Basic Guidelines for a Friendly Search Engine Website

Tips for Creating an Effective & Efficient Website Homepage

1. The top categories of your website should be visible. Make sure that they stand out.

2. Include sub categories, which are relevant to the top categories on your website.

3. Your message and/or motto should be informative, engaging and memorable.

4. Users should know what your website is about on the Homepage.

5. Create content, which is unique & contains valuable information.

"My rule of thumb is build a site for a user, not a spider."
Dave Naylor.

Important Elements that you Should Consider While Planning your Website:

Your website is your gateway to reaching customers and gaining a loyal audience. There are two really important elements, which should be checked before the development and designing of a website. For starters, your website should be user friendly. Visitors and users should be able to navigate throughout your website with ease. Secondly, always keep in mind that your website will be essential in the way people will find your services and/or products.

The most important page on a website is the Homepage, as this will be the first page that visitors and users usually stumble upon during searches on different search engines. If your website's Homepage is designed in a user friendly fashion - it is more than likely that users and/or visitors will navigate through other pages of your website.

Navigation layout and/or design is paramount to the success of your website, as users are often put off by web pages that aren't user friendly. Arrange categories in a way, that will make it simple for users and for customers to browse through. Also, make sure that your website loads promptly, as slow loading website can be detrimental to your website.

Use Friendly SEO Urls:

On websites, create pages that are clear and that describe each topic, product or service. SEO friendly websites go hand in hand with the development and design of the website. Be sure to utilize SEO friendly urls.

• An unfriendly URL is a URL with irrelevant characters. Avoid using characters that do not pertain to the page's topic. An example of an unfriendly and irrelevant URL would contain characters that do not include the brand name or subject of the web page. Unfriendly urls, can also, contain characters such as:!,#,% and other symbols and/or letters, that do not pertain to your web page. Do not use these formats.

• An SEO friendly URL, typically has the topic or name of the page within the URL.

Keep these tips in mind when creating the different pages of your website. Friendly urls will attract more visitors and users, as these pages won't appear suspicious.

The Importance of Website Pages' Titles:

The title used for each page on a website is of utter importance for your website's success. Keeping it simple and clear usually is the best route to go. Titles on different pages of a website should contain a keyword, which you know users are searching for on different search engines.

The titles of pages on a website will appear on the website URL, as well, as in search engines. Titles should describe the content of the page. It is recommended for each document to contain a title tag.

Content for Websites - Use Unique and Relevant Keywords:

Before creating and adding content to your website, be certain that you've done thorough research on what your targeted audience and customers are looking for. For instance, you can utilize Buzzsumo to analyze the content that's being used on an array of topics and/or competitors. Find out about the latest trends and about topics that are being shared - this way you can stay ahead of your competition.

The Importance of Heading Tags:

Use H1, H2 and up to H6 headings for heading tags on content. Such will show Google, which texts are more important and what the topic is about. The heading tags will help rank your website.

Why Internal and External Links are Important for SEO:

INTERNAL LINKS -

Internal links are links that are found within your website. Internal links will help your users and visitors to navigate through relevant pages and topics faster. Adding hyperlinks to the content on your website will re-direct users to other pages on your website. Google follows such links to be able to track the associations of links to and from the website content.

EXTERNAL LINKS -

External links are links, which are found on other websites that will re-direct users back to your website and website pages. External links can also, be found on your website, which re-direct users and visitors to other websites. Google will follow these links, as these links can have an immense impact on your domain's rank.

For example, a link from Forbes magazine that links back to your website, can generate a significant amount of traffic, which will increase your page's visibility and authority. However, stay away from unethical SEO practices and shortcuts - such as - suspicious link building. Google will penalize your website if you are caught utilizing unethical SEO practices.

It is advised for you to use Ahrefs to analyze back links on blogs and competitors. Ahrefs will identify the amount of back links that website content has generated, social shares, organic keywords, organic traffic and lists of paid keywords.

Clear Calls to Action:

Call to actions are buttons or links that inform and persuade users and visitors to click on these buttons and/or links to do something else. Some examples of call to actions include:

• Contact Us
• Call Us
• Subscribe to My Email
• Buy Now
• View Details

All the above calls to actions will persuade users to take the next step.

Call to actions alert users in taking actions quicker. Furthermore, call to actions - also, helps with user-engagement and conversion rates.

What you can expect when you implement the above tips:

Implement all the tips that we have mentioned when developing or revising your website and surely, your website will be successful and fruitful. Cater and engage with your audience in all possible ways and you will notice an increase on the traffic of your website.

Implement the tips mentioned above when developing your website. If you do - surely, your website will be successful! Cater & engage with your targeted audience in all ways possible. You will see an increase on the traffic of your website before you know it!

Learn more about Digital Marketing when you visit: http://www.mysticwebdesigns.com's blog page, which has continuous updates on marketing trends.

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Digital Design Trends In 2018

Every digital agency cannot become the favorite without highly skilled logo designers and think tank marketers. It is important to develop the skills and craft in a devoted industry. Users are keener to experience the visual designs and other graphics to connect with the product naturally. Digital designs indicate the energy, feel, graphics, U.I & U.X, site prints etc. where the audience usually focus on.

Calm Designs: 
The emerging trend is calm and soothing designs with gradient effect that illustrates the smooth dimension of a digital design. Such effect with small icons and blue hues would definitely go conventional this year. The descriptions are sleeker and could capture the user's mind. This year the digital designs are more inclined towards creating the artwork close to reality. A new canvas is launched for the preparation for such calming designs. The designers are handling the Photoshop and other software tactfully to create something futuristic.

Compassionate Designs: 
The surreal designs and other visual trends are now a day creating more hot flashes by capturing user's attentions. The artwork that makes virtual effects is producing lush side of digital tendency. By staying positive and encouraged the designs with blend of correct color scheming can enhance the feel of a design. As the recent typefaces are making innovative layouts for a site with effective support for impressive visual effects.

3-D Application & Tools: 
The packaging designs should be dealt with the 3-D designs. The shape and edges of a rounded element can be challenging for a 3-D packaging. With the help of emerging software(s) it is possible for a shape shifter items be decorated with new 3-D tools. It presents a real look on the packaging with discuss color blending displays.

Isometric Rule: 
With the versatile typography and new imagery dimensions the isometric design is the latest trend for 2018. It has 2 kinds of components in it i: e:
1. Artificial-ism
2. Real imagery.

In isometric design the advertisements are meant to fit in displays of hypothetically real images which is close to actual scene. The style is irresistibly fashionable in digital world. Such images and display pictures are effective by captivating user's mind on laptops, smart phones and other devices.

3D images have built their own world with made-up and adventurous geometric slash isometric blended designs. It makes the user urge for a better exploration.

Conclusion: 
The year 2018 is gathering the most innovative and creative trends that is captivating the minimalism approach. The daring colors and advanced technology surely taking away the era positively.

Many designers are experimenting the new techniques for hyper real imagery with popping colors. The recent trends are purely contributing in the advancement of technology along with plenty of designs to ponder upon.

In 2016 the digital and flat designs took the center stage where the designers started to emphasize on the custom logo design.With the changing creativity in designs the tools also took an evolution for more variation to sustain the audience's expectations from a brand.

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Generate More Traffic Via Social Media Influencing

Word-of-mouth represents 20-50% of all purchasing decisions. Customers are more likely to respond to endorsements from a person they respect than to advertisements. In the world of digital relationships, word of mouth extends beyond friends and family, and into the realm of influencer marketing.

Twitter has shown that...

49% of buyers will seek advice from social media influencers,
20% of users said that Tweets from an influencer motivated them to share their own product endorsements, and,
40% of users claimed they made a purchase as a direct result of an influencer's Tweet
Who Is a Social Media Influencer?
A Social Media Influencer is a user of social media who can show a level of authority in a specific industry. They have access to large audiences through their knowledge and scope of impact.

What is Social Media Influencer Marketing?

Influencer Marketing is the practice of creating relationships with people who can then build additional relationships for you in return. Whether the audience is small or large, an influencer can touch consumers via social networks and blogs, in ways traditional branding may not be able to reach.

Celebrity endorsements were the original form of influencer marketing. We've all see T.V. commercials where a well-known person takes 30 seconds to tell you how great a product is.

Now, with online media, regular people have become online "celebrities" with highly engaging social media followings. A survey last year found that YouTube creators took eight of the ten top spots in a survey of influencers, outranking traditional celebrities.

Increase Your Traffic by Becoming a Social Media Influencer

Social Media Influencing has become very popular with blog enthusiasts to make passive income through affiliate marketing and utilizing these Influencers have become standard practice among many of the top companies selling on the market today.

But why stop there? Why not generate even more leads and traffic to your Brand by becoming one of the Influencers yourself. There are a number of recommended actions out there to become a social media influencer. Here we've gleaned together 4 steps to help you to get started...

Choose 2-4 social media channels you'll use to cover your subject, taking into consideration what you excel at. Are you good at writing engaging posts on Facebook and Twitter, or are you better at photography or creating and editing your own videos?

The type of content you want to publish should showcase your best skills. If you've decided to be a platform-specific influencer, clearly, you'll want to use that as your primary social network then utilize the others for greater exposure.

Create a strategy for your content. What are your information preferences? Try to imagine why people will be enthusiastic to follow you, then plan accordingly. Try to plan for at least 3 months in advance, prepare the strategy, and then start posting.The purpose of your content is to attract people. To accomplish this, you must be publishing consistently. You know what message you want to convey so stick to it, but also make sure you are keeping a lookout for new info.

Promote yourself by guiding your audience to your content. Share it everywhere it might seem interesting to other followers. Build your community by going to forums, fan pages, and inviting new people to engage with them as well.

Contact other people and brands in your industry. Chat, comment on other posts, exchange likes and ideas. One of the fastest ways to gain status is to contribute your unique content to other blogs and publications. Guest postings can improve your merit among peers and increase traffic to your own blog. Show that you notice other people and you'll start to be noticed too.

Over time your efforts will start to pay off. You'll begin to cultivate an audience that will listen to and follow you. The more people who join your audience, the more seriously your views will be taken and the level of influence you create over others will increase.
Publish on LinkedIn

People generally believe LinkedIn posts are from the most influential leaders in a particular subject. So, in addition to your own blog, create posts using LinkedIn's publishing platform. You can accomplish this most easily by cutting and pasting your previously published blog posts and add a headline with keywords and an image to draw the eye. Consequently, when people in your network also see your articles on LinkedIn, they will start to view you as an authority too.

Finally, keep your content and sources organized for easy access. This way if someone asks a question about a particular post, you can easily answer the question or elaborate. This will also assist you in giving the appearance of having a good knowledge base of your subject. There is no reason to hold anything back. Sharing your expertise is how you can truly be a good influencer.

So, make sure you interact and build meaningful relationships with your audience as well as your peers. This way you can present yourself to brands as having a strong following in your subject.

For additional info on becoming a Social Media Influencer, check out this post at https://marketingland.com/step-step-guide-becoming-influencer-industry-142696

Confused on how or where to start marketing online?



Take the worry out and hop over to https://SmallBizCourses.com and pick the course that's right for you. Perfect for the small biz owner or mighty (newbie) entrepreneur! Mini-sized to beefy ones. Don't forget to get your FREE report while you're there!

To your success... and have a silly day!

Got questions?: gail@smallbizcourses.com

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7 Top Tips to Build Trust Faster With Prospects

Have you ever dealt with an overhyped salesperson that made you feel like they were a car salesman? I know I have.

They make you feel like the biggest thing they care about is not helping you, but about making their sales commission.

Our biggest goal as business owners who have an online presence is knowing how to build trust fast with prospects.

How can you convey that you are a trusted solution to solve their problems? Keep reading for solutions that will help you build trust fast with prospects online.

1) Encourage Reviews and Testimonials: When I go to buy something from a new vendor, I love Googling "Reviews from VENDOR" online.

It's great to hear honest words from people who have tried their products and services as to the results they have achieved.

Ask your happy clients and customers to share reviews on Yelp, Amazon, or your Facebook page. You want to make it easy for prospective customers to see that your offerings work and deliver results.

And don't forget your website should also display testimonials throughout depicting how beneficial your products or services were for them.

2) Show How You Solve Problems: One of the biggest selling points is showing how your competitors or others have tried to deliver results and failed and how you succeeded in helping those people get positive results.

If you can show that you hung in there, listened to their issues and resolved the problems that were plaguing them with competitive solutions, it goes a long way to show you are a trusted source.

3) Demonstrate Consistency: If you can show how you consistently get results, it builds trust.

Show how you have achieved customer satisfaction rewards year after year. Let them see you have achieved consistent 5-star ratings on Amazon.

Add a direct link to your Yelp profile where customers consistently sing your praises.

4) Deliver Outstanding Customer Service: If the media, or awards or customer reviews show that you are a top provider, then maintain that top-level service.

When you do what you promise and go the extra mile, customers are happy to come back for continued service and talk about you to their friends and colleagues.

Be someone worth of referrals.

5) Prove Yourself to be a Giver and not a Taker. Give major value in your blog articles, social media posts (especially videos) and when meeting new people at events.

Show how you are helping your community. Offer freebies that solve problems for your audience.

6) Share Real Life Customer Success Stories. If you made a major impact in a customer's life, share it with your audience.

Show what situation they were in before, what actions you recommended they take, and the results they achieved afterward.

There's nothing as powerful as real-life results that help people believe you are the answer they have been searching for.

7) Showcase Outside Validation. Has the media interviewed you? Have you received an award? Have you gotten an incredible customer review? The more you can show how others find you a valuable, proven solution in your industry the better.

Seek and feature these accreditations to build credibility. Share posts on your social media. Write blog posts showing your honours. Highlight great customer reviews.

Trust is the biggest key to building sales online. Incorporate these tips into your business marketing strategy and they will help you create and highlight the credibility factors for your business.

Susan Friesen, founder of the award-winning web development and digital marketing firm eVision Media, is a Web Specialist, Business & Marketing Consultant, and Social Media Advisor. She works with entrepreneurs who struggle with having the lack of knowledge, skill and support needed to create their online business presence.

If you are new to Social Media and online marketing or find it overwhelming and confusing, my monthly group coaching program, AMPLIFY! Business Academy http://amplifybusinessacademy.com/ is a perfect way for you to incrementally learn the best strategies and tactics to help you grow your business online.

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How Can Online Marketing Become So Powerful?

This is why online marketing is becoming so popular. By marketing online you have the potential to reach the entire world and it offers you a number of avenues that you can choose from. Through online marketing, you can use social media, make online videos, and create blogs, and that is just the tip of the iceberg on the many different kinds of things you can do with marketing through the internet.

Social Media: One of the most popular online marketing options is social media. Just about everyone on the planet has a social media account and there are a number of different social media websites you can choose from for maximum reach. These websites are great because they store valuable information you can use for the benefit of your company. You can easily find the analytic data you need to determine where and who you need to market to in order to have the most exposure.

Social media also gives you the chance to reach out to your clients and customers. You can interact with them, talk to them, and make the business more personalized to your support base.

Online Videos: There are a number of good video streaming websites out there that frequently see billions of visitors on a regular basis. These websites are a great way to market your website. By making creative videos that relate to your clients, you can effectively market your business. And if your videos are well-received, they may even go viral and reach millions if not billions of people within a very short amount of time.

Clients who enjoy your videos can even subscribe to you and follow your uploads over time. This way you can generate a following that enjoys the videos you release while also generating interest in the services and products that you are offering.

Blogs: Another way you can use the internet to market your products, services, or business is through blogs. Creating blogs is a great way to get the information you want out to your clients. Your blogs can be anything you want but make sure they are related to your business. By using blogs, you can do a number of things. You can create informational posts, posts about your products and services, and you can also create tips that can help your clients.

Through blogs, you are able to communicate what your business is about while being informative and helpful. Blogs can also be used to make it easier to find your website through means such as SEO which is a tool used by professional web designers to help direct traffic to your site.

Websites: Having your own website is like uploading your store or business onto the internet. Here you can provide your services and products at the convenience of your client. A great custom designed website can be a huge benefit for your company as this allows you to reach potential customers across the world. Without the internet or websites, other you would only have access to local clients.

However, it is important to make sure that you create a well optimized website that is easy to browse and use for your clients. Having a great custom website design company help you during this process can make it easier for you to create the digital storefront you need for the success of your company.

There is no doubt that online marketing is changing not only how we do business but also the world. We have the ability to connect with people across the world through our finger tips. We can communicate, do business, and help each other through the internet. This is why online marketing is so powerful, because it has the potential to reach everyone.

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Being Financially Stable

If saving for retirement is a struggle, imagine yourself if you lost a job. More and more people really take care of their own retirement security. To avoid unnecessary financial constraints, create a plan to reduce debt as you approach retirement. Design your savings and spending plans.

Retirement planning is definitely difficult, especially if the implications of your choices tend to get magnified. You'll need to determine the amount of savings needed for your desired lifestyle. A spending strategy is equally important. However, rather than following a budget, many people spend more than what comes in.

Determine your annual base or mandatory expenses on food, clothing, shelter, utilities, medical, and transportation expenses. Also consider investing in long-term health care insurance which can typically cover the cost of home care, nursing-home care, and assisted living which is not usually covered by traditional health insurance.

Safeguarding your finances while you are still employed will help you become financially stable even after retirement. Many people are anxious when their retirement years are fast approaching. Imagine being at that point in your life and feeling you haven't achieved your goals yet. It could get especially worrisome if you don't have enough savings to be able to sustain your lifestyle after you retire. So, you need to enjoy spending within your means.

Securing a retirement fund is definitely needed if you want to live comfortably. The best time to start saving for your future is now. Not next year, not next week, not tomorrow, and not even later. Start planning for retirement at this very moment. It's better to start sooner than later. The earlier you plan, the more time you have to save money, pay off debt, and invest in the future. You also give yourself some leg room in case you make a bad decision and need to recover from a mistake. If you start investing late, then you lower the possibility of accomplishing your retirement plans.

Consistency is essential in saving money for your retirement. At first, it may be difficult, but you'll find it easier to save as you get along. One of the solutions for this is to set aside savings every month, even just a small amount. Save more as you go along-but never, never go below the initial savings amount.

Planning may be easy, but it's the willingness and determination to stick to your plans that could bend at times. It's important to have a clear vision ahead. No matter how far away your retirement years may seem, it is always a good idea to learn how to manage your personal finances. Those people who know how to manage their money succeed in allotting enough money not just for their savings but also for other financial matters.

It's important to create a budget. Separate your needs from your wants and try to track your spending on a monthly basis by listing down all your expenses. Seeing where you spend your money can help you sort out your priorities and plan how you can save more from your income and spend less on non-important expenses.


Retiring from work is a major leap in one's life. Prepare for the inevitable as early as now and assure a financially stable future for yourself and your family.

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7 Simple Steps to Weather Any Economic Storm

When the US economy gets bad, we all feel the pinch. However, some parts of our population feel the pinch harder than others. For example, many senior citizens live on a fixed income consisting of Social Security, small pensions and investment income. For these people, even small changes in costs of food or medicines can take a huge toll on their financial fitness. Listed below are 7 simple steps that everyone can take to improve their financial condition and put themselves in a better position to weather upcoming economic storms.

1) Save more money. I know, this sounds simple and common sense tells us to always have some savings for a "rainy day". However, most people make the mistake of not saving enough. As a general rule of thumb, you should have no less than two months worth of expenses saved in cash (savings account, CD, checking, etc.). For some people, the amount of savings will need to be higher. Putting money into your savings should be a routine part of your financial habits. Make it a point to put a standard amount away every month. For example, have your bank automatically transfer $100 to your savings account each month. Do not take from this account unless you have an emergency!

2) Spend less. This tends to be the hardest change that people have to make. Spending money makes us feel good and we all like that. However, when spending gets out of control we can find ourselves in a hopelessly deep hole that may take some serious cuts to get out of. It is much easier to make small spending "adjustments" along the way. For example, instead of spending $3 each day for that gourmet coffee, simply make a small pot at home for about $0.70. There are many small coffee brewers available that make excellent coffee and buying in bulk saves a lot of money! Another way to spend less is to look for loyalty clubs that pass along savings to the members. I am a member of one such club at my local grocer. Each week there are two or more pages of special purchases only available to members of the loyalty club--and it costs nothing to join! I save tons of money with that.

3) Diversify investments. I have written entire articles on this in the past but it bears repeating here. If you are a senior citizen, you most likely should not be invested 100% in the stock market. Most seniors that I work with need to produce income from their portfolio to supplement their other retirement income sources. In order to give their investment portfolio the best chance of surviving an economic downturn, we use various combinations of stocks, bonds, cash, annuities and alternative investments. Unfortunately, this is an area where many people just do not have the expertise (or courage) necessary to properly identify investment choices that are right for them. You may need to seek the advice of a qualified professional. A fee-only advisor does not accept commissions and therefore has no financial incentive to place you in one investment over another. Go a bit further and seek a fee-only advisor with a credential like the CFP mark. (http://www.cfp.net) A good advisor can pay for themselves many times over and this is money well spent!

4) Negotiate. Practically everything is negotiable these days. Everyone knows that big ticket items are negotiable like cars and homes. But I have personally found success in negotiating the cost of everyday items like trash pickup, newspaper delivery, satellite TV and phone service. You might be surprised that you can reduce the costs of some of these items by as much as 50% or more with a simple phone call. You may have to threaten to cancel your service (which you should do if you can get the service cheaper somewhere else) in order to get the lower price. After all, the service provider had rather be making some money from your account than to lose your business all together. Trust me on this one and make some calls today!

5) Be more efficient. There are some clear ways to be more efficient like running all of your errands early in the morning rather than spacing them out throughout the day and keeping your car tires properly inflated. You should also have a programmable thermostat installed in your home. These devices can save you hundreds of dollars each year by carefully controlling the climate in your home for optimal comfort and savings. Additionally, only run other appliances like the dishwasher or washing machine/dryer when you have a full load. Also try not to run any household appliances during the summer peak energy consumption hours of 11AM to 3PM. My local municipality charges over 30% more for electric power during these hours. Be sure to have your windows and doors checked for leaks at least one per year. A $3 tube of latex caulk is a solid investment for making your home more efficient.

6) Pay off debt. Credit card debt is especially burdensome during rough economic times. Your interest rate can go up, your credit line can be cut or both. This goal has to be balanced with saving but it can be done. Adding another $25 to your monthly credit card payment can significantly speed up the payback period. When it is all paid off, don't close or cancel the account because that may hurt your credit rating. Instead, remove the card from your wallet and leave it in a safe place in your home so that you will not be tempted to use it for impulse purchases.

7) Volunteer. Many studies have shown that people spend more money when they are unhappy or unfulfilled. Likewise, the same studies show that people who feel happy and content spend less money on impulse items. Volunteering in your community is a great (and free) way to boost your morale and feel better about yourself. Doing something for others pays dividends to the community in big ways. Your local animal shelter, homeless center or church can always use additional volunteers. This opportunity also provides you with time to interact with other people who have similar interests as yours. You might even pick up some tips on how to save money!

There are many more ways to prepare for the next financial crisis. If you feel like you are unable to do these things, seek professional help. Referrals from friends or relatives is a good place to start but always be sure to check up on any advice giver especially if they charge a fee or earn a commission from their activity.

Todd Fields, CFP is an expert in the fields of financial planning and investment management. He is founder and President of Trusted Wealth Management, Inc. serving senior citizens and retirees in the Atlanta, GA area. He can be reached via his website at [http://www.trustedwealthmanagement.com] or via e-mail at todd@trustedwealthmanagement.com.

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Avoid The Next Financial Storm That Will Affect Most American People Very Soon

My greatest fear along with most Americans would be if we will outlive our money during retirement or if we will have enough money to retire on at all. As long as our government lives on separate terms than the people they govern I foresee millions of Americans suffering from financial strife later on down the road. Most Americans truly think that Social Security is going to be enough to get them through their twilight years. I personally think that Social Security will not be around from most of us and if you are depending on Social Security to support you during your twilight years, you will find out that it will not be enough. Social Security was only created to subsidize your investments, retirement plans, and/or savings. It was not created to act as a retirement plan.

Since I have had the luxury of being affiliated with the banking industry for over 30 years now I have seen thousands of saving accounts of senior citizens that had less than $10,000 in them. I spoke in Northern California back in 2004 where I mentioned that the many jobs that kids and young teenagers use to occupy would no longer exist due to senior citizens not having the money to retire. I was laughed off the stage by 6000 people. Who's laughing now!. There are no longer paperboy jobs for kids due to the senior citizens now occupying those jobs. I also stated that most of the fast food jobs along with Walgreens and CVS jobs would no longer be occupied by high school teens and they would be replaced by senior citizens, just take a look around and tell me it is not happening right in front of your eyes. People are no longer laughing. I also told people at that seminar that I foresee tens of thousands to hundreds of thousands of people homeless in the next 10 to 20 years.

You might want to take notice of thousands of people taking up residence under freeway ramps all over the nation. They are living in tents and bathing in fast food restaurants bathrooms. This is happening in the greatest nation on earth. You can keep looking the other way but very soon you will not have any other place to look. If the government does not do something very soon, all that you know will come to an abrupt end.

I wrote "The Essential Keys To Financial Freedom" book to educate the American people of their many financial options that still exist today. If the American people sit around and do nothing they will end up in financial distress in the next 10 to 20 years. You must sit down with a financial advisor as soon as possible before it is too late. For More information; visit me at: http://www.drmarkhuddleston.com

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Great Lessons About Money

Money is very important in life. Therefore, there is a need to be properly educated on the issue of finances in order to handle them in a better way. Let us briefly look at the following three lessons:

1) Money is an Idea

The ordinary pursues money in life. But the great ones pursue great ideas. Good ideas normally solve people's challenges or problems in life. Once there is a great idea that is changed into reality, it automatically brings money. Think of great Edison and the light bulb? Today the electric industry is just great. It is hard to live without it. Think of Henry Ford and the invention of the car? It is just mind-blowing. We can't finish the list. You, therefore, need to generate ideas that will benefit mankind. Once you have done that, you will have the money you require in your life. There will be mutual benefit. People will benefit from your idea that has been turned into a solution for their problems. On the other hand, you will get the money you need.

Money is an idea.

2) Money does not make you rich

There are people who have money. Some earn big money but they are not rich. What does that tell you? Money does not make you rich. But what makes you rich? It is what you do with it. It is how you use money that makes you rich. If you follow those who are rich, you find that they use their money to buy assets. Then those assets work for them to build their wealth. But others, they use the money to buy liabilities. Some have been destroyed by failure to properly handle money.

How do you use your money?

3) Deal with two Money problems

Basically, there are two kinds of money problems. Those are; lack of money i.e. too little and too much money. You, therefore, need to learn how to deal with either of these two problems. Which of the two problems do you have? How are you dealing with it?

You have now learned three lessons about money. I pray that you may put these lessons into practice. Each lesson is very important. You need to deal with challenges you have that are associated with any of them. God wants you to enjoy life. Great things in life do not just come. You need to take action. Take responsibility for your life including finances. Get yourself a Life Coach.

Visit https://lifecoachchanginglives.wordpress.com// for more information. Hire Me as Your Life Coach. I will assist you achieve the goals of your life in any area- Finances, Career, Marriage, Relationships, etc.

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Some Nuggets on How To Be Rich

Everyone no matter their age, they all want to know how to be rich, how to hack life and make it financially. The significant driving force has been the perception that wealth or money means everything or can buy you all and make you happy. Millions of books have been written since the ancient times and yet you will find yourself looking for more and hopefully direct and easy ways around how to just make it. Well, you did great reading this article since you will see that most of what you need to make it you already have it.

Most young people just want to hack life and make it all at once without that effort nor patience of learning. This has created severe habits such gambling and fraud as a means to get rich quick. The other vice that has risen due to the elusive fact that all can make it is a generation of desperate and drug-addicted youths who believe that their fate is already sealed. This article is a wakeup call and a call to action to drop page thumping and expecting to find that one magical trick. You are all that you need.

How to start.

To begin with, by reading this means that you are ready and willing to make something out of yourself, get your head straight now and acknowledge that you have a working brain and a desire to make it.

The second move is to dream and make sure that you do not just imagine. The moment you can visualize anything in your head means that you can be able to make it happen for real.

Go ahead and write down your plan and evaluate how you are planning to achieve that. This, therefore, has to begin with small ideas and seeing them through. You cannot start planning for a Ferrari, and you do not own an account even. Start small and be patient to look at the fruits of your hard work.

Patience as a value comes in hand even when managing your wealth later in life. You have to carry out planned and well-calculated risk and wait patiently and trust in yourself that it will work.

The other thing is growing some balls because the moment you start investing you will have to be ready for risks and failures. Do not dwell on the failures instead move on and have better plans, do not lose focus but keep the desires, and all will work eventually.

Lastly, when you start making something, reinvest and work to grow bigger. Instead of celebrating and blowing up everything take it back and let it grow. Always have the mentality of safeguarding the capital you input at any time and then re-invest the profits for growth.

Conclusion.

The smart ones only win the money game and wealth creation. By accessing such information, you have been made smart, and that means you can go forth and grow yourself to whatever level you want.

You can always find more interesting articles here or hire my writing services. Reach me via mikiepirate12@gmail.com

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Focus Is What Creates Wealth

A few months ago, I wrote about the two driving forces in every decision we make. Each decision you make is based on your attempt to avoid pain or pursue pleasure. In many areas of our lives, pain seems more intense and therefore, most of us base our decisions trying to avoid pain. Take someone who is out of shape for example.

Are they out of shape because they do not possess the knowledge to get in shape? No, we know what it takes to be in shape, but we also know it's hard, it takes work and commitment. For some, the idea of not eating what they want and working out is more painful than the pleasure of being in shape. Being in financial shape is not different.

We know that we need to budget our personal finances and we need to earn more than we spend to be in good financial health, but some people associate too much pain with not spending, so they spend. Each person has their own associations with pain and pleasure. In the article I wrote a few months ago, I focused on the benefits of pain and how it is necessary to reach your goals and how we should not avoid it. Success does not come easy and pain is part of that journey.

Knowing that pain is positive helps us when we are going to make a decision that could cause pain, but that knowledge alone might not be enough. What can make a big difference is our ability to focus on the pursuit of pleasure over the avoidance of pain. The idea is to make the thought of the pleasure more powerful than the thought of the pain. This is done in two ways:

GOALS

Obviously, we know goals are important in business. In fact, some will argue you will not be successful without them. What is not so easy to understand is why goals are so important. By having and focusing on goals, you are focusing on what you want, which is the pleasure we get from the decisions we make. When you are newer to business I would suggest focusing on a SMART goal, but my SMART goal might be a little different than what you have been taught.

Specific: The more specific your goal is the better. Your picture of what you want should be very clear.

Measurable: A goal like getting into shape is not only not specific but it cannot be measured. How will you know when you reach it? Great goals are easy to measure and know when they are accomplished.

Action Focused: This is the one that changes a little from what others are teaching. When you are getting started, created goals that are based on actions will help you. This is because they are easy to accomplish, and you can create some momentum. Small success leads to great things. For example, you might want to make a goal that you will make 5 offers each day or each week instead of doing one deal a month. Although you might want to do a deal a month, the focus should be on the actionable items that will get you there.

Reasonable: This is one that is challenging for a lot of us. We hear that if you shoot for the stars and miss, at least you will land on the moon. Although I do believe that we need to think big, I also understand that we need to believe our goals are attainable or we will not hit them. Our mind is so incredibly powerful that if it does not believe you can hit the goal... you can't. My advice is to make short term goals that stretch you, but that you believe are possible. As you start hitting your goals you will be expanding your mind and can create bigger and bigger goals. There is also nothing wrong with dreaming or setting lofty longer-term goals. That too can be very positive in your development.

Time Based: As mentioned above I like the idea of short term goals. My preference is a year or less on the actual goals that you are going to focus on. Monthly goals work well. There should also be rewards for hitting these short terms goals. In no case should your goal not come with a definitive date to accomplish.

BIG WHY

I have written several articles and posts about this, so I will not spend too much time here, but it is important to mention that it is my strong opinion that your why is the one fail safe way to have success in anything you do. As long as your why is big enough, you cannot fail. Period.

The second way to shift your focus to the pleasure is your big why. Your why is very different than a goal, as it might not meet any of the SMART criteria. It is huge, much bigger than you, and is often something that is hard for you to even realize you are capable of accomplishing. Your goals will be based on this, but it is not something that you are tracking in most cases. It is often times much bigger than you, like leaving a legacy or helping or starting a charity. It is my why that keeps me going when things get hard and it is my why that helps me make decisions that I know will cause some temporary pain. It helps you bust through fear.

By focusing on your dreams and your goals you will be able to look past temporary pain, so you can create lifelong pleasure. Combine this strategy with the knowledge that pain is positive and you will be unstoppable!

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Revolution of Digital Marketing

What is digital marketing?

Today nearly 80% of all the media that we consume come through digital channels. Massive internet usage and digital media has given rise to a new marketing concept called Digital Marketing. It is a broad area and considered to be the future of business development.

Digital Marketing is the most commonly used term for online marketing and it has several advantages over traditional offline marketing. With the help internet and mobile devices customer these days have access to information from anywhere in the world. Marketers these days use digital tactics to attract and convert audiences online.

This new age marketing methods helps to gain good reputation which is essential for a business to survive. It is the best way to reach out to your targeted audience. With the help of digital marketing one can reach many customers at a very little marketing budget. Unlike traditional methods you can measure the success of digital marketing campaigns with the help of analytical tools. Ever year more and more marketers put aside traditional marketing and focus on this approach. Successful marketing campaigns can be accomplished by integrating traditional methods with the digital marketing techniques.

Common methods of digital marketing

Email Marketing

This is one of the commonly used methods of online marketing. Email marketing enhances business communication, cost effective and Eco-friendly. By this method a message could be sent to a group of people by the use of electronic mail.

It is an efficient way to stay connected with your audience while promoting your business and also one of the easiest ways to reach your target audience.

Search Engine Optimization

It is an organic way of optimizing your online content to improve the ranking of your website on the search engine.

There are a lot of factors involved in ranking of a website such as title, keywords, relevance etc. SEO helps to ensure that your site is accessible and improve the chances of being found by the search engine. It is classified into two types on page and off page optimization. On page optimization is achieved through careful distribution of keywords and the quality of content on your site. Off page optimization involves factors that are beyond the control of your website. The primary goal of link building is to get other websites links to yours to improve SEO.

Search Engine Marketing

When someone searches for information or a keyword, SEM makes sure that your site appears at the top of search engine results. It uses a variety of techniques which helps the search engine to deliver your site to the web searchers.

One must clearly understand SEO before using SEM. It is one of the most efficient ways to spread your business across in this competitive world. Some of the components of SEM are ad auction, bid and quality score. Your maximum bid for a keyword with a great quality score determines your ad position.

Pay Per Click

The fastest way to reach your target audience can be achieved through P P C campaigns. You pay each time when someone clicks on your ad. For example, if you pay 1 rupee per click and when 1000 people click your ad it will cost you 1000 rupees. Based on the CTR (click through rate) the performance of you ad campaign is determined. It generates faster results by targeting the right people at the right time and at the right place. Since it costs money it is suitable for businesses that sell product/services.

Social Media Marketing

The process of marketing through various social media platforms such as Facebook, Twitter, and Instagram is known as Social Media Marketing. The primary objective of SMM is to produce content on social media that help an organization to increase brand awareness and customer reach. In social media companies can share content to achieve marketing goals.

Display Advertising

It is a form of conveying a message with elements like images, logos, graphics, audio or video to communicate to the target audience. Also known as banner ads, it gives a unique opportunity to re-target the ideal audience. You can also display ads to people based on their search behavior. Generally, display ads are seen alongside on search engines such as yahoo, Bing and Google.

Content Marketing

This type of marketing is done by creating and sharing free content to attract new prospects and retain existing customers. Informative content is shared in the form of articles, videos, info graphics etc. It helps in building strong relationships with your audience by providing them with relevant high quality contents. Your business goal should be aligned with content strategy to gain critical success.

How a fresher would benefit from digital marketing?

In digital world, online marketing is essential for running a successful business. Marketers these days are adapting from traditional to digital approach.

Digital marketing provide small businesses with resources to perform sales and marketing that were previously available only for large companies. It ensures the survival of online businesses. Today, brands are putting more focus on digital marketing than ever before. Digital marketing skills are in serious demand and provide a unique competitive edge for one's career. It offers great opportunities around the world. There is a wide range of digital marketing roles which include jobs related to social media as well. It also provides a variety of opportunities to start your own career as an Entrepreneur.

There are lots of benefits that digital marketing professionals can look forward in upcoming years. More companies embrace digital marketing as their primary marketing strategy which creates a plenty of job opportunities for freshers. The future of digital marketing seems to be very bright at the moment.

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Some Useful and Realistic Ways to Get Money Online Without the Hazards of Additional Investment

Today the internet world has become vast and diverse allowing various people across the world to earn their living by just pressing a few buttons no matter where they live. It is due to this reason that the online business is flourishing over the time thus creating a highly profitable web.

Individuals are now indulging themselves in making money online and with the money they can travel, spend quality time with their families or do some other useful activity if only they have the internet connection in their homes. It is also an advantage for the educated unemployed who are in search of jobs or trying for the government jobs but have failed for a long time for them it opens a new way of earning income by just sitting at home. Another best thing of earning money over the net is it is quite easy to get started as a cost effective way both for the employer and the employee.

There are several opportunities for making money online such as an individual can become a regular blogger and supply valuable contents on a daily basis so as to draw the attention of the online readers. By posting informative blogs one can not only build a group of trusted followers but make the popular websites more attracting by adding knowledge about the respective products and services thus boost up the search engine rankings.

The bloggers always attract a specifically targeted group of the audience by providing free yet valuable contents such as articles, blogs, press releases, videos, images and much more which more people come to know and want to read about thus develop interest about the respective sites and wish to pay for the following services. Therefore, a loyal and dedicated blogger can enhance their standard of living by just creating great writings.

Another way of building a strong online influence is setting up one's own YouTube channel thereby providing informative videos, reviews, travel, songs, news and other forms of entertainment so as to attract millions of audiences from different corners of the world to have a look at these channels each day as well as like and share them in social media sites thereby create a fan group.

By setting up live videos on the popular search results helps to engage the targeted audiences by receiving reviews and comments especially helpful for the young generation who have a constant habit of surfing the internet in the smartphones for gaining useful information. Moreover by including ads with the videos helps the individuals to make money through the PPC management systems.

Besides nowadays most people sort out extra time and work with the GPT sites by making surveys, watching informative videos, play games and do all such creative activities and thus receive payments online.

Many people who have specialized in the fields of journalism and mass media are now overwhelmed with the opportunities of online freelancing as a lucrative way of income. Even the simple skills of data entry allow for generating a source of living for those who are capable of proving their worth in how to get money online.

Mr. Osemudiamen Okoh has done extensive research in the internet business and the ways that are related to how to get money online. Presently he is an successful entrepreneur.

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