter on a YouTube video?
Online content is basically the digital equivalent of sales associates in bricks-and-mortar shops. eCommerce businesses should carefully craft what they roll out on their website and social media pages, making sure that it gives potential customers a wonderful experience.
Such material prompts online consumers to take a positive action; 46% of UK consumers say it would trigger them to make a purchase, 24% say they would share it, while 21% say they would subscribe to the email list of the brand behind it.
However, if there is good content there is also a crappy one that bears the following qualities which, for many customers, are big turn-offs:
Content that is badly written (49%)
Irrelevant (44%)
Poorly designed (35%)
Paying attention to the devices people use in consuming content is just as important as the information and the manner in which it is presented on the Web.
79% of Adobe's respondents say they would like to use a home entertainment streaming device to consume online content, 63% of them prefer a voice assistant, while 51% aspire for connected home devices.
Technology is really advancing at the speed of light, and hence online businesses have no choice but to keep up. However, don't lose sight of the fact that it's pointless to be available on the latest device if your content is immaterial.
John Watton, senior marketing director at Adobe EMEA, explains it better below:
"Whether it's across social, online, blogs, or email communications, branded content has to be well-designed, optimised for the device, and offer a genuine experience that goes beyond selling products. Brands that succeed will drive customer acquisition and loyalty; those that don't will see customers swipe their screen in search for content that offers them a better experience."
So how are you satisfying the insatiable appetite of Gen Z?
Multichannel marketing is the quickest route to reach your customers, so don't be left behind. Find tutorials on Magento, M2E Pro, Magmi and other eCommerce tools that will help you sell and earn more on Amazon, eBay and your own website at UnderstandingE.
Using SEO is one of the best ways to make sure that your website turns up in search engine results because if someone's looking for a site like yours, you want to make sure they find it.
But it's no good turning up in search engine results if you're listed on the 100th page, or worse, the 500th page because no one looks at these pages.
At most, people only look at the first 2 or 3 pages.
So how can you make sure that your web pages turn up in these first few pages of results?
It would be easy to think that you need to find the most popular keywords with the highest amount of searches each month.
Wrong.
Doing that would make it almost impossible for you to succeed because there are already thousands of other marketers using them and because their web pages have been up longer than yours, they are already generating a lot of traffic and so their popularity is already m loving them up to the top results spots.
So if you want to get your web pages showing up on the first pages of search results took here is what you need to do.
Find Long-Tail Keywords. These are words that are more specific to what you're selling and it's usually a phrase of 3 or 4 words. For instance, if you're trying to sell a sofa, there'll be a lot of competition for that word. So instead you could use a more exact phrase like "Queen Ann Antique Sofa." While such exact phrasing will yield you fewer searches, they will be more target specific and tailored to people who are probably more likely to make a purchase.
Aim For Moderate to Small Competition. In addition to using long-tail keywords, also look for phrases that have little or even no competition. This will help to make sure that your web page turns up at or near the top of search engine results. For example, if there are only 8 other marketers using your exact phrase and the search engines show 10 results per page, then your page should be on the first page of results.
See What Keywords Your Competition Is Using. It's always a good idea to check out the competition to see what other keywords they're using and the content they're using to attract more customers.
To help you find keywords you can use Google's free Keyword Planner which you can find by going to Google's homepage and clicking on "Advertising." That will take you to opening an AdWords account so that you can use their keyword software.
And although you won't get many visitors to your site by using long-tail keywords, isn't it better to get on the first page in front of a few highly targeted prospects, then to end up on the 100th page of generic web surfers who will never see your website link anyway?
Ruth Barringham is a writer and author from Queensland Australia. Subscribe to her website for blog updates and articles for writers at http://RuthIsWriting.com where you'll find information and inspiration to help you achieve your writing dreams. When you subscribe you'll also instantly receive 5 free writing eBooks to assist you in becoming the wealthy writer you've always dreamed of being.
Acceptance, Communication, Success
DO NOT Let Failure Affect Your Self Worth
"Success is failure turned inside out."
Author unknown.
I honestly wish I knew who wrote this so I could thank him for giving me a guide to what success looks like. I was a freshman in high school when I read this quote and it stayed with me, not only stayed with me... but it changed my life. It was so clear, things can really be that simple!
Whoever wrote this must have known about a young girl who wanted to be successful but had no idea what success looked like. She thought her life was full of failures but in reality, the failures were really successes. It's like holding a t-shirt in your hand and you're about to put it on but than you realize it's inside out. What do you do? Well, you fix it and you put your shirt on the correct way. Then you go about your business, never giving it a single thought.
My friend, it is that simple. All you must do is take the failures and turn them into successes. Why is it so hard for you to turn your failures into success? Because you've tied your self worth to both the success and the failure.
Here's the problem. As humans, we give everything way more meaning than it should carry. For example, let's say your marriage failed and you started blaming yourself. You ask: How come I did not see this or that? Shouldn't I have known better? All the signs were there, so how could I have missed it? I'm such an idiot... and on and on... the madness goes. Pretty soon, you begin to feel badly about yourself. You start calling yourself dumb, idiot, loser, etc. You begin to think about all the people you let down and what they must think of you. Sound familiar?
What if you didn't give it any meaning at all? What if a failed relationship was just a failed relationship? What if a bankruptcy was just a bankruptcy? What if losing your job was simply that. What if none of it had any deeper meaning at all?
Here's what you should do to keep the failures in your life from affecting your self worth. First, you must stop taking everything personally. This was huge for me. When I stopped taking everything personally, and looking at them as "things that happen in a broader context" I could look at things more objectively. The failures aren't personal. It's all part of this thing call "life". Everyone who takes on this human incarnation is going to have a certain level of failure as well as success.
The second thing to do is to look at the failure objectively. It has no meaning except for the meaning you give it. I was fortunate enough to have had the opportunity to work with T. Harv. Ecker, author of Secrets of the Millionaire Mind. One of the things T. Harv. Ecker taught me was that nothing had any significant meaning at all. He constantly reminded me of this simple fact. It's the same thing with failure and success. They have absolutely no meaning at all besides the meaning we give to them.
For a lot of people, having success means they've made something of themselves. they've proven to aunt so and so or their father that "I'm not a loser." Here's what I've learned. You don't have to prove anything to anyone, not even yourself. Just accept that your successes and failures are impersonal.
I meet millennials who seem to define themselves by their career. What they do for a living has become such a priority, they don't even realize how closely they've attached their self worth to it. Today, the pressure to get married has been replaced with the pressure to become successful in your career as quickly as possible. Sure, it's a good thing to be successful in your career, but you are not your career. There's more to you than the initials behind your name or the title of your job. When you are at the bottom of the totem pole at work, you can't translate that as to where you stand in life. This is where you are today. That's not where you will be five years or ten years from now, so why does it matter so much?
Here's a different take on it. You may lose your job, all your money, and all your earthly possessions, but you can never lose the ability within you that got you those things in the first place. And if you can remember that, then you can turn every failure into success. When I left Florida, I left with my Honda Civic, my clothes in the trunk, and a few toiletry items, and that's all I had. My tribe was very upset because they felt like I had thrown away everything I had worked so hard to achieve. What they didn't realize was that my ability to get those things was still within me.
I don't know how I knew this but I knew that I could own another home. I knew that I could recreate an even better life than the life I'd had in Florida, and I did. I want you to awaken to the possibility that you can create better. You can always have better than you had before. The ability to get a great paying job is inside of you. The ability to start a new business after you've lost a business that you've worked hard at is all inside of you.
Last year I had the opportunity to interview Angela Martindale. She transforms lives from ordinary to extraordinary. She's a highly sought-after nutritionist, and fitness coach to Hollywood moguls and models. She's the creator of Chi Yoga Flow. The one thing that stuck with me during our interview is the fact that she lost everything after her divorce. Angela moved in with her parents with only a backpack crammed with a few personal items. This is after she had built a thriving business. But what she still possessed was the ability to create the results she had created before! Although her ex took her earthly possessions, he couldn't take her ability to rebuild both her life and her business. Angela anchored herself down and rebuilt not just her life, but also her business, and today she is happier than ever. In the process, her work has truly transformed my life and the lives of many other women.
If you want to turn your failures into successes all you have to do is detach your self worth from both the failures and the successes. You've heard of child actors or other performers who committed suicide or became drug addicts and alcoholics because their career started to slide. This happens because their self worth was attached to their job. When your self worth is not attached to your job, your career, or your bank account, you are free to turn your failures into successes. The next time you find yourself down, just remember Angela's story and remember what my mentor, T. Harv. Ecker said: "Nothing has meaning except the meaning you give it." Stop giving your successes and failures meaning, just live your life. Enjoy the successes when they happen and when you fall down, just get back up, dust yourself off, and get back in the game.
I would like to let you know what qualifies me to mentor you. My name is Dr. Mark L. Huddleston. I started my exciting journey April 14th, 1998. I experience a quantum shift in paradigms. I went from disbelieving to believing. I went from being a pessimist to an optimist. Instead of seeing the glass half empty, I began to see the glass half full and opportunity all around me. I will never forget that day as long as I live. I remember waking up in a total panic. I remember that I was totally broke. I was bringing home $7,000 a month and my rent on my apartment was only $800 a month. After all my bills were paid I had over $5,000 to myself to spend, so why was I broke?
I had to do some soul searching. I had to try to make sense of what was happening in my life before it was too late. My health was failing me, and my mental state of mind was dwindling also. The only difference between me and millions of people from around the world was that I was facing my demons and trying to make sense out of doing so.
During my soul searching, I recognized that all people were given the number one power ever given to any animal on this planet. That power, is the power to choose. Even if you choose not to choose, you have made a choice to choose.
I found out in a few hours that I had no clue to what I wanted out of life. I also found out that I was supporting a bunch of freeloaders that lived in my apartment complex. I found that I was buying my so-called friends. I also found that I was the one initiating the contact all the time with those so-called friends. The only time they ever seemed to come around was then they wanted something. They never seemed to come around when they had money or anything of value. This was a wake-up call for me. I realized that I did not have any friends at all. Even the members of my family were scum. I recognized that I always initiated the contact with them also.
From that sunny day in April on, I would never be the same person that I presently was. I made a vow with God that I would change and be the best that I could possibly be in anything that I ventured into. From that sunny day in April I swore to become engaged in personal self-development.
I realize on that sunny in April that I lived in the greatest country on the planet and there was no reason why I should be in the predicament that I was in. I knew that there was something holding me back from my purpose on earth.
The first thing I did was to sit down and set some attainable goals. Then I had to come up with a list of things I wanted out of life. I concluded that if I wanted anything out of life I first had to know what I wanted. Not knowing what you want is like starting out on a trip without knowing your destination and what direction to travel in. Your chance of reaching an unknown destination in an unknown direction by driving on an unknown road for an unknown length of time is just plain absurd.
What is needed is you to have a destination in life. This would be your life goal. You need a target to aim at. How can you hit your target if you don't first take aim at it? That's like a blind man entering a skeet shooting contest and expecting to win. The reason why people fail is that they do not know what they truly want. So, they wander aimlessly through life looking for something that never materializes. They go around in circles, chasing their own tail, only to come back to where they first started. They think they're going up, when they're really sinking down.
So, the first thing you want to do is, find out what you want to do and make a plan to accomplish it. What is your end-game? Are you looking for happiness? Are you looking for love? Are you wanting to be successful? Do you want to be wealthy? What is it that you want? Just know, that you can have anything you desire, but you first have to know what you want before you can obtain it.
I found out that getting what you want in life can be as simple as making the right choices. You must decide what, when, and how you will go about getting what you want. Consciously or subconsciously, your mind is continuously confronted by the necessity of making choices. You must decide if you will do something or not. There is no such thing as not deciding. Even if you choose not to choose, you have made a choice. Choosing to do nothing is a choice which may well determine whether or not you get what you want, just ask anyone that has dropped out of school!
Always know that you cannot avoid the necessity of constantly making choices. If you try to avoid or delay making a choice, you are choosing to do nothing and that is a choice which can affect your life as much, or perhaps more, than deciding to do something. If you do nothing you are guaranteed to be nothing. If you do something, you are guaranteeing yourself the possibility of getting what you want. You must choose which action to take, which group to join, which cause to advocate, which job to take, which city to live in, and which life style you choose to live.
This article cannot make these decisions for you because these choices will have to be your own personal choices to make. This article gives you the knowledge to make you aware of your choices you make and the consequences that come along with the choices you make.
The last key to getting what you want would be self-development. You need to learn how to get what you want. If you don't know how to get what you want, you will never obtain it. I began to pick up every book I could get my hands on that interest me. I wanted more out of life, so I began to absorb anything and everything that I came in contact with.
I began getting mentored by some of the greatest minds in the world today. People like, Brian Tracy, Tony Robbins, Zig Ziglar, Les Brown, Jim Rohn, Robert Kiyosaki, Steven Covey, and Jack Canfield, just to name a few. Can you imagine being mentored by people like this? If you seek, you will find. Just know, when the student shows up, the teacher will appear.
I learned what the law of attraction can do for a person. I learned what you put out is what you receive back on most cases. This law stands true to this day. There are several elements that you may want to apply to your daily routine.
1. You will want to use the power of positivity to propel you into successful action and enable you to motivate others to act in your behalf to help you get what you want. Positive attitude is what ignites the soul and gives you the personal power to turn others on! Positive attitude will give you the lift you need to get what you want.
2. The methods shared with you in this article taught me about personal development which is the easiest, fastest, way to improve the quality of your life. Your friends, family, and the people that you know that you want to impress will noticed the positive change within you once you begin your personal improvement journey. Only through self-development can you earn, deserve and get what you want in life. Know that your rewards in life are in direct proportion to the services you provide.
3. Understand, that you cannot obtain the help and win the required cooperation of others by pressure or by force. Pressure creates resistance. Force creates enemies. And resistance and enemies are things you don't need in your life if you want to get what you want in life.
You can obtain the enthusiastic cooperation of others by using the power of self-development and the power of attraction to get others to do what you want them to do. So, right now you will want to get started. It is up to you and you only to create a positive boldness in your life. Once this begins to happen you will begin to radiate an enthusiastic aura from your being. You will begin to look like a success! You will begin to act like a success! You will begin to be successful by undertaking in the many things you will learn by investing in yourself.
I truly hope that this article has helped you. Helping others is what keeps me motivated and inspired. I believe that we all must motivate, inspire, and encourage others throughout our lives if we want the world to be a better placed to live. We must become that change we want in life. The reason why I feel you should read my articles over other people's articles would be that I write from true life happenings. I know without a doubt that if you were to follow the advice I share with you that your life will exponentially change. You can find more resources at http://www.drmarkhuddleston.com There is more helpful information in "The Manufacturing Of A Dream" and Eluding The Toxic Enemy within.
Here are 5 simple steps to create greater success by managing our time and getting things done in business and life that are important.
We live in a busy world where our time, priorities and energy are constantly challenged so have a game plan to help...
EVALUATE. What do I really want? Where am I headed? What am I doing now?
GET REAL. What is really important that will impact and support your long-term goals the best? What is not important? What is distracting me? What is not really supporting my long-term goal?
PLAN. What do I need to do to accomplish my goal? What are the KEY action steps? How will I do this? What schedule or strategy will keep me focused?
FOCUS. Whom do you need to be and what structures do you need to have to accomplish this (mindset, attitude, accountability)?
MONITOR/EVALUATE. Am I doing little, unimportant things? Am I procrastinating? What is working/ what is not? How could I streamline what I am doing?
The key to the success of the idea is a plan. You know the saying, "If you fail to plan, you plan to fail." Take your idea, write a SMART goal on paper and create a plan from start to finish on how you will accomplish your goal. Then, decide if you have the time, energy, resources and desire to bring it to completion. Next, estimate HOW LONG each task will actually take. It is common to underestimate how much time each step will take and therefore it never gets done. Remember, if you are going to add something to your schedule, you must also plan to say "No!" to something else to make time to accomplish your goal.
Goal setting and accomplishment is not rocket science. The challenge is to maintain the discipline, focus, and clarity to implement these basic strategies. Evaluate your long-term goal, be realistic, plan, set structures for focus and have checkpoints to monitor. Invest your time in your plan and maintain the course once it is set. If you are serious about these goals, take action today. Ensure your success by developing an accountability system for yourself. Hire a coach as your strategic partner to run with you. Find a buddy in a similar situation.
Whatever it is, build environments to support your vision. Take the time to plan and design structures for success and you will see a difference!
Web promotion is a simple process of increasing the exposure of your website among a target audience so that you can get more visitors on your web pages on a regular manner. The process of increasing the visibility of a website involves a lot of tasks. Some of them may seem complex and some are very easy. No matter whether they are easy or tough, you cannot avoid them when you wish to have a successful website and need to earn profit through the same. Thus, web promotion is important and you need it at every step.
Irrespective of the nature, age or size of the business promotion or advertisement is imperative for getting new clients and keeping the relationship intact with the existing ones.
Creating Brand Awareness
Web promotion is mainly needed for creating brand awareness which is important for the modern enterprises. Modern buyers prefer to believe on the brand name and check the brand reputation. Thus, they look for the top bands of the market when buying some products or services. You can make your brand name popular among your target audiences with the help of a right web promotion technique. This is also important to increase the overall market value of your business.
Open New Business Opportunities
Growth is the main thing in any kind of business. When you apply the right web promotion techniques then you can gain more business opportunities that can ensure your rapid growth. You can always enjoy having new scopes of working with other big names of this industry and become a reputed one. Collaboration with different other companies and brands can make your business more successful. But that cannot be possible until you apply an effective web promotion plan and make the other enterprises aware of your business and B2B offerings.
Increased Rate Of Traffic
After all, the main motto of developing a website is to gaining a good flow of traffic every day and transforming them into leads and then obtaining sales from them. All these can happen one after another when you apply an accurate and efficient web promotion strategy. Without this your website cannot achieve a good flow of traffic. That means the conversion rate will be slow and that makes your lead generation as well as sales ineffective. You cannot make people convinced about your services or goods until you bring them on your web pages. The web promotion method will do this job for you.
Increased Amount Of Profit
When your website receives a big amount of traffic every week and increase the lead then you can expect to have a growth in profit as well. You can become the part of an industry which is growing every day. You should know how to hold your position or optimize the same with the help of correct methods. When you start earning more profit then you can automatically beat your competitors in the market and make your business more popular. In business profit is the only thing that measures the success of a company.
Thus, web promotion is required for every kind of business and you can start applying the same any day anytime.
I am Director of Operation at EZ Rankings - SEO Company India, with experience of more than 13 years, I have mentored several leaders in the industry. I love writing about SEO Reseller Program, Social Media and more.
Have you already tried risking your time, money, and effort just to reach your own goal? Probably some of us have done it but still didn't get the result we desired. We all dream that we can travel and enjoy the gift of life that God has given. Isn't it beautiful if we can share more time and have enjoyable moments with our loved ones? Yes, I know what you're thinking right now. The eagerness and determination that someday your dreams will come true at last.
As of now, poverty is still visible in our country. Many families experience hunger because of unemployment. There are graduates who unable to achieve their profession due to a high level of competitiveness. Every day, we suffer in traffic just to get to our offices. These are the situations that we cannot afford to set aside. But we Filipinos are born with a brave heart and wise instincts. So, many strategies were performed just for survival.
Maybe some have tried to search "how to make money fast" or "how to make money online" to the internet. And guess what? That leads you to what they so-called "freelancing." It is also known as work from home job. According to BusinessDictionary, freelance means working on a contract basis for a variety of companies. There are some benefits that you can enjoy as a freelancer.
Benefits of Freelancing
Free from Office Slavery
You can finally go out from the traditional working from the office job. You can work in the comfort of your home. Free from the rules that choke us as an employee.
Self-management
You can manage your time more if you are working from home. You can maintain a balanced life between work and for the family.
Health Control
You're less likely to get sick since you deal with the clients remotely. You don't have to deal with the traffic every day or face the fast-changing weather in our country.
Higher Salary Rate
Most of us consider the work based on salary. With freelancing, you can earn dollars which can benefit you as a person with desired needs as well to your family.
Aren't you infatuated? You can start freelancing as part-time for additional income or make it as a full-time opportunity. But you must consider first is how you prepare yourself for the new chosen career.
Preparation for Freelancing Job
Make an Investment
As what mentioned earlier, you have to risk your money and effort for this job. Computer and reliable internet is a must. It will benefit you in the end, just remember what your goals are.
Enhance English Language Skills
Clients need a person with a good verbal and written English skills. You can buy a dictionary for bigger vocabulary. Try to read books and watch Hollywood movies. Being aware of your grammar is also important, so don't leave it behind.
Make Yourself Ready
Here, you can encounter new things or new knowledge. You must be open-minded and try to explore. Learning is eternal so make yourself ready at all times.
Skills to Must Have
For example, those who work in BPO companies already have the skill for providing customer service. So skills or expertise is essential since you will be working with the clients. Remember, confidence in doing the job build trust and good relationship.
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More and more people are starting to run a home based business for a wide range of reasons. A major positive of this type of work environment is the ability to avoid the cost of rent for a separate office space or having to spend several hours at the start and end of the day commuting to and from a traditional office. However, there are many different things that need to be considered before starting up a home based business.
Let's take a look at five of the major points related to starting your home based business:
Compliance
A basic requirement is to conduct a little research to learn the laws, rules and regulations that apply to setting up the home based business. The regulations will differ with the different industries and certain to be stricter for a business involved in food preparation compared to web design or similar office based activities. The standard requirements include issues related to safety, licensing and registration. It is essential to check the rules specific to your business industry to avoid any problems with the authorities in the future.
Scope
Many businesses will begin as a small venture and slowly expand over time when they start to see increased brand exposure, more clients, and more money to invest. When first planning the home based business, it is worth putting together a detailed business plan that outlines the future growth of the business, and details how to expand your venture and the time-frame for the different stages of growth. Also, the particular service or product offered is certain to have a major influence on the future scope and success of a business.
Finances
The type of home based business will determine the amount of capital needed to get up and running. This type of business does have the advantage of cutting out the cost of renting or leasing a property because you intend to use your home. However, it is still necessary to have sufficient funds to cover all other business expenses. Related costs may include professional services like accountants, office equipment, production supplies, inventory, licensing and marketing.
Storage space
Any home based business involved in selling physical products is certain to need a decent amount of storage space for not only holding the actual inventory, but also space to prepare and pack the items before shipping.
Marketing
A well planned marketing strategy is essential to see a business succeed. With no physical presence, such as a storefront to bring in the customers, you must look at the most effective options to market your brand and business. There are plenty of marketing techniques that can be used. It is simply a case of finding the most effective ones for your business, and using those that are affordable.
The very first thing you will have to identify is exactly what you anticipate from a home based business. Do you desire a bit of money to make your cars and truck payment, or do you have to be making adequate earnings to reside on. Normally, the more effort and time you take into business, the more cash you can make. Choose what does it cost? time you can take into business. If you are beginning your organisation on the side, then you do not wish to neglect your routine task. You likewise do not wish to compromise excessive time with your household.
Beginning a home based business can be carried out in just a couple of hours a week or you can put in forty plus hours weekly. Remember, that the more you take into your organisation, the more you'll leave it.
As soon as you have actually discovered your market, and picked your product and services, you will have to establish a site and promote it. Among the most convenient methods to do this is through social networks. You can establish a page on Facebook or a profile on Twitter, and begin developing a following. Simply make sure that you aren't including simply anybody to your list, however include individuals that fit your target audience. Make certain not to spam your fans. Usage social networks to obtain to understand them, and to engage with them. Do not just send out message after message stating "Buy! Purchase! Purchase!" Let them ask concerns, and make sure to address them nicely.
Many individuals nowadays are taking a look at picking a home based business. Depending upon business and the quantity of time that is taken into it, business can either generate a bit of additional money, or it can generate a fortune, and throughout between. Not every home based business is best for everybody, so you will have to pick one that is ideal for you.
Choose who your clients will be. You will have to called much as possible about your possible consumers. Are they primarily males or females? How old are they? Exactly what is their education level? You have to choose who your target audience is, and who you wish to deal with. As soon as you have actually recognized your target audience, then you have to understand exactly what they desire and exactly what they require. When you understand this, you can choose the best ways to finest fill their requirements, and to discover a company design to assist them.
You can offer your clients with either product and services. Most of the times, a service offering an item will take less effort and time than offering a service. If you offer an item, you do not even have to have an item to offer. Oftentimes, you can offer somebody else's item, and make a commission for each sale. If you can produce your very own item, however, your revenue can be greater. If you choose that you have abilities that others require, you can offer them your service. Bear in mind; this can take more of your time than offering an item.
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All of us know about Amazon. This is one of the biggest online stores in the world. Another name in the category of online stores is Alibaba, owned by a Chinese, Jack Ma. Most of the time we see these two names in search results when we look for a consumer product on the internet. Gone are the days when we had to go out for shopping. Now almost all types of consumer products are available online, that too on a global level. People can have their required things while sitting at home or office.
The concept of online stores started from the West and now is a growing trend in Asian countries. Seeing their popularity, many brands, and businesses got online. All big corporate names have an online presence now. Social media has played a great role in it. Brands and individuals own online stores also. Individuals along with their teams or families are also inclined toward opening online stores with a wide range of products. It includes books and magazines, garments, furniture, cosmetics and handbags, herbal products and medicines, construction material, electronic, and jewelry, etc. The sole purpose of opening an online store is to expand the outreach and tap in the maximum number of potential customers. An online store can give us a huge fortune as a long-term business even if it started on a small or medium scale.
Let's have a look at how an online store is different from physical shops and what benefits are there for you that are not available otherwise.
No requirement of physical space:
Your presence will be web-based so you don't need to worry about hiring or purchasing a physical space, buying bulk/huge consignments of items or goods at once, and their storage. However, you have to pay for a domain name and relevant charges.
No middleman hassles:
You can pick up the items/goods direct from a factory or manufacturer and transport it to the customer at retail price. Your profit ratio will also be high because of no middleman. A very useful tip for small and medium-sized industries and home-based handicrafts is that they can reach out to potential customers and get orders directly. But for this, they will have to spend reasonably on advertising.
Work according to the capacity and resources:
Are you to manage the store on your own or is a team or family there to help you? Make a work plan accordingly. If you are the sole manager, you can do it as part-time along with your job. You can expand it according to the available resources and when it begins to give you a reasonable monthly or annual income, you can quit your job or other work.
Manage it while on the go:
You can manage your online store while travelling with the help of a tab, laptop, or smart phone. No hassle of being bound to sit in a place.
Long-term benefits and safe investment:
You invest a small or reasonable amount according to the circumstances in an online store at first. So, the investment is safer than other businesses. First, it is slow but with the passage of time, it starts gaining customers and huge benefits. It will fetch long-term benefits if you keep on working 'slow and steady'.
Product-wise distribution of work:
If a team or family is helping you out in managing and maintaining the online store, you can distribute work product-wise. Like, females can handle cosmetics, handbags, ladies' garments etc., while males can take care of technical and electronic items. This work distribution can make things easy.
Now have a look at a few requirements also for maintaining a great online store and reaping the benefits.
Attention-grabbing and user-friendly design:
Hire the designers and inventory experts for designing the store who are already experienced in this field. For multiple types of items in the store, you will have to make sections. Links, buttons for easy navigation, ordering and cart, newsletter sign-up, and other necessary things must be there. Keep on reviewing the design every two years or so.
Advertisement and social media presence:
All of us use social media these days so it is a great way to catch up with the customers and market. Make social media pages/profiles of your online store and available products, and rightly advertise it to the specific audience.
High quality products and customer service:
Make no compromise on quality and customer service! Sometimes, customers complain that they get a different item from the one they ordered or selected. This puts a bad impression on customers and the repute of online store suffers. Give customers what you claim to give. Only good customer service can earn you a great name. The better the customer service, the more positive the outcome.
On time response and delivery:
Check out the orders regularly and deliver the items on time. Set a specific period for delivery like 24 hours for local orders and 48 or 72 hours for out of the city and away places. Delay in response and delivery is going to hurt your business and reputation. Arrange for a live chat with customers as well.
Product description and charges clearly specified:
Specify the charges including product price and shipment fee clearly with each product. There must not a confusion between the price mentioned online and the price demanded at the time of delivery or purchase.
Wise spending:
Hire a financial consultant who can guide you concerning how to spend money and on which things. Do research and study about the operations and running of online stores. Your financial consultant must be knowledgeable and expert in online store management as well as inventory.
Storage space for expansion:
If and when you need a new space for storage, you will have to arrange for it as soon as possible. The internet is the greatest source of having knowledge concerning online store management, inventory, and storage. Study the way it works. You may need to do things like that in future for your own store. Keep a keen eye on everything going on and be ready to act according to the new situations.
Hard work for reputation:
You have to spare a reasonable amount of time for making your online store a success. First, you may not need to give long hours but once your store start running successfully, you will have to give full-time and attention to it.
With dedication and hard work, you will surely get the result of your efforts.
Rizwanaa Shaikh is directly involved in network marketing business. She closely follows network marketing trends and can be contacted for any relevant assistance on Twitter: @Rashwriter.
