One of the most common question asked by new online marketers is "Do I Have To Build A List?"
The truth is, there are many ways to make money online. Some make money through blogging, which involves getting readers hooked onto your blog content and wanting to come back everyday to read new stuff. While others dabble with e-commerce or drop-shipping.
However, if you are in the business of information marketing, it is highly recommended that you build an email list.
Why is that?
With an email list, not only can you continuously build rapport with your subscribers, you can also offer them products of interest. Traffic that comes and is not captured is a waste. People are looking for specific information and they will leave forever once they have found out.
However, if you manage to capture their emails, you can continue to provide value and turn them into your loyal customers or followers.
One more good reason – With an email autoresponder, you can automate emails so that new subscribers will automatically be funneled through a series of emails which will lead to a sale eventually. Can you say passive income?
You will first need to set up your list funnel. It typically consists of 3 components:
1) Landing page or Squeeze Page
2) Free Gift or “Bribe”
3) Opt in box
The landing page is a simple one page website which consists of a headline, sub headline, pitch & benefits and call to action.
The headline has to be eye-catching and bolded to immediately get your reader’s attention. The sub headline will reinforce the message of the headline.
The purpose of the page is to “bribe” a visitor to enter his name and email in exchange for a free gift. This could be an e-book, e-course or weekly newsletter.
The benefits are meant to explain what the reader would get from this free gift and to improve sign up rates.
Finally, in the call to action, you inform the reader that they must enter their name and email to get the free gift.
The place where the reader enters his contact information is known as the “opt in box”, which can be obtained from to email autoresponder host website. Autoresponders like Getresponse offer easy customizations for opt-in boxes to make boxes suit your site layout easier.
Alternatively, you can choose to put your opt in box in your blog or website to collect subscribers. The choice is entirely yours but landing pages often have higher opt in rates because visitors only have less choices – Opt in or don’t as compared to blogs.
Voila! You’ve just set up your list building system!
List building is an integral part of any online business. Just as how brick and mortar businesses keep record of their previous customers, the online entrepreneur has to collect the information of his visitors so that he can contact them again later on.
Therefore, huge focus must be placed on learning how to build a powerful mailing list so that you can continuously provide value to your prospects or customers at the same time monetize from them.
What is a list, exactly? Basically, it’s short for email marketing list or email autoresponder list. These emails are the contact information of visitors who come to your site who are looking for specific information on your niche topic.
In order to build a list, you will need to have an email autoresponder set up. The two most common autoresponders in the market are Aweber and GetResponse.
It is compulsory for anyone who wishes to start an online business to get an autoresponder account. This will be used to manage your subscribers and mass email your list with offers and information of interest.
Fortunately, these autoresponders come in different packages for big and small entrepreneurs, so choose your desired package wisely.
Once you have an autoresponder account set up, you’ll have to set up a business system for collecting leads or subscribers.
Want to build your list but struggle with the technical stuff? Then get everything installed and done for you... https://andreniemand.com/supersystem
For far too long, marketers have been debating if:
– Email marketing works best..
– or does text message marketing work best?
– or is it FB Messenger marketing?
Truth is, they ALL work…
They’re ALL extremely profitable.
AND, the fact is…
Your target customers are using ALL three platforms..
So why neglect one marketing channel over another?
Why not instead use a platform that combines ALL three of these extremely profitable marketing
channels under ONE central dashboard and blow the lid off of your profit…
– allows you to import unlimited lists
– lets you create unlimited email marketing campaigns
– lets you create unlimited Text message marketing campaigns
– lets you create unlimited Facebook Messenger campaigns
– let you create unlimited optin forms
– lets you create unlimited follow-up sequences
– lets you create unlimited one-off mailing campaigns
– and much much more..
PLUS, you can access ALL of this for a ONE-TIME cost!
Yup, you can now profit from the three MOST PROFITABLE platforms under ONE
central dashboard without ANY monthly fees..
– allows you to import unlimited lists
– lets you create unlimited email marketing campaigns
– lets you create unlimited Text message marketing campaigns
– lets you create unlimited Facebook Messenger campaigns
– let you create unlimited optin forms
– lets you create unlimited follow-up sequences
– lets you create unlimited one-off mailing campaigns
– and much much more..
PLUS, you can access ALL of this for a ONE-TIME cost!
Yup, you can now profit from the three MOST PROFITABLE platforms under ONE
central dashboard without ANY monthly fees..
For FARRR too long, that’s been the debate, right?
Which strategy gets the most open rates?
Which strategy gets the most clicks to your offers?
Which one lets you reach your target audience the best?
Which one is the most profitable?
Which platform gets you the BEST ROI?
Should you be using Email marketing?
Text message marketing?
or FB messenger marketing?
In fact, they’re the 3 MOST profitable marketing channels in the online world.
your customers are active on ALL 3 of the platforms..
Your customers are always checking their emails
They’re always checking their text messages
They’re always checking their Facebook inbox!
Heck, they can do ALL 3 from the comfort of their mobile device!
In fact:
– Email marketing has and will continue to CRUSH for as long as we can see
– Text messages get a 98% open rate within the first 2 minutes
– and FB messenger gets 100% inboxing rate and is the BIGGEST messaging app
out there..
SOOOO, why continue to use one and neglect
the others?
Why not instead COMBINE ALL THREE and create more PROFIT than you ever thought POSSIBLE By
Ensuring you’re reaching your customers on EVERY Platform that they’re on?
Well, NOW you can!
Well, now you can because a new autoresponder has just opened up that takes LIST MARKETING
to a whole new level…
– allows you to import unlimited lists
– lets you create unlimited email marketing campaigns
– lets you create unlimited Text message marketing campaigns
– lets you create unlimited Facebook Messenger campaigns
– let you create unlimited optin forms
– lets you create unlimited follow-up sequences
– lets you create unlimited one-off mailing campaigns
– and much much more..
PLUS, you can access ALL of this for a ONE-TIME cost!
Yup, you can now profit from the three MOST PROFITABLE platforms under ONE
central dashboard without ANY monthly fees..
It’s a first-of-it’s-kind product since it’s the ONLY platform that combines the
3 most profitable marketing channels under one central dashboard!
Email – Text – FB Messenger
Check out the demo video here
For far too long, marketers have been debating if:
– Email marketing works best..
– or does text message marketing work best?
– or is it FB Messenger marketing?
Truth is, they ALL work…
They’re ALL extremely profitable.
AND, the fact is…
Your target customers are using ALL three platforms..
So why neglect one marketing channel over another?
Why not instead use a platform that combines ALL three of these extremely profitable marketing
channels under ONE central dashboard and blow the lid off of your profit…
– allows you to import unlimited lists
– lets you create unlimited email marketing campaigns
– lets you create unlimited Text message marketing campaigns
– lets you create unlimited Facebook Messenger campaigns
– let you create unlimited optin forms
– lets you create unlimited follow-up sequences
– lets you create unlimited one-off mailing campaigns
– and much much more..
PLUS, you can access ALL of this for a ONE-TIME cost!
Yup, you can now profit from the three MOST PROFITABLE platforms under ONE
central dashboard without ANY monthly fees..
For far too long, marketers have been debating if:
– Email marketing works best..
– or does text message marketing work best?
– or is it FB Messenger marketing?
Truth is, they ALL work…
They’re ALL extremely profitable.
AND, the fact is…
Your target customers are using ALL three platforms..
So why neglect one marketing channel over another?
Why not instead use a platform that combines ALL three of these extremely profitable marketing
channels under ONE central dashboard and blow the lid off of your profit…
Well, the new autoresponder, Sendiio, does EXACTLY that
– allows you to import unlimited lists
– lets you create unlimited email marketing campaigns
– lets you create unlimited Text message marketing campaigns
– lets you create unlimited Facebook Messenger campaigns
– let you create unlimited optin forms
– lets you create unlimited follow-up sequences
– lets you create unlimited one-off mailing campaigns
– and much much more..
PLUS, you can access ALL of this for a ONE-TIME cost!
Yup, you can now profit from the three MOST PROFITABLE platforms under ONE
central dashboard without ANY monthly fees..
We all know that email marketing is STILL one of the most profitable marketing channels
We also know that text messages get a 98% open rate within the first two minutes..
And we also know that FB messenger gets a 100% inbox rate AND is the BIGGEST
messaging platform online..
So WHY not COMBINE all three of these wildly profitable marketing channels into
ONE and generate sales on EVERY platform that your target customers are on..
Well, with Sendiio you can do so by just following 3 simple steps:
1. Import your lists and create your campaign
2. Send (or schedule) your campaign
3. Sit back and enjoy your profits
You no longer have to login to THREE different platforms to reach your target
customers.
You can now login to just ONE dashboard and skyrocket your profits.
– allows you to import unlimited lists
– lets you create unlimited email marketing campaigns
– lets you create unlimited Text message marketing campaigns
– lets you create unlimited Facebook Messenger campaigns
– let you create unlimited optin forms
– lets you create unlimited follow-up sequences
– lets you create unlimited one-off mailing campaigns
– and much much more..
Yup, you can now profit from the three MOST PROFITABLE platforms under ONE
central dashboard without ANY monthly fees..
We all know that email marketing is STILL one of the most profitable marketing channels
We also know that text messages get a 98% open rate within the first two minutes..
And we also know that FB messenger gets a 100% inbox rate AND is the BIGGEST
messaging platform online..
So WHY not COMBINE all three of these wildly profitable marketing channels into
ONE and generate sales on EVERY platform that your target customers are on..
Well, Sendiio allows you to do just that.
It allows you to easily profit from from email marketing, text message marketing
AND FB messenger!
And you can do it in 3 simple steps:
1. Import your lists and create your campaign
2. Send (or schedule) your campaign
3. Sit back and enjoy your profits
And right now, you can gain access to Sendiio for ZERO monthly fees.
You no longer have to login to THREE different platforms to reach your target
customers.
You can now login to just ONE dashboard and skyrocket your profits.
Many entrepreneurs make three crucial mistakes at the outset. They do not pay sufficient attention to customers' preferences; they ignore their competition because their product thrill them, and third, they neglect to follow their business strategy. Indeed, some have no strategy. Typically, they make these three errors because they succumb to the pressure to make a quick return on borrowed funds.
In the January 2014 issue of Harvard Business Review (HBR) Roger Martin identifies rules to prevent common mistakes when developing a strategy. He states in this article, The Big Lie of Strategic Planning, that the first rule is "keep the strategy statement simple." Instead of a long, often vague document, the company or entrepreneur's strategy should summarize the chosen target customers and the value proposition in one page.
Crafting the strategy needs time and thought, so the owner must be patient and learn to filter the many unsolicited voices telling her how she can make money quickly. I cannot state enough how crucial it is to develop a simple strategy for the startup. This simple strategy will be the guide to carrying out the owner's mission or purpose for doing business.
Harvard professor and author Michael Porter, says strategy must be unique. He goes on to mention that strategy:
by consensus is bad strategy
is not compromise; it's clarity
is about choices
needs a set of uniqueness to help to differentiate you from the competition
Porter then adds that less than 25% of companies have a clear strategy.
Strategy doesn't have to be embedded in many pages, it can and should be plain and simple.
In his 1985 book, Innovation and Entrepreneurship, the late management guru Peter Drucker (1909-2005) said entrepreneurs create something new, something different and have unique characteristics. He said McDonald's exemplified entrepreneurship; "they didn't invent anything any decent American restaurant hadn't produced hamburgers for years." Drucker continued, McDonald's asked:
What is value to the customer?" Then they standardized the product, designed processes, and tools, drastically upgraded yields, and created a new market and a new customer.
Drucker said McDonald's carried out entrepreneurship. Whether the entrepreneur is an existing large institution, or an individual starting her business single-handedly, the same entrepreneurship's principles apply. "The rules are pretty much the same, the things that work and those that don't are pretty much the same, and so are the kinds of innovation and where to look for them."
The start-up owner often does not spend enough time finding out the value to the customer of her product or service. Neither does she spend adequate time developing and testing her strategy. Instead, she focuses on making a fast buck. That's why it's crucial the owner does the following:
Spends time understanding who are the customers
Identifies needs and wants, real and perceived, and target markets
Decides how to fulfill those needs consistently and at a high standard
Be patient and focus on the long-term. Research shows that family owned businesses are more successful than non family owned businesses because the former take a long view when making decisions.
Other things owners are doing wrong include:
Listening to too many people with divergent views about the business
Trying to "save" money by not getting needed resources to produce consistently high-quality goods and services
Not taking enough time to raise adequate funds in the "proper" form. Often, they take loans from family and friends without stating clearly risks involved and repayment terms.
Starting a business is risky but rewarding, and needs patience and courage. However, heeding the above advice will increase the probability of success significantly.
Michel A. Bell is an author of six books, speaker, founder and president of Managing God's Money, adjunct professor of business administration at Briercrest College and Seminary, and former senior business executive. For information on living a debt free lifestyle, visit https://managinggodsmoney.com
If set up well, online marketing can help you generate a consistent passive income. There are many stories of how first-time entrepreneurs have made lots of money selling their products and services through online marketing. But there are hundreds if not thousands of times more stories of how folks failed bad. Investing their money and losing it or recovering little.
In its simplistic model, online marketing has three phases. In phase one, you get traffic to opt-in to your system. In phase two, you convert your opt-in leads into customers. Then in phase three, you retain these customers by getting them to buy from you again.
Yet each of these stages have inherent risks. And if you were to commit just one sin of online marketing, it could kill your entire business.
Here are 7 fatal sins of online marketing. Why you should avoid them. Plus, what you should do instead to be more successful.
Fatal Marketing Sin #1: Sending Traffic to Your Homepage
The money you invest in traffic is a sunk cost. The only way to get a return on your investment is by selling products and services. So if you were to get someone to click on your advertisement, you would want the best opportunity to sell them.
Yet 92 percent of consumers that visit a brand's website for the first time are NOT there to buy. And only 32 percent of those who visited the site with the intention to buy rarely or never make the purchase. This per a study of 1,112 consumers in the United States by Episerver.
That's why it's vital you first get your prospect to opt-in and give you permission to send them email messages. Then you can establish a relationship with them. Plus, nurture them with educational information to establish trust and credibility. All which can lead to sales conversion.
The best place to send traffic is to a landing page solely focused on getting visitors to opt-in. But a homepage is the wrong place to send traffic. That's because most home pages have a menu and too much information to distract visitors from opting in, even if you include an opt-in form. Fatal Marketing Sin #2: Sending Cold Traffic to Your Sales Page
Sending cold traffic to your sales page before they opt in can be worse than sending them to your home page. Less than one-third of prospects who otherwise would buy from you, buy on their first visit.
By sending traffic to your sales page, you risk losing them forever by revealing your price, without first establishing a relationship with them. If they leave without buying, you have no way to follow-up. So you waste your advertising investment.
Fatal Marketing Sin #3: Investing in Traffic Before Investing in Your Sales Funnel
Why spend on website traffic you cannot convert into sales. Don't put the cart before the horse, because you may not get where you want to go.
The key to making sales is to have a good sales funnel. So you can generate sales conversion. A good sales funnel includes a series of email letters with links to content to establish trust and credibility. Plus one or more landing pages with persuasive content and strong offer. And an order page confirming the offer with a fast and easy way for buyers to complete and submit it.
Fatal Marketing Sin #4: Not Knowing Your Target Market
All too often marketers make the sin of having too broad of a target audience. Yet targeting a broad audience will not only cost you more, it will also lead to lower sales conversion.
The best first step before you invest in traffic, is to conduct market research. An in-depth survey to help you find the demographic, psychographic and buying behavior characteristics of your true target market. The results can help you identify the most appropriate marketing messaging.
Fatal Marketing Sin #5: Not Segmenting Your Contacts
The era of one message fits all is dead. The advantage of online marketing is you can segment your contacts and give each a personalized experience.
Two common ways to segment your contacts is through custom fields and tags. Then you can group your contacts according to those who have a certain tag or custom field data. And you can personalize the marketing message based on this criterion. That can lead to both increased sales conversion and greater customer satisfaction.
Fatal Marketing Sin #6: Not Split Testing Your Campaigns
Split testing enables you to compare results between 2 and 4 versions of your landing pages. So you can improve your results. For either higher opt-in rates. Or greater sales conversion.
The key to split testing is to focus on just one variable at a time. This variable can be to compare headlines, pricing, offer, or even design of the landing page. You simply designate the current version as the control and send a certain percent of contacts in your funnel to the "test page(s)". When one "test page" results beat out the control, then it becomes the new control.
Fatal Marketing Sin #7: Not Investing in a Downsell Campaign
As much as 67% or more may abandon their shopping cart. Yet you can recapture over one-fourth of these lost sales with a downsell campaign.
A downsell campaign involves a series of messages to contacts who abandon the shopping cart. Each message contains a persuasive message with a link to a dedicated landing page with a special offer. What once was sales-lost, now becomes increased sales conversion.
In summary, executing any one of the above online marketing sins can kill your business. But when instead, you execute the strategies suggested, you can help your business grow. To help you achieve higher opt-in rates, increased sales conversion and greater ROI.
Marketing services by Jeff Traister can help you increase your sales conversion through automation and persuasive copywriting. He is a certified Internet marketing automation consultant and direct response copywriter.
To learn more and get tips on how you can increase your sales conversion of leads and get customers to buy more from you, go to Your Digital-Marketing-Automation-Superhero
Want to boost your your Email Open Rates, Click Rates & Sales With A Few Clicks? EMProtools focuses on behavior based segmentation.
That means that the RIGHT emails are sent to the RIGHT people on the RIGHT list according to their behavior! Meaning...
they are more targeted
highly engaged
hyper-responsive subscribers
less complains & unsubscribes
promoting offers simultaneously without abusing you subscribers
segmenting every campaign into smaller lists/segments
boosting sales & revenue from your mailings
How Does EMProTools Work?
Step 1
Connect Your Email Autoresponder
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Works seamlessly with the most popular Autoresponders Aweber, Getresponse & Mailchimp.
Step 2
Set up EMProTools With Few Clicks
Apply smart and advanced segmentation and Automation algorithms to your campaigns and list in just a few clicks. Otherwise takes hours of time each day to set it up manually.
Step 3
All set up on autopilot.Running in the background.
Why Do You Need EMProTools And How Does It Really Work? (Strategy Explained)
Email Marketing Pro Tools Utilizing Segmentation Strategy Explained
Mailing Un-openers Strategy Explained
Price
FE – EMProTools Main
Convert your list into highly engaged buyers and loyal fans with the strategy of segmenting your list into clickers, openers & non-openers in ONE click and... Schedule your email to unopeners in clicks
Features
Support of THREE major platform Aweber, GetResponse Mailchimp
Automatic Lists Segmentation
Campaigns tagging
Automatic Sending broadcasts to unopenners
Sending followup broadcasts based on subscriber behavior
Sending emails with right email addresses for multiple lists
Gooogle Chrome web browser extension
Benefits
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Boosts your sales conversions.
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Upgrade 1 – EMProTools Ultimate Edition
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Features
Automatic delete duplicate subscribers from multiple lists
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Automatic remove unsubscribed
Download list of deleted subscribers
Benefits
Lists will be cleaned, organized and optimized at its maximum possible efficiency
Reduce your Autoresponder bill by removing unsubscribes automatically
Reuse removed subscribers to create targeting pixels
Upgrade 2 – EMProTools Diamond
Smart Links, this is one of the coolest feature. It enables you to move/copy to different lists/camp and tag subscribers when they click a link inside their emails.
Features
Automatic Tagging based on subscriber opens & clicks
Automatic move / copy subscribers based on the link click
Automatic set next Legacy Follow Up message based on the link click
Delayed Apply Tags , Set Next Legacy Follow Up, Move subscriber , Copy Subscriber
Segment subscribers based on their interests
Benefits
Control which Legacy Follow Up Series is delivered to subscriber
Control which Followup message will be delivered to subscriber next
Mail subscribers based on their interests
Upgrade 3 – EMProTools Reseller
Reseller Rights License so you can sell it to other online and offline marketers and make a bank.
If your goal is to generate passive income, then you might well be hoping to accomplish that by selling a product. This could be a product you've made, or it might be a product that you are promoting as an affiliate marketer. Either way, you'll likely have set up a sales page, creating an ad campaign to send visitors there and then hopefully begun to rake in the profits!
The problem is that it can be tough trying to convince people who visit your page to buy. Your success in this endeavor comes down almost entirely to your conversions and the percentage of visitors that end up buying from you.
And to this end, many marketers will jump straight in with the hard sell. That means that they'll heavily push all the positives of their product and try to get the visitor to click buy as soon as they get there.
This doesn't tend to work. Although you probably want to make your sales process as simple and automated as possible, it's absolutely essential that you don't try to go straight in for the kill. Far more effective is to try to capture leads first instead. Here's why.
Why Cold Sales Don't Work
Just because you're making money passively, that does not mean that you should be impatient about how you are collecting your sales.
If you try to convert your visitors as soon as they land on your page, then this is the equivalent of walking up to someone you like in a bar and asking them for their number, without saying hello or even introducing themselves first. Or it's a little like walking up to someone in the street and offering to sell them a watch for $500. Would you be receptive to that sales technique?
Of course not! And the reason is that you know nothing about the person selling, you know nothing about the product and you have no reason to trust that what they're offering is as good as they say it is.
If someone lands on your page and you try to sell to them right away, then they'll think your site is essentially spam and they'll be frustrated at the lack of value. Chances are they'll leave.
How to Convert
So instead, talk to them about how they can get free information by signing up to your mailing list, or provide them with an article and then offer to share more through your Facebook.
Now you have the opportunity to build that relationship and to build trust and eventually, you'll find that this puts you in a position where they are more likely to want to buy from you!
You might be wondering how this model is still passive. In fact, though, it still can be: there's no reason you can't use automated emails for example through an auto-responder. Or you can write a ton of blog posts and then schedule them to post over time.
You can still make your model passive. Just don't go straight in for the kill!
Download FREE Passive Income Guide
http://TalkingFalcon.com
