5 Digital Marketing Mistakes You Commit, You Repent

There is a need to look at the what-should-NOT-be-done side of things as well. This is essential so that you do not fool yourselves into thinking that you are on the right path and keep wasting money without getting an ROI.

When you know that you don't know something, you can find out. However, when you don't know that you don't know, such a situation is risky. Here, is a list from my side to make you aware of some undetectable errors you might commit in your digital marketing pursuit.

1. Promoting Rather than Problem Solving: 
Beating your own drum is something that doesn't go well with the internet-savvy people looking out for any product/services. They are bombarded with promotional information continuously, you don't want to do the same thing and get lost in the crowd.

Don't boast about how good your product/services are, tell them how it can help solve their problems. They have come to your site or your ad, looking out for a solution, provide them that and you will hit the bulls-eye.

While it is okay to display your achievements, stage even that to appear more for 'you-the-customer' rather than the 'I-me-myself' attitude. How? Show client testimonials! And let your audience think if you can solve the problem for your existing clients, then you can for them as well. Be customer-centric, portray your product/services as solutions and see the magic.

2. Relying Heavily on any one Marketing Channel: 
Doing this mistake would not only throw your digital marketing budget out of balance, but can reverse slingshot your revenue. You may have implemented many strategies throughout your experience, out of which say one or two may have worked the best.

And its the digital marketing mantra that one should maximize efforts on what works best; relying too much on this mantra could be dangerous. What if this channel suddenly becomes ineffective? What if the organic traffic that you were so proud of drops overnight thanks to the unannounced updates search engines come up with.

Such a repercussion would cause serious damage to your bottom line revenue. Therefore, resist the temptation to pour all the efforts into one channel and create a robust well-rounded multi-channel based marketing strategy.

3. Ignoring some Marketing Channels: 
This point is similar to the point above, yet different in the way that it proposes using every channel whenever the time is right for your business. It is understandable that a few channels like pay-per-click might instantly thrust you into the limelight, but you should not ignore the other seemingly slower channels.

While it important to leverage the high-ROI-producing channels at the beginning, at a later stage venturing out into the others should be the aim of your marketing strategy. Invest your due efforts in SEO, no matter how time-consuming. 6 months down the line, when the search engines would start paying you back with relevant traffic, you will thank yourself you did it.

Go social; get your name out there. But, select the social channels carefully. LinkedIn and Twitter works best for B2Bs and the famed Facebook is the go-to channel for B2Cs. As you progress, throw in email marketing into the marketing mix, you will be surprised with its potential.

4. Not Assigning Numbers to Campaign Goals: 
"Isn't this basic", you may think! Well... we usually deep-dive into the advanced stuff and forget the basics most of times. So, set measurable goals for your campaigns! Say, you want to increase the number of leads generated for a B2B company, set a goal of +20% in a given month, then work towards it.

Don't just say, I want to increase the leads - that's just wishful thinking! If you define your goals in terms of numbers is when you'll be able to scale your efforts, otherwise you'll keep stepping in all directions without moving an inch ahead.

In addition, remember, you are investing money in your efforts; the person who is carrying out the campaigns doesn't come free. Moreover, if you are investing money in paid marketing, not setting measurable goals is sure-shot recipe for disaster.

5. Poor Data Interpretation: 
If you have ever seen the analytics dashboard, you'll see how it shows different traffic channels like organic, direct, paid, referral etc. Now, direct traffic interprets into people manually typing in your website's URL and coming in.

However, you need to make sure that the direct traffic numbers doesn't consist of your internal employees. Ignoring this would result in data dilution and wrong interpretation of data.

Besides, choosing the wrong metric to define your data could be disastrous. For example, if you have a high 'pages per visit' or 'average visit duration', you may feel that your customer is spending more time on the site, whereas the reality would be your visitors are not finding what they are looking out for.

In conclusion, the 5 points given above are not about the tips or tricks of digital marketing, but more about its core. If you avoid these, you can make any campaign rock, while extracting the maximum bang for your buck.

Want to get some digital marketing done for yourself as a brand or your company?

Drop in an email to hello@thedigitaldna.net or visit http://www.thedigitaldna.net

Article Source: http://EzineArticles.com/expert/Meghna_Wani/2532218
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Video Marketing Mistakes That Every Marketer Should Avoid

6 Ways to Effectively Market Your Facebook Page

With the constant changes on Facebook, promoting your page has become more difficult. Despite this, Facebook marketing is still a must for businesses because of the sheer amount of users. Facebook is one of the giant platforms when it comes to social media marketing. For a modern business to be more visible, they must exert effort into marketing their page on Facebook.

Now, this doesn't instantly mean spending money on ads. There are other ways to promote your page without it costing you a dime. Here are some tips for you to grow and maintain your audience.

1. Reach Out Your Current Network

For a young page, it can be quite a rough start. But you have your initial likers and followers. You can't work with only a small audience. Encourage your current likers to share your page to their friends and followers. You can also tell your friends and family for a promotion as well. This might be the most difficult stage, but once you've got it out of the way, everything will be a breeze.

2. Promote Your Facebook Page on Your Website

If you have a website, you may direct some of the traffic you get to your Facebook page. This works well if your website has good rankings on search engines. It will increase the visibility of your Facebook page as well.

Your Facebook page can also direct traffic to your website. Many people use social media to discover information. Your audience might search for your page instead of your website.

3. Produce Useful and Relevant Content

When planning how to attract more likers, try to put yourself in their shoes. What would make them like your page? There must be a reason. Of course you must the nature of your business clear in your page. If you are a restaurant, it must be visible at first glance when they visit your page. Aside from that, your content must provide some form of benefit or entertainment. Share content that is helpful or relevant to them. This will encourage them to interact with your content instead of being a passive viewer.

Tell them which dishes are best-sellers at the moment. Got a promo? Make sure to announce it. They appreciate it when you update them with information they needed to know.

4. Make Your Customers Market for You

Social media is not at all social when it does not prioritize interaction. Your likers and followers are what keeps your page alive. When they provide feedback about your product or service, you must always acknowledge. Nothing gains trust more than a positive review from an actual person. It works better than you marketing your own product or service.

Respond to comments and messages on your page. Facebook shows how you reply to inquiries. When your audience sees that your page is active and responsive, it will encourage them to ask questions or like your page and posts.

5. Tap Influencers in Your Business Area

Influencer marketing is on the rise these days. Getting promoted by an influencer will expose you to their large number of followers. This one usually doesn't come for free, though. You can negotiate with them on what they can get in return for promoting you. Contact one that is related to your area of business. If you are a facial spa, for example, get an influencer in the beauty industry.

6. Try Advertising on Facebook

Facebook ads cost money, but you can make the money spent all worthwhile. Use the targeting feature to filter your target audience from the rest. For a new page, this is also helpful to immediately gain a significant amount of audience that is within your target.

With all these tips, you are set to start your Facebook marketing campaign! Do you know some tips that weren't mentioned above? Don't hesitate to share them with us!

Article Source: http://EzineArticles.com/expert/Donald_Smithon/2139064
Article Source: http://EzineArticles.com/9950119

Social Media & Its Importance in Business

The entire landscape of marketing has changed with the inception of Social media. Social Networking sites are one of the fastest growing websites in the world. The motive behind SMM marketing is to build a brand in the market and increase its visibility by engaging with potential customers. Due to the continuous development of Internet Marketing Industry, there are many social networking sites, each of which has unique characteristics and purpose.

The people on social networking websites has been increasing day by day not only for personal use but also for business use. But, some people still dig in their heels and say- how SMO marketing is beneficial to me? Does my business need it? Yes, your business needs it, and many companies are providing Social Media Marketing Services, you can hire them to build your business presence. Here are some of the most compelling reasons why it is essential for every business:

Helps in Driving Traffic

Marketing your business on Social Media can bring the other users than usual customers. The people who already know about your business are likely to search for the same keywords for which your business already ranks for. Not making use of Social media may lead to difficulty in getting more loyal customers outside your circle. Every piece of quality content you post on any Social Media site is a big opportunity to acquire a new customer.

Boosts SEO and Improves Search Engine Rankings

Now Social networking sites are themselves becoming search engines. If you put efforts on the social networking sites, in your SEO strategies, you will definitely get positive results. It may be possible that Google and other search engines calculate the rankings by taking into account the social media presence. Though, it is not enough to regularly update the blog, Meta descriptions, titles etc. on your website; it has also become imperative to update or communicate on Social networking sites. It means to rank higher on SERP's for a given set of keywords, having a strong presence on social media is essential.

Less Marketing Cost

It is enough to spend 1 to 2 hours every day in social media rather than spending 6 hours every day to generate increased traffic. Just spending 1 hour in developing your content and syndicating it is more than enough to see the results of your efforts. Paid advertising on Facebook to boost your post is not costly; you can try it with less amount without any worry and increase it once you get to know that you are getting results as per your expectations. You can increase your budget and consequently conversions.

Increases Conversions

Any content, image or any post that you put on Social Network platforms is a big opportunity for customers to convert. It provides you with access to new customers as well as old customer, which allows you to interact with them. Every piece of content on social media is a chance for someone to respond or react and each response or reaction can lead to website visit, consequently a conversion.

Increases Brand Recognition

Social Networking sites are the latest channels for your business voice and content. They make it easier for you as they help to interact with your existing as well as a new customer. For instance, a regular user of Twitter may come to know about your business for the first time or an already acquired customer may feel better and attain more trust on your brand after seeing your presence on various networks.

Conclusion

SMM Marketing, if done correctly can lead to brand awareness, recognition, drive more traffic, and increase conversions. If you are looking forward to get started or you are not sure where to start, then hire a social media marketing agency and achieve success in your business.

Vineet Kumar Singh used Orkut as his first Social Media Website. Till Now, he has used various social media platforms and actively share his thoughts there. He is currently associated with a Social Media Marketing Agency in Delhi

Article Source: http://EzineArticles.com/expert/Vineet_Kumar_Singh/2102096
Article Source: http://EzineArticles.com/9909962

8 SEO Facts That All Digital Marketers Should Know

Search Engine Optimization is a very crucial part of digital marketing. Here are some Search Engine Facts which a digital marketer must know. These SEO Facts 2018 can really help them to plan for different marketing strategy.

1. Most of the users click on top 5 search results:- According to the latest researches, 75% of the users click on the first 5 search results shown by the search engine. To be more precise, 32% users click on the topmost result compared to 18% users going for the second result. This stat very clearly shows that the higher your website will rank, the more visits it will get.

2. Users don't usually scroll past page 1:- Only a mere 20% of the users are persistent enough to scroll to page 2 of search results. So if your website is on page 2 then you must work on your digital marketing and SEO strategies.

3. Mobile Friendly Keywords are the need of the hour:- Around 50% of users start their searches on a mobile device. When people use their phone for a search, they tend to use different keywords. Also, when it comes to looking for local business, 88%of the searches are initiated on a mobile device.

4. Mobile SEO and Local Business:- As we mentioned before, users tend to search for local business on their smartphones. The number of smartphone users is increasing year after year, hence, it is very important to plan your keywords according to the rise in mobile searches.

5. Websites with more pages are likely to attract more traffic:- The number of pages on a website plays a direct role in determining the amounts of traffic it generates. It simply reflects the importance of relevant keywords.

6. Around half of the search queries are 4 words or longer:- It is a clear fact that short keywords will help you to show up higher in the search results. But at the same time, it is very difficult to ranks those keywords as short keywords are very competitive. So, instead of going for short competitive keywords, you should just use longer ones effectively.

7. Organic Search still trumps over Social Media Traffic:- Although social media traffic is increasing day by day, organic searches are still the way to go. Organic searches account for 41% of the total search which is 3 times the social media traffic. Hence, moving completely to social media platforms to generate traffic is not wise.

8. Quality Content:- Google adores rich and definite substance which gives per users esteem and answers questions. Whenever you're attempting to get a site on the first page of Google, ensure you incorporate a lot of substance.

Brands Martini is the leading Seo Company In Delhi providing all types digital marketing services like brand management, lead generation, social media campaigns, ppc marketing, Facebook advertising for a great digital presence & better roi.

Article Source: http://EzineArticles.com/expert/Vandana_Verma/2509852
Article Source: http://EzineArticles.com/9949417

4 Tips to Help You Rank First in Google

Ranking first in Google will allow you to get a substantial amount of organic traffic and can be the difference between a successful site and an unsuccessful one. Whether you are running a blog or an e-commerce site you should strive for that first Google spot. However this is easier said than done and with the number of updates that the search engine has been rolling out over the years, it has become increasingly difficult to reach this first place. So how do you achieve that in 2018? In this article, we will be sharing 4 tips that will allow you to rank first in Google.

Content

Quality content is a must. Gone are the days where you could escape with some spun content and rank high in Google. The search engine has become increasingly good at detecting poor quality content and will reward only those that are authoritative and well-written.

Make sure that the content is useful and add value to your audience. Very often authors just write articles and include all kind of filler contents in order to reach a certain number of words. This is not really useful for the audience and might be penalized by Google.

So, if you want to reach the first spot in Google pay attention to your content and make sure that they are of the highest quality and add value to your audience.

On-site optimization

It is important that your site adheres to good SEO practice when it comes to on-site optimization. For instance, you need to have your primary keywords and secondary keywords scattered around your site. Do not overdo it though as Google will penalize you for too many keywords.

Always make sure that your articles are written for a human audience and only place the keywords naturally in there.

Backlinks

Links are a fundamental part of any ranking strategy. It is important that you have a number of links pointing to your site if you want to rank first in Google. At the same time, you need to make sure that these links are coming from authority sites.

Getting links from link farms should be avoided at all cost. Make sure that the links come from sites that have real traffic and that they are not selling links.

Google knows how to discover Private Blog Networks nowadays and getting links from this kind of network can be quite risky.

Keywords

It is important that you choose your keywords well before starting to write your articles. There are various tools that will allow you to choose the best keyword. Make sure that you go for something that you can rank easily and that is not too competitive. Make a thorough analysis of your competitor's keywords to ensure that you can compete against them.

Ranking first in Google has become quite tough nowadays. You will need to work a lot and also be patient if you want your site to rank first in Google.

There are plenty of other tips that can help you rank first on Google. Check out our site for more information.

Article Source: http://EzineArticles.com/expert/Elijah_Bitson/150635
Article Source: http://EzineArticles.com/9942577

Everything You Need to Know About Mobile SEO

Smartphone addiction is real and it is a global phenomenon. For a majority of people, checking their phone first thing in the morning is a ritual. Needless to say, mobile devices have changed lives dramatically and also the way people use the web, leading to changing SEO. If you have not optimised your website for mobile SEO, there is a high chance that you are not reaching out to your target audience or satisfying the needs of your customers. Keep reading to know how you can deliver the ideal mobile experience to your audience.

What is the Importance of Mobile SEO?

Mobile SEO is critical because it enables you to reach your target audience at the right time and in the right place. Every day, people are discovering more and more advantages of smartphones, which is leading to mobile traffic surpassing desktop traffic. In order to connect with millions of mobile phone users, you need an effective mobile SEO strategy. As per reports, smartphone users have a much higher intent of buying than desktop users. So, you need to be there when potential buyers are looking for your products or services.

Google's Mobile-first Index Raised the Importance of Mobile SEO

Making websites mobile-friendly was a concern amongst most online businesses thanks to the rising number of smartphone users all over the world. But, Google's mobile-first index made it mandatory for online businesses to have a mobile version of their website. As per the mobile-first index, the search giant announced that it would be giving more preference to website's that has a mobile version when it comes to ranking. The mobile websites will be crawled by Googlebot to determine their content, performance and user experience. This announcement means that online businesses must take action if they do not want to lose their customers to their competitors.

Websites with Responsive Design Fares Well on Search Engines

When developing your mobile website, you are going to have 3 options - responsive design, a separate site on a subdomain or dynamic serving. Amongst the three options, Google prefers responsive design because that way, you will only have one website adapting to the devices that it is being used on. You would not have to build different websites for different mobile devices and screen sizes.

Having a responsive website is less of a hassle, as well. Such websites have only one code base, making maintenance extremely easy. Also, responsive design is going to make your website readily eligible for Google's mobile-first index.

Important Considerations for Mobile SEO

Page speed: You cannot afford to have a mobile website that loads extremely slow. Mobile users are even more impatient than desktop users, and they might not wait for 5 to 7 seconds for your website to load. You need to periodically analyse the performance of your mobile website and make the necessary changes. Some suggestions for improving page speed would be optimising the images, upgrading to HTTPS, use a CDN and so on. Professionals offering SEO optimization services can give you more inputs.

User experience: Besides being found easily, your mobile website should offer an outstanding user experience. You need to be vigilant about the common tasks performed by your customers and their search intent. Make sure to do away with any kind of obstacle that might hinder your users from reaching their goals fast.

Optimise for local: Smartphones become particularly useful when users are out and about. About 76% of mobile users search for things are nearby to where they are. This means that to truly achieve SEO success, you need to optimise your mobile website for local search.

The digital and mobile landscape undergoes rapid changes. So, even once you have a foolproof mobile SEO strategy, significantly invest in upgrading it.

Nhance Digital is a leading provider of SEO optimization services in the UK. Anchored with an expert and experienced team of SEO experts, they have a proven track record of helping their clients achieve huge visibility and success online. They offer bespoke SEO strategies and can also help with website design & development, social media campaigns, PPC campaigns, content development & marketing requirements and more.

Article Source: http://EzineArticles.com/expert/Chris_Walker/2440560
Article Source: http://EzineArticles.com/9931216

The Important Role of Content in SEO

When one hears "SEO," it's almost automatic to start thinking of technical matters such as links, website indexing, and so forth. One crucial element that people tend to overlook but has quite the impact is content and producing quality content that assists SEO.

But what exactly does content have to do with search engine optimization?

Keywords

Keywords are the most crucial factor in getting your page noticed by search engines. Given the process of users inputting queries when searching online, making sure your content matches their queries via the right keywords is the trick to appearing on the results of potential customers.

Targeting Your Audience

Whether you're aiming for local customers or an international audience, including the necessary keywords in your article or blog post should be done with as naturally as possible. For example, if you're a baked goods store in Toronto looking for a better presence among your local customers, you can't just place "bakeshop in Toronto" randomly within each paragraph.

It's not just a matter of not appearing spamm-y (and avoiding penalization), it's also about actually providing content that audiences will stop and pay attention to. Even if your ultimate goal is to advertise to users, quality should remain top priority.

Different Kinds of Content

SEO marketers and writers typically come up with different kinds of content to place the necessary keywords in. These are some of the most used types, and each one helps to contribute to a level of variety in terms of website content.

Articles

Almost every website is bound to contain a whole bunch of articles. Articles can literally be about anything - from informative pieces to features on an event. Also, they're typically lengthy and leave a lot of room for elaboration.

Similar to what you'd read in a magazine or newspaper, while they're not completely formal in tone, they're not to be overly friendly, either. Articles typically keep a sensible tone that helps introduce important keywords and even establish an air of authority as well.

Blog Posts

Another very popular type of web content is blog posts. These are typically a bigger hit with younger audiences because of the playful tone used as well as the shorter length of the posts.

If your branding allows for it, blog posts can be great for when you want to appear more casual and personal to your audience. They also make it easier to "naturally" incorporate keywords into the text.

Infographics

With infographics, meanwhile, you get to really start diversifying your content since images are now involved.

From serious statistics to quirky (but still educational, of course) comics, infographics allow you to present matters such as product information to your audience in a way that's easier to absorb thanks to the assisting images and introductory and concluding paragraphs containing the keywords.

Videos

Videos are the ultimate content diversifier - you move from just making the audience just look at/read something to creating a more dynamic experience thanks to moving images and even sound.

Videos don't have to be published as often, but when they are, they should come with a paragraph or two of explanatory/introductory/concluding points where you can casually slip in keywords.

Making Sure Your Customer Gets Something Out of It

Apart from providing your customers your pitch, it's important that you're actually giving them something to take away from your posts as well.

Remember, these are people and you're asking for their time. Respecting that, providing content that will be worth their while should be part of any effective site as it shows customers that you acknowledge them as humans and not as mere cash factories.

Helps You Build Domain Authority

Domain authority is the top factor in dictating the ranking of a website. You can go to sponsored content (aka PPC ads) all you want, but that's all temporary. If you want a good ranking that actually sticks around, you'll have to work on your domain authority.

Links

The best way to boost your domain authority is with links that lead back to your site, and such clicks that lead back to your site are made possible by your content being placed on popular sites. These inbound links are best achieved with engrossing content that's well-written just for your audience and in accordance to their interests.

When your content is interesting and presents accurate information useful to your audience, you're well on your way to becoming a go-to site for users, and with a better volume of regular traffic with little bounce rate, your website's ranking is bound for better visibility.

Content is definitely more than just a website filler - it plays quite the significant role in getting you that increase in traffic.

This is why getting an SEO services agency with well-coordinated technical and content production teams is key in ensuring that your online campaign is geared toward a single goal, and that is building a presence for your site and better brand awareness for your company.

Article Source: http://EzineArticles.com/expert/Donald_Smithon/2139064
Article Source: http://EzineArticles.com/9953008

8 SEO Facts That All Digital Marketers Should Know

Search Engine Optimization is a very crucial part of digital marketing. Here are some Search Engine Facts which a digital marketer must know. These SEO Facts 2018 can really help them to plan for different marketing strategy.

1. Most of the users click on top 5 search results:- According to the latest researches, 75% of the users click on the first 5 search results shown by the search engine. To be more precise, 32% users click on the topmost result compared to 18% users going for the second result. This stat very clearly shows that the higher your website will rank, the more visits it will get.

2. Users don't usually scroll past page 1:- Only a mere 20% of the users are persistent enough to scroll to page 2 of search results. So if your website is on page 2 then you must work on your digital marketing and SEO strategies.

3. Mobile Friendly Keywords are the need of the hour:- Around 50% of users start their searches on a mobile device. When people use their phone for a search, they tend to use different keywords. Also, when it comes to looking for local business, 88%of the searches are initiated on a mobile device.

4. Mobile SEO and Local Business:- As we mentioned before, users tend to search for local business on their smartphones. The number of smartphone users is increasing year after year, hence, it is very important to plan your keywords according to the rise in mobile searches.

5. Websites with more pages are likely to attract more traffic:- The number of pages on a website plays a direct role in determining the amounts of traffic it generates. It simply reflects the importance of relevant keywords.

6. Around half of the search queries are 4 words or longer:- It is a clear fact that short keywords will help you to show up higher in the search results. But at the same time, it is very difficult to ranks those keywords as short keywords are very competitive. So, instead of going for short competitive keywords, you should just use longer ones effectively.

7. Organic Search still trumps over Social Media Traffic:- Although social media traffic is increasing day by day, organic searches are still the way to go. Organic searches account for 41% of the total search which is 3 times the social media traffic. Hence, moving completely to social media platforms to generate traffic is not wise.

8. Quality Content:- Google adores rich and definite substance which gives per users esteem and answers questions. Whenever you're attempting to get a site on the first page of Google, ensure you incorporate a lot of substance.

Brands Martini is the leading Seo Company In Delhi providing all types digital marketing services like brand management, lead generation, social media campaigns, ppc marketing, Facebook advertising for a great digital presence & better roi.

Article Source: http://EzineArticles.com/expert/Vandana_Verma/2509852
Article Source: http://EzineArticles.com/9949417

A Big Wealth Opportunity - Minding Your Own Business

For years I've been telling you and according to Robert Kiyosaki, author of the best-selling book "Rich Dad Poor Dad" the Number One thing people can do to increase their wealth is to start a Part-Time Business that can be taken to a full-time business, depending on the level of Financial Freedom you desire.

Whether you start a small Home Based Business, an Internet Business or a Network Marketing Business*... Owning Your own Business is The First Step toward Financial Freedom, however...

Most Americans don't know How to get started building a Business.
Keeping it Simple is best.

"Make it Easy, and Make it Affordable to Everyone."

The Next Big Business Opportunity is from New Category Creators - Holistic Health Care Remedies.

Immune System Health is crucial. In fact, it's Essential... Everybody's BODY Needs IT.

ASEA is the world's first and only bio-active solution to fortify the immune and healing system through Redox Signaling molecules. ASEA is the only product in the world that delivers native, stabilized Redox Signaling molecules to the body's cells. Redox Signaling molecules are the body's answer to cellular efficiency and communication. Cells that work at optimum levels and communicate freely and quickly with each other facilitate the immune and healing system's function to repair, replace and revitalize every cell - allowing it to operate at its best and empowering the body to heal itself.

See ASEA science here. You can order the product as a Preferred customer for a $5.00 discount.

ASEA is a safe and natural nutrient to assist your body to function as it was designed to function.

These molecules are vital to the protection and recovery of health at a cellular level. This supplement is based on 20-years research, with zero toxicity and 100% NATIVE to the body. ASEA was first marketed in the U.S. in 2007. Currently ASEA is sold in 36 countries.

"HELP Yourself to create better health and financial freedom." IT's important and your body will thank you.

Perfect Products with Perfect Timing, and the Perfect Plan of Action.

IF You Take Action. Good Health is your Greatest Wealth. IT's Not Expensive, it's PRICELESS.

PREVENTION is the New HEALTH CARE Reform* and this represents some Real ECONOMIC Reform* as well in today's J.O.B. Market ( and you know J.O.B. means "Just Over Broke" ).

These Unique Products have created a very Unique Niche for everyone to take seriously.

IT's time to Mind Your Own Business, as we know we were told growing up, which meant to stay focused on your own business vs other people's business. So, Mind YOUR Own Business. Follow my lead - You will be glad you did.

I'm not bragging, I am imploring you to create the Financial Freedom you deserve. I will be honored to be your mentor... FREE. Call me NOW to get started.

WHAT are you waiting for? You aren't getting younger or wealthier. Nothing ventured nothing gained.

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Dorothy M. Neddermeyer, Ph.D. - http://www.drdorothy.net - 480-794-1561
Executive and Business Health Consultant, International Best Selling Author - Conceived To Lead: Dismantling The Glass Ceiling Mindset
Board Certified Clinical Hypnosis & Time-Line Practitioner
Board of Directors - Red Paper Clip Center - http://www.redpaperclipcenter.org

Article Source: http://EzineArticles.com/expert/Dorothy_M._Neddermeyer,_PhD/5195
Article Source: http://EzineArticles.com/9951412

Using Images To Increase Website Traffic

Get more traffic using images

It can seem difficult to find quality, relevant images for your site posts without purchasing them and that can get very expensive for a website with many pages. If we can add relevant imagery to all of our pages and posts we're going to see a lot more success in terms of the percentage of people who read our content and spend some time on our websites.

We are visual by nature. We grow up from a young age reading books that are "visual" and we never really lose our desire for this as we get older.

If you are creating pages that are an ocean of words, then you are most likely not going to attract the broad audience that's out there. You will also get less engagement from those that do read the pages as people will not immerse themselves in the content on your website.

It's best to find the free-to-use images whenever possible. After all, you can always purchase images whenever you want or need to for certain situations, but not for each page. You might be using 3-5 images per page and if you purchase each image the cost can quickly add up, so let's look at a few of the free options:

Find Royalty Free and Free To Use Images

Pexels.com
Unsplash.com
Pixabay.com
Go to scx.hu.com and search?
Go to Wikimedia Commons and use the search bar
Amazon Associates, Free to join and use product photos
Images, likely one of the most confusing and scary aspects of building a website for many. To be honest, with a little understanding, there is no reason to feel like this. I'll show you some of the most popular sources of "royalty-free" images for your website and I'll offer you two strategies for creating your very own images, within most, if not all niches.

There are some other free stock photo sites as well, which means the images are fully public domain and you can use the images however you like. Something to keep in mind is that some authors might want you to give them credit for the photo while others will give you "full purpose" access on an image to image basis.

Screen Captures

Sometimes it's best to take a screen capture, or screenshot, to show content to your viewers. Enter "print screen key, or print screen Dell, Mac, Windows 10, Apple, etc", and learn how to take and save your files for use. On my Dell laptop, I simply press the "Windows" and "PrtScr" keys at the same time and the screen dims for a moment and the screenshot is saved in my file pictures.

You can also see if your pc has a Snipping Tool which will allow you to box off an area of a page or even the entire page and then save the snipped image to your file pictures for use on your website or elsewhere.

If needed you can use the following software:

Snagit - has a 30-day free trial
Droplr - is completely free
Print Screen (on PC) or Apple + Shift + 4 (on Mac)
Use Your Smartphone Camera

One thing to keep in mind is that you can take your own photos in many cases. A couple of examples would be if you were in the "dog training niche", or cats, there are plenty of opportunities to take photos at home or at the local dog park or grooming salon, etc.

If you are in an electronics niche go to the local stores and take some product photos that you can use. Another example could be food items. Make your own scene and take photos or go to a local market and get images locally to put on your website.

When you take your own photos, the image ownership and rights are yours only. So take as many of your own pictures as possible and always consider this option when adding images to your articles.

You Can Use Paid Images

Sometimes I'll search the paid image sites if I need to find a certain photo type that I can't seem to find in my free options. The images are usually $1 or less per photo and you get a better price if you subscribe. High-quality images are important for your website, especially the main article image.

Some of the most popular social media sites like Pinterest and Instagram are successful just because they are completely visual.

Just keep in mind that with the content you get from "royalty free" sites, you will need to check the permissions for each image as one might have different rules for use than another.

How to add images to your WordPress website

Go to your WordPress website Editor.
Find the page to edit.
Find where on the page to place the image and click there.
Click the Add Media button.
Upload the picture from your files.
Fill in the Attachment Details - Title and Alt text settings - Use the keyword in the Title and Alt text boxes.
Display settings - choose the page location for the image, left, center, or right.
You can Add a link to another page or an offer page if desired.
Choose the image size, thumbnail, medium, or large.
Click "Insert Into Post" - That's it.
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Article Source: http://EzineArticles.com/expert/Peter_Mangini/2298216
Article Source: http://EzineArticles.com/9944374

4 Little Known Secrets to Becoming a Profitable Affiliate Marketer

Affiliate marketing business has gotten a lot of buzz in recent times due to advances in internet technologies and upsurge of social media channels like Facebook, Twitter, LinkedIn etc.

However, some affiliate marketers especially beginners struggle to earn profitably because they do not thoroughly understand the business.

WHAT REALLY IS AFFILIATE MARKETING?

Affiliate Marketing is the process of earning online commissions by promoting products and services. Your commissions are earned each time you get a lead (Potential customer) or sell products online.The interesting aspect of affiliate marketing business is that you can make a ton of money with a little monetary investment.

Furthermore, you can start the business without products or services of your own, work from home and earn passive income even while sleeping if you have an effective system in place.

HOW DOES AFFILIATE MARKETING WORK

Register under the affiliate program of reputable companies that have valuable products and services.

Decide on the niche products to focus on.

Get your custom affiliate tracking link for each product you decide to promote online.

Select the right traffic source to use in promoting the product.

Decide on the marketing strategy to use i.e Blogging, video or social media marketing.

4 MAJOR WINNING STRATEGIES TO INCREASE YOUR PROFITS ONLINE

Focus on a single niche at a time

You should choose a niche that you are both knowledgeable and passionate about. For example, Weight loss, Supplements, Nutrition, Pet training etc. This enables you to easily persuade your customers to buy your products. Also, this will allow you to learn and acquire new selling strategies that will increase your sales and multiply your profits.

Select traffic sources

It is recommended to focus on 2 traffic sources at a time. I will recommend focusing on one search engine and one social media traffic at a time. This enables you to properly track and optimize campaigns launched on each platform thereby maximizing your profits per product.The secret of super affiliates is their ability to focus on a traffic source, testing and tracking campaigns optimally.

Test marketing strategy to use

You can never know if either blogging, social media or video marketing will be most profitable until you test marketing strategies such as:

Blogging: You can write a blog post using well research keywords for search engine optimization. This attracts your clients to your blog and causes them to make a decision.

Video marketing; You can make a video describing the features of the product then you upload it on YouTube for people to watch.

Social Media Marketing: This is the commonest and the easiest method especially for beginners. Facebook is a very good platform because it has lots of groups/forums where you can find people who are interested in your product and service. You can easily send them a friend request and pitch your products to them.

Track the data/results gotten from each of the methods then you focus on the method that produces the greatest profit.

Select the traffic type

The traffic type can either be free or paid traffic.

Free traffic involves search engine optimization, social media groups, and article marketing. The drawback of this method is that it does not allow you to target your client based on their interests and demographics.

Paid traffic involves using Pay per click or Pay per view advertising on search engine and social media platforms. This method is faster, associated with increased conversion and profits because it allows you to target your clients specifically based on interests and other features.

Finally, affiliate marketing business is very lucrative and you can start becoming profitable today once you implement the strategies above.

Article Source: http://EzineArticles.com/expert/Christopher_Ugo_Oseh/2490175
Article Source: http://EzineArticles.com/9935824

3 In-Demand Virtual Assistant Jobs From Home

Many people are aspiring to find virtual assistant jobs from home. Looking for jobs online is quite a stressful moment for every aspiring applicant, and some don't even have an idea of what job to choose. There are lots of factors that affect a person's decision in picking for a job to apply on, some of these are: if the skills and traits they possess are fit for the job, hourly and monthly salary rates, and the difficulty of the jobs that clients mostly give. Here are three jobs that clients need a virtual assistant to do.

1. Graphics Designing - Clients need virtual assistants that can make graphic designs. Visual planners make visual ideas, utilizing PC programming or by hand, to impart thoughts that rouse, illuminate, and spellbind shoppers. They build up the general format and generation outline for different applications, for example, notices, leaflets, magazines, and corporate reports. As a graphic designer, you should have your client's vision realized. An honest to goodness readiness to comprehend and feel for the design client's wants and difficulties go far. It's tied in with satisfying their brief in a way that is proper to their brand - not kneading your design sensibilities. Standard pay rates for graphic designers is 2-5$ per design or an hourly rate of 8-12$ per hour.
According to Anthony Wood (2015), there are ten essential traits a graphic designer must have and these are communication, curiosity, passion and drive, openness, ability to take criticism, problem solving, self-doubt, patience, reliability, and evolution.

2. Social media manager - online businesses need a VA to manage advertisements and customers inquiries on social media sites. Numerous companies have seen the magnificent esteem and advantage in social media marketing. You've perceived how Social media drives quality movement, leads, and deals and lifts your online notoriety. The social media manager is an exceptionally energetic, imaginative individual with encounter and enthusiasm for associating with present and future customers. That energy comes through as he/she connects with customers daily, with a definitive objective of transforming fans into customers. Full-time Social media managers usually receive a rate of 250-600$ per month (5 skills a social media manager must have, click on this link: https://www.forbes.com/sites/jaysondemers/2015/06/08/5-skills-your-social-media-manager-must-have/#73655f7cac56).

3. Content writer - Website content writing goes for importance and pursuit capacity. Importance implies that the site content ought to be valuable and useful to web users. Pursuit capacity shows the utilization of catchphrases to help web indexes guide web users to sites that meet their inquiry criteria. Composing on the web is unique compared to creating and developing substance for printed materials. Web users tend to filter message as opposed to understanding it nearly, skipping what they see to be pointless data and chasing for what they view as generally important. Content writers are online workers that specialize in written content. Standard pay rates for content writers extends from 300$ up to 500$ a month or an hourly rate of 3$ to 15$.

According to https://www.scripted.com/content-marketing/what-is-a-content-writer, there are six skills a content writer must have, and these are:
· Having a solid grammar and style
· Excellent researching ability
· Can write quickly and keep up with deadlines.
· Must write in a variety of tones, on a variety of subjects, within a variety of structures.
· Having a strong knowledge of the field to write
· Creative ability to build up content ideas

As an online worker, always remember that there is a wide variety of online jobs and services a virtual assistant can offer. If you are still starting in this kind of work, don't think much of the salary but think of every job you receive as your training ground to be a better and well-rounded VA.

Article Source: http://EzineArticles.com/expert/Aryll_Andri_Pilapil/25433
Article Source: http://EzineArticles.com/993191808